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The 3 Rs: Co-Designing Narrative and Social Action


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An assessment tool for narrative, social action, participatory design, and critical ethnography.

Published in: Technology

The 3 Rs: Co-Designing Narrative and Social Action

  1. 1. Narrative + Social Action Co‐designing narrative with social action is a challenging  exercise in achieving simple, engaging stories that yet capture  nuance, complexity, and multiple perspectives. In any social  change campaign where you co‐design narrative with action to  create positive impact in a community, ask yourself if your  campaign meets these three conditions: + Respect + Relevance + ResonanceLina Srivastava
  2. 2. Narrative + Social Action + Is your project based on respect for the + Respect communities with which you are working?   + Have you co‐designed your project with your + Relevance communities, or have you built a community‐ centered strategy?+ Resonance +Does your project engender respect for the  dignity and integrity of those communities? + If working with vulnerable populations, such as  youth, elderly, dissident, conflict/post‐conflict, or  post‐disaster populations, have you respected  privacy, identity, and security? + Does your project respect the perspectives and  needs of your audience, participants, and  stakeholders?Lina Srivastava
  3. 3. Narrative + Social Action + Have you posed the issues in your project in a + Respect way that is relevant to the communities with  which you’re working?+ Relevance + Are you raising awareness or creating  engagement only? If so, is there a way to frame + Resonance your narrative that leads to actionable  information on community‐centered solutions  and partnerships? + Are your engagement and participation  techniques linked to your communities through a  relevant and explicable narrative thread? + Are your solutions, or the representation of  solutions, relevant to the communities with which  you’re working?Lina Srivastava
  4. 4. Narrative + Social Action + Does your project’s framing resonate with your + Respect communities’ culture and identity? + Does your project incorporate your + Relevance communities’ perspective on their perceived  challenges?+ Resonance + Does your project incorporate your  communities’ perspectives on potential solutions? + Is your project’s narrative accessible yet framed  to capture multiple perspectives, nuance, and  complexity?  + Have you told a human story, made the  humanity of the challenge visible, and  represented your subjects as individuals? Lina Srivastava
  5. 5. Lina Srivastava