Public relations

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Public relations

  1. 1. A PR Quickie Presented by Lindsey Fair
  2. 2. Define Your Publics Customers Staff Board Members Suppliers Volunteers Influencers Media Partners Government Labour Specialists Institutions Prospects
  3. 3. Goal?? Become the Cool Kid on Campus
  4. 4. How?? Be Found... Everywhere they look!
  5. 5. Tactics The Press Kit
  6. 6. Tactics The News Conference
  7. 7. Tactics The Author
  8. 8. Tactics The Committee Member
  9. 9. Tactics The Firefighter
  10. 10. The Spin Doctor
  11. 11. What do you say?? The Media Release Contact Info || Headline || Location || Party Invite || What || Quote || Why || RSVP || -30-

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