Social Media

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Social Media

  1. 1. Social media<br />It’s about making you stand out from the crowd<br />
  2. 2. Officially, social media is “an umbrella term that defines the various activities that integrate technology, social interaction, and the construction of words, pictures, videos, and audio.”<br />http://www.wikipedia.org<br />
  3. 3. It’s a fancy way of describing the conversations people are having online<br />
  4. 4. Why should I care?<br />
  5. 5. Because Social Media is a force to be reckoned with<br />
  6. 6. Because Social Media is like word of mouth on steroids<br />
  7. 7. Because 90% of all internet users regularly interact with some form of Social Media<br />
  8. 8. Because Social Media has overtaken porn as the number 1 activity on the internet<br />
  9. 9. Because 1 in 8 of all couples married in the US last year met via Social Media<br />
  10. 10. Because in total about 1.83 billion man hours are spent per day on Social Networks and Blog Sites by all the internet surfers of the world combined<br />This is about 22% of all time spent online everyday<br />
  11. 11. 500 Million active users<br />700,000 new users added per day<br />
  12. 12. In 2010 Facebook accounted for 25% of all page views in the US<br />Because if it was a country, Facebook would be the 3rd largest in the world !<br />
  13. 13. The average Facebook user - <br />Spends 55 minutes a day on Facebook<br />Logs on multiple times a day<br />Has 190 friends<br />Creates 90 pieces of content each month<br />
  14. 14. 190 million users<br />300,000 joining<br />every day<br />
  15. 15. Twitter’s search engine receives 800 million search queries per day<br />85 million Tweets per day<br />Twitter’s 10 billionth Tweet was posted in March 2010<br />Stats recorded August 2010<br />
  16. 16. 2+ Billion videos viewed every day<br />
  17. 17. You would have to live for around 1000 years to watch all the videos currently on YouTube<br />
  18. 18.
  19. 19. A new member joins every second<br />85 million members in over 200 countries<br />Executives from all Fortune 500 companies are on LinkedIn<br />12 million unique visitors every day<br />
  20. 20. Wikipedia has 14 million articles making it the largest encyclopedia of all time.Studies have shown it to be more accurate than Encyclopedia Britannica.<br />
  21. 21. Years to reach 50 million users...<br />Radio – 38 Years<br />
  22. 22. Years to reach 50 million users...<br />Television - 13 Years <br />
  23. 23. Years to reach 50 million users...<br />Internet – 4 Years<br />
  24. 24. Years to reach 50 million users...<br />iTunes – 3 Years<br />
  25. 25. Years to reach 50 million users...<br />Facebook added 100 million users in less than 9 months<br />
  26. 26. Years to reach 50 million users...<br />iPhone application downloads hit 1 billion in 9 months<br />
  27. 27. Blogs<br />The word blog is irrelevant.<br />What's important is that it is <br />now common, and will soon<br />be expected, that every <br />intelligent person (and quite <br />a few unintelligent ones) will <br />have a media platform <br />where they share what they care about <br />with the world.”<br />Seth Godin, Author<br />
  28. 28. 200,000,000 Blogs<br />77% of internet users read blogs<br />On average bloggers use 5 different Social Media sites to drive traffic to their blog<br />
  29. 29. How can Social Media influence?<br />
  30. 30. 5,000,000<br /> The number of active Barack Obama supporters across 15 social networks<br />
  31. 31. $6,500,000 The amount of money 3 million online voters contributed to the 2008 Obama campaign<br />
  32. 32. 14,200,000<br />The number of views Obama’s famous “Yes we can” video got on YouTube<br />
  33. 33. Would he have won without it?<br />We’ll never know, but it sure helped !<br />
  34. 34.
  35. 35. So, did you like it ??<br />

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