International Institute of Business Analysis



                           The Business Analyst:
                         ...
International Institute of Business Analysis



                           The Business Analyst:
                         ...
Discussion Points


   Why Now – the case for Business Analysis?
   Who is the Business Analyst?
   Where is the Profes...
Why Now?

The Case for Business Analysis
 Global Economy
 Right-sourcing
 Integrated Organizations
 Just-in-time deliv...
Why Now?

The Case for Business Analysis
 For many years, organizations have been designing solutions without a
  clear u...
Why Now?

 When the delivery does not meet expectation




               www.theiiba.org / www.grupogesfor.com
It’s about the Deliverable

  In the beginning…                                       But it is…




       Missing Piece
...
It’s about the Deliverable
Some Progress was made…                                   But it still has…




               ...
It’s about the Deliverable
Filled in another hole …                                     But it still…




                ...
It’s about the Deliverable
Addressed a BIG gap…                                        But it still…




Define




      ...
It’s about the Deliverable
Et Voilà! …



  Describe




              www.theiiba.org / www.grupogesfor.com
What is Describe and Define?
                                                         Describe




   How an organization...
What is Business Analysis?
Business Analysis Body of Knowledge
The set of tasks, knowledge, & techniques required to ident...
What is Business Analysis?
Business Analysis Body of Knowledge

   Knowledge Areas                                        ...
Business Analysis Professional
The Definition
 Works as a liaison among stakeholders to
  elicit, analyze, communicate an...
Business Analysis Professional
Core Competencies
                           Logic
                                       ...
Business Analysis Professional
Performs many roles
 Analyst
 Facilitator
 Negotiator
 Artist / Architect
 Planner
 C...
Business Analysis Superheroes!




                   Understood the Need




     Truth
                                 ...
Business Analysis Professional

                     Knowledge Continuum



                                        Strate...
Business Analysis Professional

Current Flavours
                                   SME or Domain                    Consu...
Where is the BA Profession Heading?

The Developing Marketplace
                                                          ...
Where is the BA Profession Heading?

                      Community of Practice
                             “Support”


...
Where is the BA Profession Heading?

                                                          Business
 Framework       E...
Where is the BA Profession Heading?
Organizations need for BAs = (maturity, size, diversity)
           MATURITY         ...
In Conclusion

 Demand for BA role is growing because organizations
  recognize that building a solution is not sufficien...
www.theiiba.org / www.grupogesfor.com
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Evolution Of Ba 2009 Jun

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El Analista de Negocios - Una nueva profesión en el Mundo. Tal vez tu eres uno de ellos y aún no lo sabes

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Evolution Of Ba 2009 Jun

  1. 1. International Institute of Business Analysis The Business Analyst: Evolution of a Profession June 2009
  2. 2. International Institute of Business Analysis The Business Analyst: Our Next Super Hero! July 2008
  3. 3. Discussion Points  Why Now – the case for Business Analysis?  Who is the Business Analyst?  Where is the Profession Heading?  What does it mean to you? www.theiiba.org / www.grupogesfor.com
  4. 4. Why Now? The Case for Business Analysis  Global Economy  Right-sourcing  Integrated Organizations  Just-in-time delivery  Information Technology Spend  Role of Technology www.theiiba.org / www.grupogesfor.com
  5. 5. Why Now? The Case for Business Analysis  For many years, organizations have been designing solutions without a clear understanding of the market need, often with many assumptions  Success was hit or miss although the cost of a miss was survivable  With the global economy, increased competition and the availability of many alternatives, consumers have come to expect more - and can choose from a variety of alternatives The impacts of a mistake can now be very costly www.theiiba.org / www.grupogesfor.com
  6. 6. Why Now?  When the delivery does not meet expectation www.theiiba.org / www.grupogesfor.com
  7. 7. It’s about the Deliverable In the beginning… But it is… Missing Piece Planning www.theiiba.org / www.grupogesfor.com
  8. 8. It’s about the Deliverable Some Progress was made… But it still has… Plan Missing Piece Testing www.theiiba.org / www.grupogesfor.com
  9. 9. It’s about the Deliverable Filled in another hole … But it still… Test Missing Piece Definition of need www.theiiba.org / www.grupogesfor.com
  10. 10. It’s about the Deliverable Addressed a BIG gap… But it still… Define Missing Piece The Big Picture www.theiiba.org / www.grupogesfor.com
  11. 11. It’s about the Deliverable Et Voilà! … Describe www.theiiba.org / www.grupogesfor.com
  12. 12. What is Describe and Define? Describe  How an organization works?  Why the organization exists?  What are its goals and objectives?  How does it accomplish those objectives?  How does it need to change to better accomplish those objectives or to meet new challenges?  It is about defining the scope of solutions It is about Business Analysis! www.theiiba.org / www.grupogesfor.com
  13. 13. What is Business Analysis? Business Analysis Body of Knowledge The set of tasks, knowledge, & techniques required to identify business needs & determine solutions to business problems. Solutions often include a systems development component, but may also consist of process improvement or organizational change. www.theiiba.org / www.grupogesfor.com
  14. 14. What is Business Analysis? Business Analysis Body of Knowledge Knowledge Areas Purpose Business Analysis Planning & Determine what we need to do Monitoring Enterprise Analysis Understand the business problem & scope of possible solutions Elicitation Find out what the real needs of our stakeholders are Requirements Analysis Describe the characteristics & qualities of the solution the meets the stakeholder needs Solutions Assessment & Determine whether a particular solution is right for our stakeholders Validation Requirements Management & Ensure that stakeholders agree on what needs to be delivered Communications www.theiiba.org / www.grupogesfor.com
  15. 15. Business Analysis Professional The Definition  Works as a liaison among stakeholders to elicit, analyze, communicate and validate requirements for changes to business processes, policies, and information and information systems  Understands business problems and opportunities in the context of the requirements and recommends solutions that enable the organization to achieve its goals Possible revision in BABOK V2 Business analysis is the set of tasks and techniques used to work as a liaison among stakeholders in order to understand the structure, policies, and operations of an organization, and recommend solutions in order to enable that organization to achieve its goals www.theiiba.org / www.grupogesfor.com
  16. 16. Business Analysis Professional Core Competencies  Logic  Products  Decision Analysis  Processes  Process & Data Modeling  Markets  Systems Thinking  Systems Implementation Domain Communication Analysis Consulting Skills Knowledge  Facilitation  Relationship Management  Negotiation  IT Knowledge  Process Change  Strategic Planning  Conflict Management  Coaching Skills  Formal (presentation,  Organizational Change  Quality Assurance  Delegation and documentation) Management Skills  Project Management www.theiiba.org / www.grupogesfor.com
  17. 17. Business Analysis Professional Performs many roles  Analyst  Facilitator  Negotiator  Artist / Architect  Planner  Communicator  Diplomat  Expert / Consultant  Strategist  Revolutionary www.theiiba.org / www.grupogesfor.com
  18. 18. Business Analysis Superheroes! Understood the Need Truth Right on target Negotiation Agile www.theiiba.org / www.grupogesfor.com
  19. 19. Business Analysis Professional Knowledge Continuum Strategic Maturity Tactical Skill www.theiiba.org / www.grupogesfor.com
  20. 20. Business Analysis Professional Current Flavours SME or Domain Consulting Hybrid Practitioner Practitioner Practitioner Practitioner is a Practitioner Practitioner “jack of all trades”, possesses solid or possesses solid or performing multiple advanced business advanced skills in the roles e.g., business subject matter enterprise knowledge analyst, project expertise e.g., capital areas e.g., process, manager, tester, etc. markets strategy business casing Generalists www.theiiba.org / www.grupogesfor.com
  21. 21. Where is the BA Profession Heading? The Developing Marketplace • Process The profession will • Finance • Data Industry • Consumer • mature along three Products Elicitation • Negotiation axis • Energy • Strategy • Manufacturing • Others …  Industry • Construction • Others ….  Competency  Function • Product • Software • Infrastructure • Others … www.theiiba.org / www.grupogesfor.com
  22. 22. Where is the BA Profession Heading? Community of Practice “Support” BA Bureau “Maturity” Centre of Excellence “Strategic Alignment” www.theiiba.org / www.grupogesfor.com
  23. 23. Where is the BA Profession Heading? Business Framework Environment Resources Alignment Competency/ Standards & Organization & Enterprise career Methodologies structure Analysis development Customer Metrics Governance Training & dev relationships Team dev Tools Assessment Virtual… Knowledge Management www.theiiba.org / www.grupogesfor.com
  24. 24. Where is the BA Profession Heading? Organizations need for BAs = (maturity, size, diversity) MATURITY SIZE DIVERSITY Age of Number of Product Product Lines Number of Employees Lines Marketplace Stability Geographic Dispersion Marketplace Uniformity Competition  Established product lines &  Larger organizations can  Multiple product lines may stable markets require limited support higher levels of require a combination of business analysis specialization generalists and highly specialized individuals  Competitive and developing  Smaller organizations may be markets have a critical need more dependent on generalists  Highly specialized industries for highly experienced and hybrid BAs (i.e., possess or niche markets will require generalists and specialists in knowledge across multiple specialists the competency domain (e.g., professional domains) strategic, marketplace analysis) www.theiiba.org / www.grupogesfor.com
  25. 25. In Conclusion  Demand for BA role is growing because organizations recognize that building a solution is not sufficient – they must understand the needs first  The BA profession will develop along three axis  Industry  Function  Competency  Demand for greater specialization will grow as understanding of the value of the BA and formalization of the role continue  Organizations must understand need in order to determine the type and maturity of BA required www.theiiba.org / www.grupogesfor.com
  26. 26. www.theiiba.org / www.grupogesfor.com

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