INFORMATION DESIGN:PERCEPTION/DISCERNMENT,WAYFINDING & INFO OVERLOADLIZ RUTLEDGEINFORMATION DESIGN IN THE URBAN ENVIRONMEN...
PERCEPTION + DISCERNMENT
NO HIERARCHY, NO GRID STRUCTURE,        AND EACH   SIGN ACTUALLY  DISTRACTS (and detracts) FROM      THE OTHERS
GROUPING FOR                                   ORGANIZATION                                   bracelets                   ...
AWFULHIERARCHY +GROUPING(“learn more”link is the mostNOTICEABLEpiece of info)
WAYFINDING
???!?
HELLLLLP!I’M TRAPPED!!!
REPETITION OFINFORMATION,  AND LABELS     MAPPED      TO USER    PATTERNS                ICON RECOGNITION,                ...
A FRIENDLY FACE
INFORMATION OVERLOAD
CRAZY SIGNS
SOME classic web examples
THANK YOU.
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Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload

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Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload

  1. 1. INFORMATION DESIGN:PERCEPTION/DISCERNMENT,WAYFINDING & INFO OVERLOADLIZ RUTLEDGEINFORMATION DESIGN IN THE URBAN ENVIRONMENTMFA DESIGN + TECHNOLOGYPARSONS THE NEW SCHOOL FOR DESIGN 2/15/2012
  2. 2. PERCEPTION + DISCERNMENT
  3. 3. NO HIERARCHY, NO GRID STRUCTURE, AND EACH SIGN ACTUALLY DISTRACTS (and detracts) FROM THE OTHERS
  4. 4. GROUPING FOR ORGANIZATION bracelets RINGSGESTALT watchesIN ACTION SUNGLASSES
  5. 5. AWFULHIERARCHY +GROUPING(“learn more”link is the mostNOTICEABLEpiece of info)
  6. 6. WAYFINDING
  7. 7. ???!?
  8. 8. HELLLLLP!I’M TRAPPED!!!
  9. 9. REPETITION OFINFORMATION, AND LABELS MAPPED TO USER PATTERNS ICON RECOGNITION, COLOR CODING, AND DIRECTIONAL ARROWS
  10. 10. A FRIENDLY FACE
  11. 11. INFORMATION OVERLOAD
  12. 12. CRAZY SIGNS
  13. 13. SOME classic web examples
  14. 14. THANK YOU.

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