In.Telligent Conference 2008 - Connecting The Dots For Social Computing, Social Media, Community

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Discusses the fundamental forces that are driving the need for social computing and community both inside and outside the firewall.

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In.Telligent Conference 2008 - Connecting The Dots For Social Computing, Social Media, Community

  1. 1. In.Telligent Conference 2008 Connecting the Dots for Social Computing, Social Media, Community Lawrence Liu http://friendfeed.com/lliu Director of Platform Strategy Telligent Systems
  2. 2. What is Social Computing? 2 In.Telligent Confernece 2008 10/21/2008
  3. 3. What is Social Media? 3 In.Telligent Confernece 2008 10/21/2008
  4. 4. Media.Social < Social.Everything 4 In.Telligent Confernece 2008 10/21/2008
  5. 5. Communities Omni Media 5 In.Telligent Confernece 2008 10/21/2008
  6. 6. Elevator Pitch for Community • Warning: This stuff may get a bit too heavy, philosophical, anti/pro-[put your favorite ultra sensitive issue here], simplistic, complex, scary, or just annoying for some of you.  6 In.Telligent Confernece 2008 10/21/2008
  7. 7. Elevator Pitch for Community • At work as much as in life, • During good times or bad… • Conversations matter. • Relationships matter. 7 In.Telligent Confernece 2008 10/21/2008
  8. 8. Elevator Pitch for Community • But what matters most beyond conversations and relationships in order for us to be happy and successful? 8 In.Telligent Confernece 2008 10/21/2008
  9. 9. Elevator Pitch for Community •Seamlessly •Integrated •Contextual •Awareness 9 In.Telligent Confernece 2008 10/21/2008
  10. 10. Contextual Awareness via Facebook 10 In.Telligent Confernece 2008 10/21/2008
  11. 11. Contextual Awareness via FriendFeed 11 In.Telligent Confernece 2008 10/21/2008
  12. 12. Contextual Awareness via Twitter 12 In.Telligent Confernece 2008 10/21/2008
  13. 13. Contextual Awareness via Microsoft “TownSquare” 13 In.Telligent Confernece 2008 10/21/2008
  14. 14. Contextual Awareness via Community Server Evolution 14 In.Telligent Confernece 2008 10/21/2008
  15. 15. Seamlessly Integrated Contextual Awareness via Community Server Evolution 15 In.Telligent Confernece 2008 10/21/2008
  16. 16. Elevator Pitch for Community •Fundamentally, contextual awareness enables us to make informed decisions. 16 In.Telligent Confernece 2008 10/21/2008
  17. 17. Elevator Pitch for Community • By optimizing our contextual awareness of the people and things associated with a decision, we can achieve a more pragmatic understanding of the potential risks and consequences of the various options that we can choose from. 17 In.Telligent Confernece 2008 10/21/2008
  18. 18. Elevator Pitch for Community • But… • We need something else just as fundamental as awareness in order to make decisions that have potential risks/consequences beyond what our respective comfort levels would allow. 18 In.Telligent Confernece 2008 10/21/2008
  19. 19. Elevator Pitch for Community •Courage 19 In.Telligent Confernece 2008 10/21/2008
  20. 20. Elevator Pitch for Community • Where does courage come from? • Our own experiences (usually by learning from our mistakes and building on our successes). 20 In.Telligent Confernece 2008 10/21/2008
  21. 21. Elevator Pitch for Community • But… • Our own experiences (usually) aren’t enough. • So, where else does courage come from? 21 In.Telligent Confernece 2008 10/21/2008
  22. 22. Elevator Pitch for Community •Community 22 In.Telligent Confernece 2008 10/21/2008
  23. 23. Elevator Pitch for Community • By leveraging community, we are leveraging the experiences of others rather than just our own to grow our inner courage. • And with more courage, we can tackle the tougher choices that lead to better decisions based on our contextual awareness of the issues and factors as well as the risks and consequences. 23 In.Telligent Confernece 2008 10/21/2008
  24. 24. Elevator Pitch for Community • But… • Community can lead to… • or 24 In.Telligent Confernece 2008 10/21/2008
  25. 25. Elevator Pitch for Community • What’s the difference? • Nazis = Insular Community  Cult • U.S. = Open Community  Democracy 25 In.Telligent Confernece 2008 10/21/2008
  26. 26. Elevator Pitch for Community • We belong to many (micro)communities. • How do we stay in touch with the people and things that we care about? 26 In.Telligent Confernece 2008 10/21/2008
  27. 27. Elevator Pitch for Community •Seamlessly •Integrated •Contextual •Awareness 27 In.Telligent Confernece 2008 10/21/2008
  28. 28. But…
  29. 29. Why is community mastery so challenging? Because it requires balance.
  30. 30. Where do we go from here? http://CommunityZenMaster.com
  31. 31. CommunityZenMaster.com • A community about community. • All content licensed via Creative Commons with Attribution. • Focus on standards, practices, tools… – and people who aspire to be… • Community Zen Masters. • To be launched in February, 2009. • Currently redirects to my blog.  31 In.Telligent Confernece 2008 10/21/2008
  32. 32. CommunityZenMaster.com • Who was the universe’s first Zen Master? 32 In.Telligent Confernece 2008 10/21/2008
  33. 33. CommunityZenMaster.com • You can be one, too! 33 In.Telligent Confernece 2008 10/21/2008
  34. 34. Thank you! May the Zen be with you…

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