Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

03 Gartner Technology Hype Cycle 2018

156 views

Published on

03 Gartner Technology Hype Cycle 2018

Published in: Education
  • Be the first to comment

03 Gartner Technology Hype Cycle 2018

  1. 1. 1 The Gartner Technology Hype Cycle Please discontinue use of cell phone and turn off ringer Innovation & IT Management
  2. 2. 2Wow future watch Cicret Bracelet on your skin without smartphone or iPad or iPhone!, Published on Nov 25, 2014, https://www.youtube.com/watch?v=PZBvSRQDOF0, accessed on May 16, 2015. 02:35 The Hype
  3. 3. 3 Hiner, J. (June 4, 2015). My conclusions on Apple Watch vs. Android Wear, a one-month comparison, TechRepublic, http://www.techrepublic.com/article/my-conclusions-on-apple-watch-vs-android-wear-a-one-month- comparison/?tag=nl.e001&s_cid=e001&ttag=e001&ftag=TRE20d3f17, last accessed June 7, 2015. 01:04 The Hype
  4. 4. 4 The Hype
  5. 5. 5 The Hype
  6. 6. 6 The Motley Fool (November 8, 2014). 3 Over-Hyped Technologies Destined to Flop, http://www.fool.com/investing/general/2014/11/08/3-over- hyped-technologies-destined-to-flop.aspx, last accessed June 20, 2015. The Hype
  7. 7. 7 The Motley Fool (November 8, 2014). 3 Over-Hyped Technologies Destined to Flop, http://www.fool.com/investing/general/2014/11/08/3-over- hyped-technologies-destined-to-flop.aspx, last accessed June 20, 2015. The Hype
  8. 8. 8 The Hype
  9. 9. 9 The Gartner Technology Hype Cycle In 2009, Gartner published 79 Hype Cycles tracking some 1650 technologies.
  10. 10. 10 The Gartner Technology Hype Cycle http://www.gartner.com/id=1108412
  11. 11. 11 The Gartner Technology Hype Cycle
  12. 12. 12 Product launch or other event generates significant press and interest. See Wikipedia (2012).Hype Cycle, http://en.wikipedia.org/wiki/Hype_cycle, last accessed Dec 30, 2013. The Gartner Technology Hype Cycle
  13. 13. 13 A frenzy of publicity generates enthusiasm and sometimes unrealistic expectations. There may be some successful applications of a technology, but there are also more failures. The Gartner Technology Hype Cycle
  14. 14. 14 Technologies enter this phase because they fail to meet expectations and quickly become unfashionable. Oftentimes, the media usually abandons the topic and the technology. The Gartner Technology Hype Cycle
  15. 15. 15 Even when the media stops covering the technology, some businesses continue experimenting to understand the technology’s benefits and its practical applications. The Gartner Technology Hype Cycle
  16. 16. 16 The technology reaches the “plateau of productivity” when its benefits become widely demonstrated and accepted. It becomes increasingly stable and evolves into 2nd and 3rd generations. The Gartner Technology Hype Cycle
  17. 17. 17 The final height of the plateau varies according to whether the technology is broadly applicable or benefits only a niche market. The Gartner Technology Hype Cycle
  18. 18. 18 See also : (1) WeAreOrganizedChaos (2012). Posts Tagged ‘2010 Emerging Technologies Hype Cycle’, http://weareorganizedchaos.com/index.php/tag/2010-emerging-technologies-hype-cycle/, (2) Aliouini (2010). Technologies «Sociales»: Les prévisions du Gartner Hype Cycle 2010, http://aliouni.net/2010/10/22/technologies-%C2%AB-sociales%C2%BB-les- previsions-du-gartner-hype-cycle-2010/ and (3) Go To Market (2012). Gartner Hype Cycle 2012, http://sembassy.com/2011/10/gartner-hype-cycle-2012/, last accessed Oct 14, 2012. Product launch or other event generates significant press and interest. A frenzy of publicity generates enthusiasm and sometimes unrealistic expectations. There may be some successful applications of a technology, but there are also more failures. Even when the media stops covering the technology, some businesses continue experimenting to understand the technology’s benefits and its practical applications. The technology reaches the “plateau of productivity” when its benefits become widely demonstrated and accepted. It becomes increasingly stable and evolves into 2nd and 3rd generations. Technologies enter this phase because they fail to meet expectations and quickly become unfashionable. Oftentimes, the media usually abandons the topic and the technology. The Gartner Technology Hype Cycle
  19. 19. 19 1:5 9 Gartner (2013). 12a - Top 10 Strategic Predictions: Gartner Predicts a Disruptive and Constructive Future for IT (Trailer),Gartner Symposium/ITxpo 2013, http://www.gartnereventsondemand.com/index.php?t=trailer&e=SYM23&i=12a, last accessed Aug 30, 2015. The Gartner Technology Hype Cycle
  20. 20. 20 0:4 7 Neosperience S.p.A. (Oct 4, 2017). Strategic Predictions For 2018 and Beyond From Gartner Symposium pt3, https://www.youtube.com/watch?v=Y_a9L8V0lu8, last access Oct 13, 2017. The Gartner Technology Hype Cycle
  21. 21. 21 In 2009, Gartner published 79 Hype Cycles tracking some 1650 technologies. Now Gartner publishes about 60 different graphs annually, covering over 1000 technologies, innovations and management concepts. The Gartner Technology Hype Cycle
  22. 22. 22 The Gartner Technology Hype Cycle - Examples
  23. 23. 23 The Gartner Technology Hype Cycle - Examples
  24. 24. 24 The Gartner Technology Hype Cycle - Examples 4:2 6 IB-PROCADD d.o.o.(Jul 11, 2011). ZCorp's 3D Printer replicates a wrench, https://www.youtube.com/watch?v=jQ-aWFYT_SU, last accessed Sep 9, 2011.
  25. 25. 25 See: (1) WeAreOrganizedChaos (2012). Posts Tagged ‘2010 Emerging Technologies Hype Cycle’, http://weareorganizedchaos.com/index.php/tag/2010-emerging-technologies-hype-cycle/, (2) Aliouini (2010). Technologies «Sociales»: Les prévisions du Gartner Hype Cycle 2010, http://aliouni.net/2010/10/22/technologies-%C2%AB-sociales%C2%BB-les- previsions-du-gartner-hype-cycle-2010/ et (3) Source: Go To Market (2012). Gartner Hype Cycle 2012, http://sembassy.com/2011/10/gartner-hype-cycle-2012/, last accessed on Oct 14, 2012. The Gartner Technology Hype Cycle - Examples
  26. 26. 26 See: (1) WeAreOrganizedChaos (2012). Posts Tagged ‘2010 Emerging Technologies Hype Cycle’, http://weareorganizedchaos.com/index.php/tag/2010-emerging-technologies-hype-cycle/, (2) Aliouini (2010). Technologies «Sociales»: Les prévisions du Gartner Hype Cycle 2010, http://aliouni.net/2010/10/22/technologies-%C2%AB-sociales%C2%BB-les- previsions-du-gartner-hype-cycle-2010/ et (3) Source: Go To Market (2012). Gartner Hype Cycle 2012, http://sembassy.com/2011/10/gartner-hype-cycle-2012/, last accessed on Oct 14, 2012. The Gartner Technology Hype Cycle - Examples
  27. 27. 27 July 2009July 2008 The Gartner Technology Hype Cycle - Wikis
  28. 28. 28 The Gartner Technology Hype Cycle
  29. 29. 29 In 2009, Gartner published 79 Hype Cycles tracking some 1650 technologies. Now Gartner publishes about 60 different graphs annually, covering over 1000 technologies, innovations and management concepts. Sometimes things just fail - never reaching the plateau of productivity. The Gartner Technology Hype Cycle
  30. 30. 30 The Gartner Technology Hype Cycle In 2009, Gartner published 79 Hype Cycles tracking some 1650 technologies. Now Gartner publishes about 60 different graphs annually, covering over 1000 technologies, innovations and management concepts. Sometimes things just fail - never reaching the plateau of productivity. In 2009, Gartner published 79 Hype Cycles tracking some 1650 technologies. Now Gartner publishes about 60 different graphs annually, covering over 1000 technologies, innovations and management concepts. Sometimes things just fail - never reaching the plateau of productivity. Once they reach the plateau of productivity stage, after a while Gartner removes them from view. In 2009, Gartner published 79 Hype Cycles tracking some 1650 technologies. Now Gartner publishes about 60 different graphs annually, covering over 1000 technologies, innovations and management concepts. Sometimes things just fail - never reaching the plateau of productivity. Once they reach the plateau of productivity stage, after a while Gartner removes them from view. On other occasions, technologies or concepts, change name - or split into parts as they move through the cycle (like “Application Service Provider” (ASP) term circa 2002 – is now called “Software as a Service” (Saas)).
  31. 31. 31 Example of technology that almost disappeared: Virtual Reality • “[VR] is created by a display and control technology that can surround its user with an artificial environment mimicking real life.”1 • In 1991, headsets were selling for $10,000 to $49,000 each and the gloves for $8,800. • James Clark, then chairman of Silicon Graphics, envisioned “a portable windows into the virtual world” 4 or 5 years from now! 1. Bylinsky, G. (1991). The Marvels of ‘Virtual Reality’, Fortune, June 3, pp. 138-150. The Gartner Technology Hype Cycle
  32. 32. 32 The Gartner Technology Hype Cycle
  33. 33. 33 0:4 0 Nayyar Almohesin (Dec 16, 2016). incredible 7D hologram Funny Vine Whale 7D image Vines 2016 2, https://www.youtube.com/watch?v=rC7Hbji2ZpI, last accessed Jan 28, 2016. The Gartner Technology Hype Cycle
  34. 34. 34 Source: Blaine, R. (and others) (2011). Top 10 Already Defunct Tech Gadgets, April 23, Catalogs.com, http://www.catalogs.com/info/bestof/top-10-already-defunct-tech-gadgets, last accessed June 23, 2013. 10. Dial Up Internet 9. Pager 8. Floppy disk drive 7. BetaMax Home Recording System 6. Typewriter 5. Walkman 10 Already Dead Technologies
  35. 35. 35 4. Portable CD PLayer 3. Polaroid Camera 2. VCR 1. CRT Television Source: Blaine, R. (and others) (2011). Top 10 Already Defunct Tech Gadgets, April 23, Catalogs.com, http://www.catalogs.com/info/bestof/top-10-already-defunct-tech-gadgets, last accessed June 23, 2013. 10 Already Dead Technologies
  36. 36. 36 Was digital image technology’s aim to harm then traditional film industry? Source: Downes, L. and Nunes, P.F. (2013). Big Bang Disruption, Harvard Business Review, March, pp. 44-56. 10 Already Dead Technologies
  37. 37. 37 One more… Dead Technology • The PCMCIA (Personal Computer Memory Card International Association) was created in 1986 by a number of computer industry companies. It was originally designed for computer storage expansion. Source: Wikipedia (2013). PC Card, http://en.wikipedia.org/wiki/PC_Card, last accessed July 5, 2013. • The PCMCIA (Personal Computer Memory Card International Association) was created in 1986 by a number of computer industry companies. It was originally designed for computer storage expansion. • However, their original use as storage expansion is no longer common. • The PCMCIA (Personal Computer Memory Card International Association) was created in 1986 by a number of computer industry companies. It was originally designed for computer storage expansion. • However, their original use as storage expansion is no longer common. • Still in 2013, some vehicles from Honda equipped with a navigation system, such as the Honda Civic, the Honda CR-Z the Honda Fit, and the Honda Insight, still include a PC card reader that is integrated into the audio system.
  38. 38. 38 One more… Dead Technology
  39. 39. 39 The Gartner Technology Hype Cycle In 2009, Gartner published 79 Hype Cycles tracking some 1650 technologies. Now Gartner publishes about 60 different graphs annually, covering over 1000 technologies, innovations and management concepts. Sometimes things just fail - never reaching the plateau of productivity. Once they reach the plateau of productivity stage, after a while Gartner removes them from view. On other occasions, technologies or concepts, change name - or split into parts as they move through the cycle (like “Application Service Provider” (ASP) term circa 2002 – is now called “Software as a Service” (Saas)). In 2017, Gartner added 8 new technologies to the Hype Cycle including:
  40. 40. 40 Once they reach the plateau of productivity stage, after a while Gartner removes them from view. On other occasions, technologies or concepts, change name - or split into parts as they move through the cycle (like “Application Service Provider” (ASP) term circa 2002 – is now called “Software as a Service” (Saas)). In 2017, Gartner added 8 new technologies to the Hype Cycle including: 5G, Artificial General Intelligence, Deep Learning, Edge Computing, Serverless PaaS. Virtual Personal Assistants, Personal Analytics, Data Broker PaaS (dbrPaaS) are no longer included in the Hype Cycle for Emerging Technologies. Once they reach the plateau of productivity stage, after a while Gartner removes them from view. On other occasions, technologies or concepts, change name - or split into parts as they move through the cycle (like “Application Service Provider” (ASP) term circa 2002 – is now called “Software as a Service” (Saas)). In 2017, Gartner added 8 new technologies to the Hype Cycle including: 5G, Artificial General Intelligence, Deep Learning, Edge Computing, Serverless PaaS.
  41. 41. 41 Once they reach the plateau of productivity stage, after a while Gartner removes them from view. On other occasions, technologies or concepts, change name - or split into parts as they move through the cycle (like “Application Service Provider” (ASP) term circa 2002 – is now called “Software as a Service” (Saas)). In 2017, Gartner added 8 new technologies to the Hype Cycle including: 5G, Artificial General Intelligence, Deep Learning, Edge Computing, Serverless PaaS. Virtual Personal Assistants, Personal Analytics, Data Broker PaaS (dbrPaaS) are no longer included in the Hype Cycle for Emerging Technologies. Today, the Gartner Technology Hype Cycle has become more than just a reference:
  42. 42. 42 The Gartner Technology Hype Cycle
  43. 43. 43 For a smile…. Imagine that a father has found an old typewriter and is demonstrating this to his kid. He rolls in a sheet of paper and starts typing. The kid is dumbfounded and asks: “How do you plug this in?” “No, you don’t,” answers the dad. “But then where are the batteries?” “No, it doesn’t need batteries.” replies the father. The kid is now totally astonished and asks: “Why didn’t they discover this a long time ago?”
  44. 44. 44 0:32 From the series My wife and kids, season 3, episode 15, minutes 19:45-20-14 … or a laughter.
  45. 45. 45 T T H H A A N N K K S SSong: Extracted from the song 141120 TK music sn04.-27510, by Artist: Pleasure Park Music - Licensed by AdRev for Rights Holder (on behalf of Pleasure Park Music), https://soundcloud.com/zoxfox87/141120-tk-music-sn05-1, last accessed July 27, 2018.

×