10 Linked in Tips for Your Local Business

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Having an active LinkedIn profile is a must for businesses today – both large and small. LinkedIn has become the number one online portal where professionals and colleagues connect to share a number of valuable resources.

At first glance, LinkedIn may appear to be a bit overwhelming as there are many different features tied to this robust social media platform. However, with some dedication and consistency, your business can gain a lot of attention by using LinkedIn to its full potential.

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10 Linked in Tips for Your Local Business

  1. 1. LOGO 10 LinkedIn Tips for Your Local Business Presented by: Logan Wenger 917-677-9937 logan@loganwenger.com www.loganwenger.com
  2. 2. Tip #1Completely Fill Out Your Profile  Fill out every field – put some thought into it  Add your image or company logo  Use keywords where possible
  3. 3. Tip #2 Set up a Company Page on LinkedIn   Only takes a few seconds  It’s free  Will help give you credibility and connect with others
  4. 4. Tip #3Get All of Your Employees on LinkedIn  Make sure they list your company as their place of employment  Ask them to follow each other pages to create a strong network for your brand
  5. 5. Tip #4Join Groups and Participate   Join LinkedIn groups related to your field  Set aside time to communicate and engage with locals in your area  Answer questions, give advice; just be active, but don’t over-promote your business
  6. 6. Tip #5Make Sure Your Profile is Set to Public   If you want to generate more leads to your business, this is crucial  No one will find your business profile if it is set to “private”
  7. 7. Tip #6Give and Receive Recommendations  Showcase your talents and abilities when others recommend you  Ask prior contacts to fill out a recommendation form  Return the favor by recommending others as well
  8. 8. Tip #7Use LinkedIn Events  Create or attend events with this awesome feature  Hosting events is a great way to meet potential customers  Attending events is an effective way to display your areas of expertise
  9. 9. Tip #8Share Your Content on LinkedIn  Send your LinkedIn followers to your blog  Always make sure the content you’re sharing is your own  As simple as providing a link back to your blog
  10. 10. Tip #9Ask and Answers Questions   Go to LinkedIn “Answers” section to ask and answer questions  Build credibility, authority status, and trust  Could be potential customers there who need what you have to offer
  11. 11. Tip #10Be Consistent in Your Efforts  Stay actively involved with your LinkedIn account  Posting once per month is not enough; be persistent and consistent  Always add fresh, unique content
  12. 12. LOGO If you would like more information about LinkedIn, contact me at 917-677-9937 For a FREE Consultation Logan Wenger 917-677-9937 logan@loganwenger.com www.loganwenger.com

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