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A brief overview of Livecasting and some examples of popular websites

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  1. 1. LIVECASTING By: Lisa & Matt
  2. 2. What is Livecasting? <ul><li>The word “livecasting” comes from is the meshing of two news media concepts of Live footage and broadcasting media. </li></ul><ul><li>“ When a news anchor is “live,” what we are watching is almost in real time, with a small delay. A “broadcast” is something pre-recorded and transmitted at a later time for viewing. Livecasting is combining both the live feed and broadcasting it for viewing…” ( ) </li></ul><ul><li>Could be just audio, just video, or both </li></ul>
  3. 3. Some Places to Get Started <ul><li>TalkShoe </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li>BlogTalkRadio </li></ul><ul><li>SHOUTcast </li></ul><ul><li>Live365 </li></ul>
  4. 4. TalkShoe <ul><li>Founded in 2005 by Dave Nelsen </li></ul><ul><li>He saw that at the time, there had been no ideal way to find, connect with, and use voice to talk to interesting and like-minded people wherever they are. </li></ul><ul><li>Thus was born TalkShoe - a new way to create live group calls, conversations, discussions and interactive podcasts (called Community Calls). </li></ul><ul><li>TalkShoe allows people to use voice and text-chat to talk with interesting people with similar interests around the world. ( ) </li></ul>
  5. 5. TalkShoe <ul><li>There are currently has almost 100,000 users and millions more listen to recorded Community Calls via iTunes and other podcast directories. </li></ul><ul><li>People use TalkShoe to discuss a wide variety of topics including business, computers, sports, religion, politics, music, arts, science, travel, and much more. </li></ul>
  6. 6. TalkShoe
  7. 7. <ul><li>Founded in 2006 </li></ul><ul><li>Self proclaimed to be the largest online community for people to broadcast, watch, and interact with live, streaming video </li></ul><ul><li>40 million users and 500,000 channels </li></ul><ul><li>Channel categories range from entertainment, gaming, society, animals, education, and more </li></ul>
  8. 8. <ul><li>Users can easily navigate to the site and can choose to broadcast something of their own or watch one of the many channels </li></ul><ul><li>There is a channel schedule with up-coming shows on the homepage so you can bookmark your favorites and tune it at the right moment </li></ul>
  9. 9.
  10. 10. BlogTalkRadio <ul><li>BlogTalkRadio allows anyone, anywhere to host a live internet talk show by using a telephone and a computer </li></ul><ul><li>Largest and fastest growing social media network on the internet </li></ul><ul><li>Tens of thousands of host and millions of listeners tune in and talk live daily </li></ul><ul><li>All free to start </li></ul>
  11. 11. BlogTalkRadio
  12. 12. BlogTalkRadio <ul><li>Users can check out what’s live on the air, featured by the website, or go to the most popular sections </li></ul><ul><li>There are even networks that users can join to and watch livecasts that are relevant to that specific network </li></ul>
  13. 13. BlogTalkRadio
  14. 14. SHOUTcast <ul><li>One of the largest directories of professionally and community programmed online radio stations </li></ul><ul><li>A streaming server which allows radio stations to effectively broadcast audio online (also known as webcasting) </li></ul><ul><li>“ Powerful and stable” – SHOUTcast can handle large amounts of internet radio traffic without having to worry about the site crashing or other problems. </li></ul>
  15. 15. SHOUTcast <ul><li>There are 3 stages to the broadcasting process </li></ul><ul><li>You don’t need any complicated or expensive software, just a simple desktop PC and broadband </li></ul><ul><li>Its a server software for streaming media which allows digital audio content to be broadcasted to and from media player software allowing people to create Internet radio networks </li></ul>
  16. 16. SHOUTcast <ul><li>Users </li></ul><ul><ul><li>The most common use is for creating or listening to Internet audio broadcasts inexpensively, allowing hobbyists and large radio network owners to set up their own broadcasting network </li></ul></ul><ul><li>Popularity </li></ul><ul><ul><li>SHOUTcast’s popularity has grown rapidly since its launch in 1999, and as of 2008 it is not unusual to see over 600,000 listeners during peak hours </li></ul></ul>
  17. 17. SHOUTcast <ul><li>It is a professional grade solution and is an industry standard platform having over 30,000 stations from around the world </li></ul><ul><li>Because of its wide compatibility, people can listen with most popular media players and operating systems </li></ul>
  18. 18. SHOUTcast <ul><li>SHOUTcast is very simple to use: you can use free software to broadcast, which can be installed on any internet connected Windows computer. Solutions are available for Apple and Linux users as well </li></ul><ul><li>There is a host of value added features and tools which have been developed exclusively for Wavestreaming clients </li></ul>
  19. 19. Live365 <ul><li>An Internet radio network where members can create their own online radio stations and listen to other Live365 broadcasters' online stations </li></ul><ul><li>More than 6,500 active stations with a variety of genres (some not often heard on regular AM/FM radio) </li></ul><ul><li>Broadcasters tend to be hobbyists or music lovers </li></ul><ul><li>Several members have small AM/FM stations and utilize Live365 to stream their audio over the internet </li></ul>
  20. 20. Live365 <ul><li>Users can tune in to Live365 stations with various software media players </li></ul><ul><li>Stations’ lists within these players are typically grouped by genre </li></ul><ul><li>There are additional features that are accessible to users upon downloading Live365 software </li></ul><ul><li>Users must register with a valid email address </li></ul><ul><li>Live365 offers a paid membership called the “VIP” Membership which allows people to listen to broadcasts commercial-free </li></ul>
  21. 21. Live365 <ul><li>Users can create their own radio stations by purchasing a Broadcaster membership </li></ul><ul><li>These membership packages vary in features and capability </li></ul><ul><li>The most basic level allows the broadcaster to do the following: </li></ul><ul><ul><li>Create a playlist of MP3 files that are streamed to listeners </li></ul></ul><ul><ul><li>provides software to upload MP3 files and schedule playlists to run at certain times </li></ul></ul><ul><li>Advanced broadcasters can download software to broadcast live </li></ul><ul><li>Professional broadcasters memberships include royalty and licensing packages </li></ul>
  22. 22. Live365
  23. 23. Impact on the Community <ul><li>“ Social media is rapidly changing the way we discover, consume and share information. Transforming online monologues into engaging dialogues, social media platforms enable people to connect and communicate in new and innovative ways. Smart companies are joining the discussion and leveraging this emerging and highly-effective channel to grow their businesses.” ( ) </li></ul>
  24. 24. <ul><li>Questions/ </li></ul><ul><li>Comments? </li></ul>