'Pierda Alcance Ahora! Preguntame Como!': Goal-based Priorization

1. Goal-based Priorization Lourenço P. Soares | Alexandre Klaser

2. Backlog http://www.flickr.com/photos/toiletqueue/

3. Backlog http://www.flickr.com/photos/herby_fr/

4. Ok, but...

5. Ok, but... ...if there’s no backlog, what is there?

6. Effort aligned to business goals

7. Effort aligned to business goals Independent streams of work

8. Effort aligned to business goals Independent streams of work Just enough to meet the goal

9. Recaptulando...

10. Effort aligned to business goals What’s the expected result when we implement a given functionality? How can we guarantee we are doing what must be done? http://www.flickr.com/photos/morganhh/

11. Once upon a time...

12. Independent streams of work What to do when a hypothesis is wrong or cannot be validated? How to prioritize streams of work and maintain business alignment? http://www.flickr.com/photos/elsie/

13. Multiple hypothesis

14. Prioritized by value User value High Low Low Business Value High

18. Just enough to meet the goal How to validate a hypothesis with the least possible effort? How to avoid that dependency between stories prevent progress in small increments? http://www.flickr.com/photos/pasukaru76/

19. I N V E S T ndependent egotiable aluable estimable mall estable

22. Hypothesis are like onions

23. Satisfaction Kano Model Implementation Basic met ≠  not met =  Adapted from: http://en.wikipedia.org/wiki/Kano_model

24. Satisfaction Kano Model Performance met =  not met =  Implementation Basic met ≠  not met =  Adapted from: http://en.wikipedia.org/wiki/Kano_model

25. Excitement met =  not met ≠  Satisfaction Kano Model Performance met =  not met =  Implementation Basic met ≠  not met =  Adapted from: http://en.wikipedia.org/wiki/Kano_model

26. Provide Levels of attainment of goals Basic mechanics It is impossible to know if it is doable before validating this much You need to know it to use it

27. Provide Levels of attainment of goals Basic mechanics It is impossible to know if it is doable before validating this much You need to know it to use it “It’s a proof of concept... Without this, the experience is broken... I would never go live with only this...”

28. Provide Basic mechanics It is impossible to know if it is doable before validating this much You need to know it to use it Satisfy Levels of attainment of goals Basic functionality Meets user needs Anyone with minimum knowledge should be able to use it “It’s a proof of concept... Without this, the experience is broken... I would never go live with only this...”

29. Provide Basic mechanics It is impossible to know if it is doable before validating this much You need to know it to use it “It’s a proof of concept... Without this, the experience is broken... I would never go live with only this...” Satisfy Levels of attainment of goals Basic functionality Meets user needs Anyone with minimum knowledge should be able to use it “All of our competitors have it... I would expect it to work... It’s something even my mom would understand...”

30. Provide Basic mechanics It is impossible to know if it is doable before validating this much You need to know it to use it “It’s a proof of concept... Without this, the experience is broken... I would never go live with only this...” Satisfy Basic functionality Meets user needs Anyone with minimum knowledge should be able to use it “All of our competitors have it... I would expect it to work... It’s something even my mom would understand...” Excel Levels of attainment of goals Diferentiating proposition Only the main features of the product should be at this level Draw users to the product

31. Provide Basic mechanics It is impossible to know if it is doable before validating this much You need to know it to use it “It’s a proof of concept... Without this, the experience is broken... I would never go live with only this...” Satisfy Basic functionality Meets user needs Anyone with minimum knowledge should be able to use it “All of our competitors have it... I would expect it to work... It’s something even my mom would understand...” Excel Levels of attainment of goals Diferentiating proposition Only the main features of the product should be at this level Draw users to the product “Only your product does this... Makes me come back time and time again... Everyone is talking about it...”

32. Deming Cycle PLAN ACT DO CHECK

33. Prioritized hypothesis User value High Low Low Business Value High

34. Excel Satisfy Provide Priority Matrix

35. Excel Satisfy Provide Now add stories

36. Excel Satisfy Provide Priority Matrix Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story

37. A real-world example

38. Excel Satisfy Provide Consuming stories Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story

42. Excel Satisfy Provide Identifying scope creep Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story

43. Excel Satisfy Provide Identifying scope creep Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story

44. Excel Satisfy Provide Small finite increments  Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story

45. Excel Satisfy Provide Small finite increments   Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story

46. Excel Satisfy Provide Small finite increments   Story Story Story Story Story Story Story Story Story Story Story Story Story Story  Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story Story

49. It works in practice…

50. The whole team using the board “It helps a great deal when finding the most important stories”

51. Recaptulando... Questions, Comments, Suggestions? aklaser@thoughtworks.com @alklaser lous@thoughtworks.com about.me/lous

52. Recaptulando... Further reading Beyond Good Enough – Darius Kumana (bit.ly/darius_bge) Systemico Model – Barry O’Rilley & Lourenço P. Soares (bit.ly/systemico) Kano Model – Jason Mesut (bit.ly/kano_model) Replacing Requirements with Hypotheses– Josh Seiden (bit.ly/josh_hdd) INVEST in Good Stories, and SMART Tasks – Bill Wake (bit.ly/invest_stories) aklaser@thoughtworks.com @alklaser lous@thoughtworks.com about.me/lous

'Pierda Alcance Ahora! Preguntame Como!': Goal-based Priorization

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