Personal development programme (pdp)


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Introduction to 21st century study skills :-)

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Personal development programme (pdp)

  1. 1. Personal Development Programme (PDP)for University of Southampton Marketing MSc students<br />Lisa Harris<br />28/9/2010<br />
  2. 2. What is a PDP?<br />An online diary (blog) where you write up your reflections on set tasks, and agree the necessary follow up action points with your Personal Tutor. The blog will then form a record of your progress and achievements throughout your course.<br />You are welcome to add additional posts and features to your blog – it can ‘showcase’ your work to prospective employers, business partners etc <br />
  3. 3. Why is it important?<br />A place to address any minor issues or concerns before they have the chance to develop into major problems<br />Employers are seeking high level skills of communication and networking in their potential employees<br />To develop your digital identity that enables you to demonstrate your skills and ‘stand out from the crowd’ in the job market<br />Useful feedback for tutors on what you like/dislike about your programme<br />
  4. 4. Video: The Networked Student<br />The Networked Student (5 mins)<br />
  5. 5. The world is changing…<br />Educators are no longer the ‘gatekeepers’ of knowledge<br />Acquiring information is no longer the issue – critical evaluation is the key skill<br />Contributing effectively to your community<br />Educators and students are learning together<br />“Sage on the stage” to “guide on the side” <br />
  6. 6. 21st Century Careers (JISC, 2009)<br />Competition for employment in a global knowledge economy<br />increased levels of self-employment and portfolio working<br />growth of multi-disciplinary teams focused on specific tasks whose members might be physically located anywhere in the world <br />life within a networked society <br />blurring of boundaries between ‘real’ and ‘virtual’, public and private<br />increasingly ubiquitous use of digital technologies. <br />
  7. 7. Production and consumption is now...<br />Democratic<br />Amateur<br />Distributed<br />
  8. 8. “Life-wide” and “life-long” learning<br />
  9. 9. Examples<br />An ex-student who is building his personal brand: (@bradfitchew)<br />Facebook Group for people interested in Chinese/English lessons<br />FacebookGroup: Southampton University Social Media Network<br />
  10. 10. How social media has helped my work<br />Developing new contacts <br />Sourcing newly published articles, calls for papers and relevant events to attend<br />Tracking and commenting on the blogposts of key contributors to the field<br />Keeping in touch, real time, with project participants and other key contacts<br /><br /><br /><br /><br /><br />
  11. 11. Potential scope of the PLE<br />
  12. 12. Dare you Google yourself...?<br />
  13. 13. Getting started<br />To post to your PDP blog, you will need to visit<br />There are separate documents posted on Blackboard (in the MANG6184 Introduction to Marketing folder) showing you <br />‘Welcome’ and ‘Learning Together’ presentations<br />The PDP tasks and deadlines for Semester 1<br />
  14. 14. Linchpin by Seth Godin<br />