Terra Steward, Inc.Online Store/Catalog PresentationStore Launch Date: July 15, 2012
http://terrasteward.shop033.com/
RetailFocus              :Energy Independence Products:http://terrasteward.shop033.com/c/4392087/1/energy-independence.htm...
About Us- Pagehttp://terrasteward.shop033.com/g/1140058/about-us.html
About UsTerra Stewardter•ra [ter-uh]–noun: earth, landstew•ard [stoo-erd]–noun: a person who manages another’s property; o...
Merchandise Mix/Product Selection
Products by Category    Terra Steward offers a comprehensive selection of commercial and residential    products. We are t...
Custom Landing Pageshttp://terrasteward.shop033.com/g/1157174/lighting-.htmlhttp://terrasteward.shop033.com/g/1168220/wind...
Solar Landing Pagehttp://terrasteward.shop033.com/g/1168219/solar.html
Product Page- Solarhttp://terrasteward.shop033.com/c/4377409/1/solar.html
Water Landing Pagehttp://terrasteward.shop033.com/g/1157176/water-.html
Product Detail Page- Waterhttp://terrasteward.shop033.com/c/4377401/1/water.html
Recycled/ Reused Landing Page http://terrasteward.shop033.com/g/1165007/recyclereuse.html
Product Page- Recycled/Reusedhttp://terrasteward.shop033.com/c/4377408/1/recycled-reused.html
On-line Catalog- Distribution Partner   http://terrasteward.shop033.com/g/1159765/catalog.html
On-line Catalog – Detail Page http://www.dcpower-systems.com/flash/HTML/catalog.html
Online Customer Check Out
Info/News                                                     •   Advice to People Considering Investing in Solar         ...
E-Commerce PartnersDistributionPartnersKey Vendors
Social Media/Marketinghttp://www.facebook.com/pages/Terra-Steward-Inc/195497718899
Facebook Overview• Add Graph Here• And consider mentioning in notes  below % of increase in friends since  you started.
Social Media/Marketing https://twitter.com/#!/terra_davignon
Online Store TeamCasey DeLorme, APR, of Getspine                Lisa Mansfield, Director of Retail and Business      There...
Online Store and Social Media Links             Online Store:         http://terrasteward.shop033.com/Facebook:    http://...
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Terra Steward Inc.- On Line Store Presentation

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This is an overview of the Terra Steward Inc., upcoming retail website.

Please keep in mind the site is not "live" and is still a "work in progress".

Send us an email at l.mansfield@terrasteward.com
if you would like to receive a copy on DVD. This will provide slide notes along with better readability. You can also access the home page at http://terrasteward.shop033.com/.

We appreciate your support and welcome feedback!

The online "construction" team,
Lisa, Theresa and Casey



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  • Terra Steward, Inc.Online Store/Catalog PresentationStore Launch Date: July 15, 2012
  • Home Page:Home Page link: http://terrasteward.shop033.comMenu Bar: Home-About Us- Contact Us-Info/News-Customer Service-Products- PDF Distributor CatalogRetail Focus: Energy Independent Products and Sustainable Living ProductsFeatured Product Categories- Solar, Wind, Earth, Water, Systems & Kits, Lighting, Chargers & Batteries, Monitors, Energy Storage, Yard & Garden, Household, Bags & Accessories, Recycled & Reused
  • Terra Steward’s retail focus is on Energy Independence and Sustainable Living Products.All products available for sale on the retail website fall into one, or both, of these two main areas.Product categories are then broken down into “easy to shop” menu’s featuring categories such as solar, wind, water, recycled/reused, ETC….TS, Inc. to consider the addition of 4-5 Lifestyle branded product pages that would highlight a cross select of products from different categories. Such as: The Great Outdoors - solar charged backpacks, fuel less camp stove/ charger, emergency radio, filter water bottles, etc ..Net Zero: solar panels, wind turbines, grey water systems, inverters, etc…Garden Party (ie:seasonal for spring)-designer invitations on recycled paper, solar hanging and hurricane lighting, reused “wine barrel “ serving trays, recycled glass or paper dinnerware etc….,
  • See next slide for better read of ‘About Us’ content. Visit ‘About Us’ link above to view thought/emotion evoking video.
  • Customer Service, Branding, Retail Differentiation and Product Selection will set Terra Steward apart from competitors.
  • Notes: Above is a visual example of Terra Steward’s comprehensive merchandise mix!See next slide for category detail and product descriptions.
  • Notes:The addition of new categories and products will be ongoing and evaluated weekly to adjust merchandise assortment based on market trends, top sellers and seasonality.
  • Notes:Custom Landing Pages are easy to find in the category menu listed directly on the TS home page, left side.The “Custom Landing” Pages are a branding vehicle that visually invites customers into a product category to shop.Artwork (photographic) along with the power of words (Quotes) encourages customers to purchase products while reinforcing the value of Energy Independence.****Please note selected quotes should never alienate a customer, or associate Terra Steward Inc., with any particular group or organization. Therefore, content is never political, cultural or religious in nature.
  • Notes:Solar is Terra Steward’s largest product category and still growing everyday. The online store already offers 6 pages of solar related products for purchase.
  • Notes:Above is an example of a solar product page. Customers have the option to skip the Custom Landing Page (3 click process for selecting a specific item for purchase) by going directly to a Product Page (2 click process) and clicking directly on the item. Product Pages are easy to find on the TS Home Page, drop-down menu bar, under products.
  • Notes:Above is an example of a custom landing page-WaterCustom Landing Pages are easy to find in the category menu listed directly on TS home page, left sideThe “Custom Landing” Pages are a branding vehicle that visually invites customers into a product category to shop. ( 3 click process to specific item)Artwork (photographic) along with the power of words (Quotes) encourages customers to purchase products while reinforcing the value of Energy Independence.Customers have the option to skip the Water Custom Landing Page (3 click process) and go directly to a product page (2 click process).
  • Notes:Example of product detail page-water.
  • Notes:Another example of a Custom Landing Page- Recycled/Reused ProductsCustomers have the option to skip the Custom Landing Page (3 click process to find specific item for purchase) by going directly to the Product Page and clicking on the item (2 click process to find specific item for purchase).
  • Notes:Example of Product Page- Recycled/ReusedProduct Pages are easy to find on the TS Home Page, drop down menu bar, under products.
  • Notes:Terra Steward’s co-branded distributor catalog is featured on the retail website. The catalog can be easily found right on the Home Page menu bar, under catalog.
  • Notes:An example of a product page from theTerra Steward’s co-branded distributor catalog featured on retail website
  • Notes:OnlineCheck out for the Terra Steward online customer will be user friendly and efficient.Shipping will be calculated by weight, level of delivery service selected and destination zip-code. The Customer and Terra Steward will receive email notification when orders are received and shipping confirmation emails along with tracking details.
  • Notes:Above is an Example of an ROI page for Solar purchases.Info/News pages are easy to locate and can be found on the Home Page Menu Bar.Other types of Info/News Pages to include, but not limited to; What’s New, Industry Articles and Updates, Educational Videos (YouTube), etc….
  • Notes:Above is a sampling of our distribution partners and key vendors.
  • Number of “LIKES” increased from 10 to 82 in three months.
  • Notes: Example of Twitter Posts
  • Terra Steward Inc.- On Line Store Presentation

    1. 1. Terra Steward, Inc.Online Store/Catalog PresentationStore Launch Date: July 15, 2012
    2. 2. http://terrasteward.shop033.com/
    3. 3. RetailFocus :Energy Independence Products:http://terrasteward.shop033.com/c/4392087/1/energy-independence.htmlSustainable Living Products:http://terrasteward.shop033.com/c/4392088/1/sustainable-living.html
    4. 4. About Us- Pagehttp://terrasteward.shop033.com/g/1140058/about-us.html
    5. 5. About UsTerra Stewardter•ra [ter-uh]–noun: earth, landstew•ard [stoo-erd]–noun: a person who manages another’s property; one who administers anything as the agent of another or others.–verb: to act or serve as stewardOur Mission:To bridge the gap between wanting to be Green and actually being Green- one product, one customer, one development, one neighborhood, at a time.Our Stores:The one-stop shopping experience, where customers can come to be educated or to purchase, at their convenience, the products and systems that are right for them. Whether you are looking to add a few decorative solar products or go completely off the grid, you’ll feel right at home.Our Team:We embrace Energy Independence and Sustainable Living; we are accountable, caring and passionate about our customers and everything we do!Our Shareholders:We know that if we stay true to our mission, we will enjoy the kind of enduring success that supports our shareholders, our planet and our customers. Welcome to Terra Steward Stores, where energy independence and sustainable living are more than just attainable, they are understandable.
    6. 6. Merchandise Mix/Product Selection
    7. 7. Products by Category Terra Steward offers a comprehensive selection of commercial and residential products. We are the one-stop shopping solution, where customers can come to be educated and/or purchase products and systems that are rights for them. Whether they are looking to add a few decorative sustainable living products or go completely off the grid, they will feel right at home!Top product Categories with examples of items available for purchase:• Solar: Panels, Inverters, Power Chargers, Kits, Portable Systems, Power Banks, iPhone/Laptop Chargers…• Wind: Turbines, Generators and Tower Kits• Water: Grey Water Systems, Rain Barrel Systems, Rainwater Tanks, Water Filters, Reusable Water Bottles• Systems & Kits: Solar, Wind and Hydro Inverters, Solar Mounts Kits , Power Stations• Lighting: Solar Garden Lighting, Energy Saving Bulbs, Solar Lamp Posts, Reclaimed/Recycled Glass Lights…• Chargers & Batteries: Rechargeable Battery Banks, Grid Battery Power Systems, Solar Chargers….• Yard & Garden: Eco Bin Composter, Push Lawn Mowers, Solar Shed, Path and Garden String Lights….• Household: Recycled Glass Stem Ware, Dishes , Serving Trays , Bowls, Vases, Hanging Pendant Lights• Bags and Accessories: Backpacks, Fishing Tackle Bags, Camera bags, Bicycle Truck Bags and Handbags
    8. 8. Custom Landing Pageshttp://terrasteward.shop033.com/g/1157174/lighting-.htmlhttp://terrasteward.shop033.com/g/1168220/wind.htmlhttp://terrasteward.shop033.com/g/1168227/bags-accesories.htmlhttp://terrasteward.shop033.com/g/1157177/yard-and-garden-.html
    9. 9. Solar Landing Pagehttp://terrasteward.shop033.com/g/1168219/solar.html
    10. 10. Product Page- Solarhttp://terrasteward.shop033.com/c/4377409/1/solar.html
    11. 11. Water Landing Pagehttp://terrasteward.shop033.com/g/1157176/water-.html
    12. 12. Product Detail Page- Waterhttp://terrasteward.shop033.com/c/4377401/1/water.html
    13. 13. Recycled/ Reused Landing Page http://terrasteward.shop033.com/g/1165007/recyclereuse.html
    14. 14. Product Page- Recycled/Reusedhttp://terrasteward.shop033.com/c/4377408/1/recycled-reused.html
    15. 15. On-line Catalog- Distribution Partner http://terrasteward.shop033.com/g/1159765/catalog.html
    16. 16. On-line Catalog – Detail Page http://www.dcpower-systems.com/flash/HTML/catalog.html
    17. 17. Online Customer Check Out
    18. 18. Info/News • Advice to People Considering Investing in Solar Power • For solar power to be an investment, the panels to save you money in the long run. • The solar panels cost you a certain amount of money to install. They then make a certain amount of energy each year, saving you a certain amount of dollars off your power bill. • And so, after a number of years, the cost of the panel will be paid off in power bill savings. After this, the power your solar panels make comes is pure profit. The years it takes to reach this break even point is called the solar payback time. • Ideally, you want the solar payback time to be as short as possible. • On average, solar electric panels take between 10-15 years to break even. Solar hot water panels usually have 5-8 year payback time. • This is why its important guarantee your investment by getting solar panels that have a 20-25 year warranty. Otherwise, youre not guaranteed of having that eventual cost savings once the payback time is over. • Buying a solar panel thats not properly guaranteed is like having a home with no insurance. Its a big risk, and is usually not worth it. • Calculating your Payback Time • There a few ways to calculate your payback time. • You can look at a simple money saved/cost of solar panels equation. • The thing to remember here is that electricity prices rise consistently every year. This means that your solar panels will save you increasing amounts of money over their lifetime. This makes your payback time shorter. • Another factor to consider when calculating solar panel ROI is the added value to your house. Realtor studies have shown that solar panels add value to your house. This added value is estimated at: 15 x your yearly solar savings. • This can become a considerable amount, and increases every year. By taking this into account, many solar panels can be seen to break even after a few short years. • If this is starting to sound complicated, try our Solar Calculator. • This does all the basic calculations for you. Click here to get an estimate of your payback time.http://terrasteward.shop033.com/g/1144362/roi.html
    19. 19. E-Commerce PartnersDistributionPartnersKey Vendors
    20. 20. Social Media/Marketinghttp://www.facebook.com/pages/Terra-Steward-Inc/195497718899
    21. 21. Facebook Overview• Add Graph Here• And consider mentioning in notes below % of increase in friends since you started.
    22. 22. Social Media/Marketing https://twitter.com/#!/terra_davignon
    23. 23. Online Store TeamCasey DeLorme, APR, of Getspine Lisa Mansfield, Director of Retail and Business Theresa DAvignon, Art/Social Media Director,Communications, is an award-winning, 15- Development, is an accomplished professional operated dAvignon Design, a successfulyear Public Relations industry veteran with with direct experience in the areas of graphic design business in Santa Barbara forextensive experience in online/social media Merchandising, Branding, Manufacturing, over 20 years. During this time she wasmarketing, presentations/presentation (Intellectual Property) Licensing, Operations, awarded many honors for her excellence incoaching, special events, media relations, E-Commerce and Executive Leadership. design. She also received an Addy Award forcreative strategic planning, and crisis Mansfield has enjoyed an impressive career her client, one of the industries highestcommunications. encompassing seven years of successful retail honors. Prior to that she was the senior buying & merchandising for Nordstrom Dept. graphic designer for Johnson & JohnsonHe has developed effective communications Stores, a decade of executive leadership as (formerly Mentor Corporation), winningprograms for nonprofits, health care, President & CEO of a top art licensing business, several design awards for her work on theuniversity, municipal, military/aerospace, The Flavia Company, Inc., and her own business, companies annual reports. Her career begantelecom wireless, software, commercial real Lisa Mansfield Design, Inc., a boutique style firm in Chicago where she was the Vice Presidentestate, tourism, and entertainment clients. specializing in product development, marketing of James Lienhart Design, a prominent manufacturing and consulting services. Chicago Designer, managing sales and clientIn addition to operating San Diego-based services.Getspine Communications, Casey speaks Recipient of Congressional and Californiaextensively, including seminars on social Legislature Assembly Awards for “Business When she’s not working, Theresa enjoysmedia marketing, applying artist-developed Woman of the Year.” Mansfield is honored by the antique hunting and restoration and winecreative techniques in business, and recognition and looks forward to future tending at the family wine bar in San Diego.publicity/media relations strategies. accomplishments. Sol (the dog) , Head of Security
    24. 24. Online Store and Social Media Links Online Store: http://terrasteward.shop033.com/Facebook: http://www.facebook.com/pages/Terra-Steward- Inc/195497718899 Twitter: https://twitter.com/#!/terra_davignon

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