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The Use of Sentiment Data: Defining the Customer-Centric Value Chain


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Anthony Volpe, Chief Corporate Analytics Officer, Lenovo

Consumer data has never been more available; yet, consumer data is not used in supply chains. The traditional supply chain senses it does not respond. In this session, Anthony shares how Lenovo learns to listen.

A presentation from the 2015 Supply Chain Insights Global Summit

Published in: Business
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