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LX per Disney Television dal 2007 al 2011

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LX per Disney Television. Le attività dal 2007 al 2011

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  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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LX per Disney Television dal 2007 al 2011

  1. 1. ©LX<br />Cliente: Walt Disney Television Italia<br />Progetti:<br /><ul><li> High School Musical 1 e 2
  2. 2. Camp Rock
  3. 3. HeroRising
  4. 4. Canale Disney XD
  5. 5. Zeke & Luther
  6. 6. Skyrunners
  7. 7. I’m In The Band
  8. 8. KickChiapposky
  9. 9. Starstruck
  10. 10. Sonny Tra Le Stelle
  11. 11. XtremeKidz
  12. 12. Friends ForChange
  13. 13. Ninì </li></ul>1<br />Disney Television Italia: 2006-2011<br />Street marketing<br /><ul><li>Eventi sul territorio
  14. 14. Attività cross-media, usergeneratedcontents legati ai film o alle serie tv raccolti sia on field sia online </li></ul>Digital marketing<br />-Pianificazione Media <br />-Online pr<br />-Game advertising su -Windows Live Messenger<br />-Game advertising su Xbox<br />PR online<br />-Buzz & seeding<br />-Contatto opinion leader<br />-Creazione e gestione di community<br />
  15. 15. ©LX<br />Disney XD - I’m In The Band<br />Street marketing per la serie Disney XD in cui un teenager diventa il chitarrista di una famosa hard rock band, riportandola al successo<br />Augmented Reality Tour<br />Tour in 6 città italiane con la distribuzione delle t-shirt ufficiali della band Iron Weasel e spettacolo legato a un sistema di augmented reality<br />I ragazzi accedono all’area dell’esibizione, nei pressi di un camper brandizzato, davanti alle scuole medie (al mattino) e nelle piazze (il pomeriggio)<br />Una webcam e il software sviluppato ad hoc “leggono” la grafica della maglietta, fanno apparire una chitarra in 3d interattiva e danno al ragazzino la possibilità di suonare<br />Su un blue back posto alle spalle del ragazzino vengono proiettate le immagini dei 3 componenti degli Iron Weasel che suonano “Weasel Rock You”<br />La composizione finale, frutto della realtà aumentata e della proiezione, è un video in cui il ragazzino suona davvero con la band!<br />Tutti i video vengono caricati su un apposito canale YouTube<br />
  16. 16. ©LX<br />PR online, seeding, community building, social media marketing, web advertising<br />Creazione di gruppo Facebook, animazione di community e seeding di contenuti, in vista della proiezione in anteprima a Milano delle prime due puntate della serie Ninì<br />Oltre 500 persone “portate” al cinema Orfeo a Milano in occasione della proiezione e dell’arrivo dell’attrice FlorenciaBertotti<br />Web advertising, con video-banner pianificati sul circuito Display di Google (click through fino al 16% su alcuni formati in determinate giornate, con medie a fine campagna del 2-6%)<br />Wiki dedicato alla serie<br />Pagina Facebook con oltre 6000 fan <br />Disney Channel - Ninì<br />
  17. 17. ©LX<br />Digital media planning, creatività banner, realizzazione masthead per home pageYouTube, set-up e lancio profilo ufficiale Facebook del canale tv<br />Attività di marketing digitale rivolte alle mamme per comunicare il rebranding di Playhouse Disney in Disney Junior<br />Mix di formati premium ad alto impatto (rich media e video) e directresponseads (cpc) su Google Display Network e Facebook<br />Pagina Facebook con 4000 fan dopo 15 giorni di campagna<br />106mila impression su web e mobile oltre al sabato in home page su YouTube<br />Disney Channel– Il re-branding di Playhouse Disney / Disney Junior<br />

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