When it comes to #marketing, there are all kinds of methods! In a unique twist, it just so happens that F. Scott Fitzgerald wrote some great marketing wisdom in his book: The Great Gatsby! Have a look, enjoy, and share!
How to Market Like the Great Gatsby via ImmenselySocial.com
Inspired by: The Great
F. Scott Fitzgerald quotes that hold #marketing
Appreciate Your Tribe
“Let us learn to show our friendship for a man when
he is alive and not after he is dead.”
Today’s best practice in marketing is Relationship
• Appreciate those around you
• Share their content
• Help build their networks
• Offer value
Pursuing or Pursued?
“There are only the pursued, the pursuing, the busy
and the tired.”
Which one are you?
Take the time to connect and offer value, and you will find
yourself in the pursued category. Imagine a network of
engagers seeking out your content, rather than you
begging for their business!
The Golden Rule for Business Owners:
Offer Value, Receive Valuable
Ask: “What do I have to
“I was within and without. Simultaneously enchanted
and repelled by the inexhaustible variety of life.”
Mix up the content, but don’t get too crazy!
People love variety, but not so much so,
that they are left confused and with no
idea what you’re all about!
Share a variety of content:
• Graphics & Infographics
• Behind the Scenes
Just make sure it’s relevant to your
Is Your Audience Enchanted or
“Can’t repeat the past?…Why of course you
Repurpose, retarget, re-
Take that older content and
repurpose it into something new!
Add current stats, updated news,
or share with a whole new
Fresh content is great, but when
you are short on time, don’t be
afraid to rework already shared
You could turn something old
into something that is fresh &
“Life is much more successfully looked at from a
Marketing and Social Media Management can be
overwhelming for any small business owner.
It takes commitment and persistence.
Take it one step at a time!
You do not have to jump on every new
network and trend at once. Focus on one or
two until you “get it” then on to the next…
Don’t Make it All about YOU, You,You!
Being responsive to
your audience is the
ultimate task of a skillful
Don’t get so absorbed in
your own world and
what you want to sell,
share, and accomplish
that you stop responding
to the needs of your
“I was too absorbed to be
“Once in a while I go off on a spree and make a fool
of myself, but I always come back…”
When it comes to marketing, sometimes you just
have to go off on a “spree” and give it go.
It may not be perfect right out of the gate, but
with some effort, you can learn what works best
for you and your audience.
If you just wait around for everything to fall into
place, you could be waiting forever. Don’t miss
out on opportunities. Try new things and come
back to those that work!
“Gatsby believed in the green
light, the orgastic future that year
by year recedes before us.
It eluded us then, but that's no
matter - to-morrow we will run
faster, stretch out our arms
farther ... And one fine
Work your marketing, work your business, and don’t
give up! Tomorrow is a new day!
I’m Giving you the GREEN Light, get going!
Tweet Your #Marketing Advice @lorihil
For more on
• Social Media
• Repurposing Content
visit the blog at ImmenselySocial.com
Thanks for viewing and sharing!
XOXO, Lori Hil
Photos curtsey of http://tackorama.net