Introducing LinkedIn Showcase Pages

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Introducing a new way to highlight your individual brands. LinkedIn Showcase Pages.

Drive engagement with a dedicated page

Showcase Pages are extensions of your Company Page, designed for spotlighting a brand, business unit, or initiative. Create a page for a certain aspect of your business that has its own messages and audience segments.


Share specific content with a targeted audience

As with a Company Page, you can share Company Updates and Sponsored Updates with LinkedIn members who can now follow the aspects of your business they’re interested in.


Create relationships that matter

Showcase Pages are aimed at building relationships with LinkedIn members. For more campaign-based efforts, use our Sponsored Updates, Sponsored InMail, or display advertising products.

For full details visit http://lnkd.in/showcase

Published in: Business, Technology

Introducing LinkedIn Showcase Pages

  1. 1. Introducing Showcase Pages A new way to highlight your individual brands ©2013 LinkedIn Corporation. All Rights Reserved.
  2. 2. Companies have many entities beyond their core corporate brand, but until now they’ve only had one LinkedIn Company Page to communicate from ©2013 LinkedIn Corporation. All Rights Reserved.
  3. 3. Now you can extend your company’s LinkedIn presence by creating dedicated pages for your most prominent brands, businesses and initiatives ©2013 LinkedIn Corporation. All Rights Reserved.
  4. 4. Share content with LinkedIn members who can now follow the aspects of your business they’re interested in ©2013 LinkedIn Corporation. All Rights Reserved.
  5. 5. Create meaningful relationships with distinct segments of LinkedIn members through relevant content ©2013 LinkedIn Corporation. All Rights Reserved.
  6. 6. Get started in 3 easy steps 1. Identify 2. Create 3. Publish Identify business areas that need a dedicated page on LinkedIn Open the “Edit” menu on your Company Page, then click “Create a Showcase Page” Now you’re ready to start sharing your content ©2013 LinkedIn Corporation. All Rights Reserved.
  7. 7. Find out more: http://lnkd.in/showcase ©2013 LinkedIn Corporation. All Rights Reserved.

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