Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

mba570.spring09.perceptual.mapping

631 views

Published on

Class perceptual mapping presentation

  • Hi there! Get Your Professional Job-Winning Resume Here - Check our website! http://bit.ly/resumpro
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Be the first to like this

mba570.spring09.perceptual.mapping

  1. 1. Perceptual Mapping?
  2. 2. What is Perceptual Mapping? 5 1 2 3 4
  3. 3. Perceptual Mapping? Start with Position on x-y graph
  4. 4. Perceptual Mapping? classy Start with products Position on x-y graph conservative sporty practical
  5. 5. Try other dimensions wasteful small large fuel efficient
  6. 6. Try other dimensions Single Youth Mature Family
  7. 7. ask Barney. . .
  8. 8. ask Barney. . .

×