Top Ten Tips
In October 2010, The Lounge Group took a team of 9 daring Brand
Managers on a Fresher Safari to Surrey University in Guildford
to immerse them in the world of Freshers and older students.
We experienced life as a student for a day and night, seeing life
through their eyes. We explored their attitudes to finances and
debt, their relationship with brands, brand loyalty and buying
habits, their online world, their relationships and influences, the
pressures they face, their social life and lots more. We have distilled
the insights gained through the Fresher Safari experience into our
Top Ten Tips for marketing to students.
For the full presentation, please contact Sara Gil on
email@example.com or 020 7940 4381
ABOUT THE LOUNGE
The Lounge is an INSIGHTS and INTEGRATED BTL
MARKETING AGENCY founded on the belief that
everything we do by having a network of 10,000
consumers at our heart.
A first hand consumer experience