Google
Search Ad
58%
Ad.
Partnerships
23%
Youtube
10%
Google Phone
9%
Google Search Ad
Ad. Partnerships
Youtube
Google Pho...
 Total Revenue:
 Google Sites Revenue:
(67% of rev)
 Google’s Network Revenue
through AdSense:
(30% of rev)
 TAC -paid...
 Advertise on their upcoming
product, Nexus One
 Increase brand recognition
 Raise product awareness
 Increase Sales
Nexus One
 Little awareness of their new product
 Lack of social marketing promoting the product
 Competitor: Iphone
Instant Wiresless GoogleTV
MobileAds Google Map
 Tweet and promote about Nexus One
 Latest updates and news and post fun events! People seek
entertainment!
 Create a F...
 Use ofTwitter, Facebook are all cost free
 Google AdWords is conducted by Google, being the
largest search Engine, this...
 The sales of Nexus One
 Twitter Followers for Nexus One
 Facebook Fans for Nexus One
Google
Google
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Google

  1. 1. Google Search Ad 58% Ad. Partnerships 23% Youtube 10% Google Phone 9% Google Search Ad Ad. Partnerships Youtube Google Phone
  2. 2.  Total Revenue:  Google Sites Revenue: (67% of rev)  Google’s Network Revenue through AdSense: (30% of rev)  TAC -paid to AdSense partners and paid to certain distribution partners : (26% of rev)  others who direct traffic to google sites,  Operating Expense: (30% of rev)  Other costs of rev: data center operational expense: (10% of rev)
  3. 3.  Advertise on their upcoming product, Nexus One  Increase brand recognition  Raise product awareness  Increase Sales
  4. 4. Nexus One  Little awareness of their new product  Lack of social marketing promoting the product  Competitor: Iphone
  5. 5. Instant Wiresless GoogleTV MobileAds Google Map
  6. 6.  Tweet and promote about Nexus One  Latest updates and news and post fun events! People seek entertainment!  Create a Facebook Page for fans!Connect with your fans!  Post related videos, blogs and have users to comment on their Nexus One experience!  GoogleAdwords to link all the related search to our product. Search EngineOptimization  Key words include: Phone, Mobile, 3G,Wireless, Iphone, Mobile,  To have influential bloggers to write reviews about Nexus One
  7. 7.  Use ofTwitter, Facebook are all cost free  Google AdWords is conducted by Google, being the largest search Engine, this is incredibly valuable!  To pay loudmouth Bloggers to promote Nexus One  $200 / Month x 12 months = $2400 / year  $2400 x 1000 bloggers =
  8. 8.  The sales of Nexus One  Twitter Followers for Nexus One  Facebook Fans for Nexus One

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