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Looppa Platform

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Looppa social community platform ,tools and applications

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Looppa Platform

  1. 1. Online communities
  2. 2. <ul><li>The social networks have flooded the market. </li></ul><ul><li>Sites with content generated by the users as YouTube, Facebook or MySpace are some of the biggest online sites. </li></ul><ul><li>Most of the sites available nowadays possess some sort of social tool. </li></ul><ul><li>Estimates mention that in the following years social networks will grow an average of 34%, whereas the traditional media will lower to 17%. </li></ul>
  3. 3. In we are experts in the development of Internet communities for TV shows, online newspapers and radios. <ul><li>Our work is very specific as well as wide </li></ul><ul><li>It includes all the necessary aspects to: </li></ul><ul><li>Create </li></ul><ul><li>Support </li></ul><ul><li>Regulate </li></ul><ul><li>Monetize </li></ul><ul><li>Promote </li></ul><ul><li>the life of an Internet community. </li></ul>
  4. 4. <ul><li>Which are the benefits that our social networks offer? </li></ul><ul><li>Costs: It requires a much less monetary investment than the one needed in the traditional media. </li></ul><ul><li>Interactivity: It generates constant conversations among the different users. </li></ul><ul><li>Marketing: A social network allows to raise the marketing strategies easier in opposite to the traditional media. </li></ul><ul><li>Contents: In a social network, the contents are provided directly by the consumers. </li></ul><ul><li>Market/Audience: It allows to reach and to affect a wide target of users. </li></ul>
  5. 5. In our personalized communities users can interact with a great number of modules: Comments and voting Share and Recommend Facebook Connect Explore Moderation Ireport User's space Messages Photos Videos Notes Music Groups
  6. 6. <ul><li>User's Space </li></ul><ul><li>The different actions performed by the user and his friends can be found there. </li></ul><ul><li>All their contents and the possibility of creating additional contents too: Photos, videos, notes, etc. </li></ul><ul><li>Users spaces of other people include the possibility of adding friends. </li></ul>
  7. 7. <ul><li>Photos </li></ul><ul><li>Users can upload photos that will reside in galleries. </li></ul><ul><li>It relies on three sub modules: list of galleries, gallery of photos and detail of the photo. </li></ul><ul><li>The photos can be either edited or deleted once they were uploaded to the platform. </li></ul>
  8. 8. <ul><li>Videos </li></ul><ul><li>Users can upload videos to the platform which will be available to be seen in a list of videos. </li></ul><ul><li>A sub module of video detail will be included. </li></ul><ul><li>In addition, they will be able to include youtube.com videos and to publish them in their spaces just by copying and pasting the URL of the selected video. </li></ul>
  9. 9. <ul><li>Notes </li></ul><ul><li>Every user can write a post with the style of a blog. </li></ul><ul><li>In the same post they can include photos, a youtube.com video or an external link. It includes sub modules of both a list of notes and a detail of note. </li></ul>
  10. 10. <ul><li>Music </li></ul><ul><li>Users can upload their musical themes. </li></ul><ul><li>In this module, all the themes of every disk will be detailed in a list in which the quantity of reproductions will appear as well. </li></ul><ul><li>In addition every user will have the possibility of adding the themes of other users to their own reproduction list. </li></ul>
  11. 11. <ul><li>Groups </li></ul><ul><li>It allows the users to create groups on their topics of preference. </li></ul><ul><li>In this module users will be able to exchange information, relate with other users and to create links. </li></ul><ul><li>They can also upload photos, videos, publish notes and leave comments. </li></ul>
  12. 12. <ul><li>Messages </li></ul><ul><li>This module includes a mail box so that users can send messages between them. </li></ul><ul><li>It includes an inbox where the user who receives the messages is able to read them and has the possibility of writing new messages to other users within the community. </li></ul>
  13. 13. <ul><li>Ireport: </li></ul><ul><ul><li>Users can post news in the site. </li></ul></ul><ul><ul><li>They can upload photos and videos too. </li></ul></ul><ul><ul><li>In this way new content is added constantly. </li></ul></ul><ul><ul><li>Due to all the above mentioned, interaction is generated inside the community. </li></ul></ul>
  14. 14. <ul><li>Comments and voting </li></ul><ul><li>All the contents have the possibility of being commented and voted by users who have logged into the site. </li></ul><ul><li>Every comment appears with the avatar and name of the user. </li></ul><ul><li>The voting generates a ranking with the most voted contents. </li></ul>
  15. 15. <ul><li>Share and Recommend </li></ul><ul><li>All the contents possess different viral tools. </li></ul><ul><li>Users can share and recommend photos, videos and notes by e-mail, instant messaging and social networks as Facebook, MySpace, Twitter, LinkedIn, FriendFeed, Digg y Del.icio.us. </li></ul>
  16. 16. <ul><li>Integration : </li></ul><ul><ul><li>The community can be easily integrated to your actual site. </li></ul></ul><ul><ul><li>There is no need of asking the users to register again since the same users data base can be used. </li></ul></ul><ul><ul><li>New users can register or use their Facebook profiles. </li></ul></ul>Login y Registro TU SITIO
  17. 17. <ul><li>Facebook Connect </li></ul><ul><li>Besides registering with their e-mail, users will have the possibility to log in with their Facebook user and password in order to create new user, post and comments. </li></ul><ul><li>These comments can appear in the Facebook user's wall generating viral communication among his friends. </li></ul>
  18. 18. <ul><li>Explore </li></ul><ul><li>Allows to visualize the complete list of users, photos, videos and notes that are available in the community. </li></ul><ul><li>This module, divided in different tabs, allows ordering the elements according to the following: most recent one, most visited one, most voted one, most commented one, most updated one and most friends. </li></ul>
  19. 19. <ul><li>Moderation of Contents </li></ul><ul><li>This is a web tool where it will be possible to visualize all contents that the users add to the community. </li></ul><ul><li>By means of its use posted content can be either approved or deleted considering both, the author's copyright and if it is appropriate or not to be published in the community. </li></ul>
  20. 20. A 360° solution which includes the following: <ul><li>Definition of the community concept </li></ul><ul><li>Design and Creativity </li></ul><ul><li>Production </li></ul><ul><li>Promotions </li></ul><ul><li>Moderation of Contents </li></ul><ul><li>Monetization </li></ul>
  21. 21. Monetization Users generate a high number of page views when navigating the community and interacting with the contents. This allows to generate wide earnings by means of: <ul><li>Sale of Banners </li></ul><ul><li>Advertising on Video </li></ul><ul><li>Rich Media </li></ul><ul><li>Sponsorship </li></ul><ul><li>SMS or other promotions within this area </li></ul>
  22. 23. <ul><li> can help clients in the development of the correct monetization strategy for their community. </li></ul><ul><li>Our flexible platform supports: </li></ul><ul><li>Integration to any platform of online advertising. </li></ul><ul><li>Opportunities of direct sponsorship. </li></ul><ul><li>Our new technology of data collection supervises users activity and allows to filter the audience by different parameters. </li></ul><ul><li>Social network users leave a very detailed track of tastes which is not usually caught by the traditional analysis tools. </li></ul>

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