Technology and the Real-Time Web: Blog World Expo 2009

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State of technology and the real-time Web, featuring real-time search and discovery, data synching between sites and eliminating the refresh. Delivered (with many demos) at BlogWorld Expo on October 16, 2009.

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Technology and the Real-Time Web: Blog World Expo 2009

  1. Technology and the Real Time Web
  2. The Real Time Web “Everything is moving faster now, whether you like it or not. It is like a sushi duck moving past you at 100 miles an hour, with 1,000 choices.” -- Steve Rubel 2 © 2009 | Louis Gray | www.louisgray.com
  3. The Drive to Real Time More data is being consumed and produced than ever. Consumers want live answers, immediately. Delays in shuttling information is not tolerated. Benefits include faster discovery, conversations. 3
  4. What Is Real Time? 1.  Search Or Discovery of Real Time Content 4 © 2009 | Louis Gray | www.louisgray.com
  5. What Is Real Time? 2.  Transport of Data In Real Time Between Sites 5 © 2009 | Louis Gray | www.louisgray.com
  6. What Is Real Time? 3.  Live Activity Without Requiring Refresh See clip: http://bit.ly/3SS0bl 6 © 2009 | Louis Gray | www.louisgray.com
  7. Why Real Time Now? >  More Sources >  More Places –  Collaboration Tools –  Mobile –  E-mail –  Desktop –  RSS –  Web –  Social Networks >  Short Attention Spans –  Twitter –  Microblogging –  YouTube –  Partially Read Content >  Technology 7 © 2009 | Louis Gray | www.louisgray.com
  8. Real Time Search & Discovery
  9. Even Google Is Too Slow >  One Perfect Answer for Everyone >  Works great, right? 9
  10. Even Google Is Too Slow >  Is This the Perfect Answer? 10
  11. Twitter Search See YouTube: http://bit.ly/3z0w6d 11 © 2009 | Louis Gray | www.louisgray.com
  12. Collecta See YouTube: http://bit.ly/42CApj 12 © 2009 | Louis Gray | www.louisgray.com
  13. OneRiot 13 © 2009 | Louis Gray | www.louisgray.com
  14. Twazzup 14 © 2009 | Louis Gray | www.louisgray.com
  15. FriendFeed Search 15 See YouTube: http://bit.ly/3SS0bl © 2009 | Louis Gray | www.louisgray.com
  16. Real Time Data Transport
  17. Data Is Flowing Everywhere 17 © 2009 | Louis Gray | www.louisgray.com
  18. Problem Statement >  Aggregation Sites Need Live Updates >  These Sites Constantly Poll Source Services –  Resulting in unnecessary overhead for both cos. –  Most of the time, returning no new updates. >  Infrequent Polling Means Data Is Out of Sync –  Perceived delays of RSS posts hitting readers. –  Perceived delays of Tweets hitting social networks. 18 © 2009 | Louis Gray | www.louisgray.com
  19. Pubsubhubbub >  Open Source Protocol Extending RSS & Atom –  Introduces concept of a “Hub” between the source and the destination (or publisher and subscriber). –  Avoids repeated polling of the URL, subscribing to the hub instead. –  On changes, the publisher notifies the hub. –  The hub then notifies the destinations. –  PSHB (or “Hubbub”) powers Blogger, FriendFeed, Google Reader Shares, FeedBurner, many more services. 19 © 2009 | Louis Gray | www.louisgray.com
  20. Benefits of Pubsubhubbub >  Examples –  Blog > Twitter via Twitterfeed –  Blog > FriendFeed –  Reader > FriendFeed –  Reader > Twitter via Reader2Twitter 20 © 2009 | Louis Gray | www.louisgray.com
  21. TwitterFeed >  RSS to Twitter >  Publish your blog and it hits Twitter immediately >  Powered by Pubsubhubbub. >  Announced on Thursday 21 © 2009 | Louis Gray | www.louisgray.com
  22. Reader2Twitter >  Google Reader shares to Twitter in real time. >  Add to existing Twitter or make a new one. 22 © 2009 | Louis Gray | www.louisgray.com
  23. Pingie >  Instant Mobile Alerts >  RSS to Mobile Text 23 © 2009 | Louis Gray | www.louisgray.com
  24. Eliminating the Refresh
  25. FriendFeed >  Aggregation of More than 50 Social Sites with Integrated Discussions and Rich Media –  Accelerated with Real-Time At Its Core –  New entries continually populate the site, unless you pause the new data –  Comments added to discussions catapult the active conversations to the top –  No refresh needed 25 © 2009 | Louis Gray | www.louisgray.com
  26. Facebook See YouTube: http://bit.ly/25ZnUi 26 © 2009 | Louis Gray | www.louisgray.com
  27. Google Wave 27 © 2009 | Louis Gray | www.louisgray.com
  28. Google Wave 28 © 2009 | Louis Gray | www.louisgray.com
  29. LazyFeed 29 See YouTube: http://bit.ly/3OxBCH 2009 | Louis Gray | www.louisgray.com ©
  30. JS-Kit Echo JS-Kit’s Echo commenting platform lets blog owners and commentors see updates in real-time as new notices are posted. The product also actively tracks blog “reactions” from around the Web, including Twitter and FriendFeed. 30
  31. Real Time Summary >  More Data. More Places. Faster. >  Real Time Enables Social Elements. >  Real Time Keeps Services Synched. >  Real Time Is About Now. >  Real Time Is Real. 31 © 2009 | Louis Gray | www.louisgray.com
  32. Thank You
  33. Reach Me In Real Time blog.louisgray.com @louisgray 408 646-2759 louisgray@mac.com Contact me to present live, or talk to your team about real-time, new media and blogging. 33 © 2009 | Louis Gray | www.louisgray.com

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