Today s learners need to be well-prepared for the complex demands of ever-fluctuating, international business environments. To help students contend with this rapid pace of change, our institutions of higher education need to equip them with the necessary knowledge and skills to ensure their success. But how to achieve this when what we teach learners today can easily change and even be irrelevant tomorrow? Heutagogy provides meaningful, pedagogical guidance for navigating a shifting higher education landscape, as well as a rapidly evolving technological one. This keynote will discuss the barriers that have kept us from implementing heutagogy within higher education in the past and the more recent developments that are causing those barriers to slowly begin slipping away. We will also consider why it is necessary for higher education to adopt forms heutagogical practice in order to prepare students for lifelong learning and the web 2.0 and social media that help us do just that.