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What is a virtual assistant niche?


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As a Virtual Assistant do you need to specialize in a niche market?

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What is a virtual assistant niche?

  2. 2. What is a Niche?  It is best described as offering a service to select clientele in an area that you specialize in.  Focusing on your strengths, skills and experience will help you choose a niche.
  3. 3.  Most Virtual Assistants don’t initially focus on a specific niche when they first start their Business.  It is common to see a VA become a generalist until she can determine where her expertise will lead her.  As a generalist we focus more on the services that are most requested.
  4. 4. However, sometimes we end up at a destination we never planned for.
  5. 5. Example of change:  You may start your business offering administrative services and general office duties only to find...  Your expertise lies elsewhere.... You may prefer writing business plans or marketing.
  6. 6. What are some niches?  Realtor’s Assistant  VA for Speakers  Assistant to a Coach  Social Media Specialist  Event planner  Bookkeeping
  7. 7. And the list goes on........  Website Design  Desktop Publishing  Copywriting  Concierge Services  Administrative Services
  8. 8. How to pick a niche.  Evaluate your skills.  What industry are you familiar with?  What is your educational background?  What particular role do you enjoy in your business?
  9. 9. Look closer  Do you prefer marketing, accounting, assisting others or being a team leader?  Do you have contacts in your chosen industry?  What level is your experience?  Do you need upgrading or any training?
  10. 10. What is your passion?  What five things are you the absolute “best” at?  What type of tasks do you love doing? And...
  11. 11.  Look at what you don’t enjoy or what is currently not working or making you any money.  Maybe it’s time to eliminate those negative aspects of your business.
  12. 12. Be unique  Look at what other Virtual Assistants are doing in their business.  Who are their clients?  What type of work do they do?  Can you do it a bit differently?
  13. 13. Put your own unique spin on something others are already doing.
  14. 14. Who is your ideal client?  What type of client would you like to work with?  Female, male, coaches, realtors, lawyers, young old, new business owners, established organizations?
  15. 15. Now think of what services they might need! Can you help them?
  16. 16. In conclusion...  By understanding what a niche is, knowing your skills, experience, passion and your preferred client will help you focus on whether you wish to focus your Virtual Assistant Business on a Niche Market.
  17. 17.  You may also choose to become a generalist – doing all kinds of tasks for a variety of clients. That’s okay...
  18. 18. IT’S YOUR BUSINESS! Do what you love!
  19. 19. Start a Virtual Assistant Business  Learn how you can start your own Virtual Assistant Business with this easy to follow guide – take advantage of all my research and get your copy today.  to-follow-guide-can.html