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Rebranding of the Lok Jack GSB

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Our New Logo and Motto explained.

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Rebranding of the Lok Jack GSB

  1. 1. ARTHUR LOK JACK GRADUATE SCHOOL OF BUSINESS RE-BRANDING
  2. 2. << OUR NEW LOGO
  3. 3. Our Logo: The Meaning LETTERS The letters ALJ form a pathway, a journey, to a future filled with opportunity for which ALJGSB prepares its graduates.   DOT The dot at the center of the pathway represents a student on their journey to excellence.  ARC The arc represents a horizon and the greater enlightenment that lies ahead.   
  4. 4. More than a symbol, it is a statement about the Arthur Lok Jack Graduate School of Business (ALJGSB) and its graduates.  The letters ‘A, L, J’ crowned by a golden arc asserts ALJGSB as the ‘gold standard’ in business education in the region.
  5. 5. Our New Motto: Innovatus Ars Ducendi Innovating the Art of Leadership

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