Maximum impact email marketing


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Is your lack of knowledge in email marketing making your business marketing life difficult... maybe even setting you back quite a bit?

Does it seem like you’ve tried everything you know and have been taught earlier, and yet, despite your best intentions, you’re still plagued with:

• Not knowing how to get subscribers
• Not understanding even where to start with transactional emails
• Not knowing how to use triggers and variations

If this describes you, don't worry as you are in the right palce...

You are NOT alone! It may seem like it sometimes, but not understanding email marketing is far more common than you’d think.

I ought to know, because I’ve helped dozen of people with the exact same marketing issues...

Why You Really Have To Understand The Ins And Outs Of Email Marketing!
Staying competitive is very important in any business environment and this is more so relevant when applied to the world of internet marketing. Using the email marketing tool is a good start in the right direction. This style of direct marketing a message is both quick and effective when comparisons are made with other available platforms.

Let me explain...

Reaching the target audience with email marketing strategies will provide several positive and beneficial liaisons. Some of these include enhancing the relationships of the merchant and customer pools, encouraging the customer loyalty and thereby effectively ensuring repeat business.

And the worst part? The longer you struggle with this issue, the harder it is to CHANGE!

Make no mistake about it...

"The Costs of NOT Knowing About And Understanding Email Marketing Are Just Too High!"

Your lack of marketing knowledge may not be your fault, but that doesn’t mean that you shouldn’t -- or can’t -- do anything to LEARN more now!

The costs of continuing to repeat the mistakes you have been making are just too steep...

I mean, think about all of the money you’re wasting because of how this lack of email marketing knowlwdge costs money... the time you’re losing due to lack of this knowledge is also time-consuming...

... and that’s not to mention the toll it’s taking on your personal life, like the way marketing frustration can impact personal life/relationships.

So today -- in the next FEW MINUTES, in fact -- we’re going to help you get this info, and learn how you can quickly and easily get your email marketing under control... for GOOD!

That is why I've written this book...

"This Book Below Will Show You Exactly What What You Need To Do To Be A Success With Email Marketing!"
As a person just like you who has struggled with getting and staying successful in marketing, I have searched high and low to find the best strategies to fix this issue and I am fully qualified and equipped to help you put an end to the lack of knowledge and understanding with email marketing!

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Maximum impact email marketing

  1. 1. Maximum Impact Email Marketing -1-
  2. 2. Terms and Conditions LEGAL NOTICEThe Publisher has strived to be as accurate and complete as possiblein the creation of this report, notwithstanding the fact that he doesnot warrant or represent at any time that the contents within areaccurate due to the rapidly changing nature of the Internet.While all attempts have been made to verify information provided inthis publication, the Publisher assumes no responsibility for errors,omissions, or contrary interpretation of the subject matter herein.Any perceived slights of specific persons, peoples, or organizationsare unintentional.In practical advice books, like anything else in life, there are noguarantees of income made. Readers are cautioned to reply on theirown judgment about their individual circumstances to actaccordingly.This book is not intended for use as a source of legal, business,accounting or financial advice. All readers are advised to seek servicesof competent professionals in legal, business, accounting and financefields.You are encouraged to print this book for easy reading. -2-
  3. 3. Table Of Contents Foreword Chapter 1:Email Marketing Basics For Net work Marketing Chapter 2: Getting Subscribers Chapter 3: Reducing Unsubscribes Chapter 4: Using Transactional Emails Chapter 5: Using Triggers In The Email Chapter 6: Testing Different Variations Of Your Email Chapter 7: Use Analytics To Separate Buyers From Non Buyers Chapter8: Use Loyalty Programs Chapter 9:Determine The Correct Frequency To Send Emails Wrapping Up -3-
  4. 4. ForewordStaying competitive is very important in any business environmentand this is more so relevant when applied to the world of internetmarketing. Using the email marketing tool is a good start in the rightdirection. This style of direct marketing a message is both quick andeffective when comparisons are made with other available platforms.Get the info here. Max Impact Email Marketing Network Marketing Lead Generation Secrets -4-
  5. 5. Chapter 1: Email Marketing Basics For Net work Marketing SynopsisReaching the target audience with email marketing strategies willprovide several positive and beneficial liaisons. Some of these includeenhancing the relationships of the merchant and customer pools,encouraging the customer loyalty and thereby effectively ensuringrepeat business.There is also the avenue to pursuing new customers this way as itcreates the circumstances to reach the said customer base for thepurpose of encouraging an immediate purchase. -5-
  6. 6. The BasicsProviding the customer base with complimenting information fromother affiliates is also beneficial for the customer.Through the email marketing strategies, information taking the formof email newsletters can be both informative and relationshipbuilding as the customer will be kept well informed while at the sametime addressing the customers’ needs.Transactional emails are also helpful in providing the means for thecustomer to respond accordingly to the merchant, such as droppedbasket messages, purchases, order confirmations and many more.The direct emails are mainly used for the purpose of informingcustomers of current promotions, announcements, momentaryspecial services available among others.Most individuals using this tool have found it to be very helpful intracking the returns on investments and its often only second best tosearch marketing.Being able to reach a wider audience base is also another positiveattribute of this emailing tool. Countering these, are alsodisadvantages which contribute to the ineffectiveness of the wholeprocess. This includes the ability of the customers being able to blockmails and also the possibility of contravening spam laws. -6-
  7. 7. Chapter 2: Getting Subscribers SynopsisHaving a substantial email list is very important to the success of anyinternet business venture. This is more so because most of thecustomer base begins through this portal. There all measures shouldbe taken to ensure the subscribers list is long and beneficial to bothparties. -7-
  8. 8. Sign UpsThere are a few points that should be considered in the quest togarner as many subscribers as possible. Some of which are as follows:Designing the forms, responses and other interactive tools to be asvisible as possible and easily accessible is very important. Providingincentive for potential signups will encourage the viewer to be moreinclined to do so. Also providing interesting links that the viewer mayfind useful will eventually lead to the viewer signing up to gain access.Being constantly aware of what is being offered and how it’s beingoffered will also allow the host to stay abreast and relevant which inturn will attract more subscribers. Material posted should be keptupdated periodically as potential subscribers will be drawn to the sitemore often if this feature is diligently monitored.In order to be able to constantly attract the attention needed toensure a good percentage of subscribers there are severalcomplimenting tools that can be used such as through blogs, forumpostings, other lists, networking and many more.The blogs should provide good and interesting information whichshould include some form of participation from the viewer toencourage a signup. -8-
  9. 9. Forum posting are also another platform to explore as those who visitsuch sites already have a pre existing interest in the subject matter.Therefore including links that direct them back to one’s site will beadvantages in converting them into subscribers. Forwarded emailsare also an excellent source of garnering potential subscribers as itgives a glimpse into the individual’s site. -9-
  10. 10. Chapter 3: Reducing Unsubscribes SynopsisMost people become tagged as unsubscribers because of the initialbombardment of emails that cause them to be unresponsive. Thisunresponsiveness can be due to a variety of reasons but the mostcommon one would be simply being fed up with unwantedsolicitation or thinly veiled sales pitches. Therefore in order to limitthe situation one should be weary of causing potential respondentsfrom being unresponsive. - 10 -
  11. 11. Get Them To StayHere are some ways to adopt to limit the unsubscribers:  Keep all emails on the topic promised. If there is a need to insert other material keeping it brief would be prudent. The visitor is probably only visiting the site for specific reasons and does not want to be deluged with other non related issues.  Using the personalized address system in the auto responder will create the illusion of making the individual feel special and respected. The use of names is a good tool to exploit and cannot be overdone or over emphasized.  Limiting the amount of emails sent in a week to about two or three would be ideal. Too many emails with the same content would not only become a nuisance to the receiver but the information would be redundant too. Too many emails will overwhelm the receiver and thus eventually cause them to be unresponsive. Allowing the customers to choose the frequency of emails sent to them will also encourage better relationships. The customer perceives the sender to be professional and committed.  Avoid hard selling at the onset of the email exchange. Directing the subscriber to the website where an informative and in-depth presentation can be viewed will allow the viewer to feel more comfortable and convinced to sign on. The website material - 11 -
  12. 12. should be designed to sufficiently “sell” the featured items. However it should be noted that keeping a longer period between emails sent is also not encouraged as the idea is to keep the website relevant to the subscriber.This preview copy ends here and to get the full product, please go to - 12 -