Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Marketing your major


Published on

Marketing your major, minor or certificate at Queen's University

Published in: Education
  • Be the first to comment

  • Be the first to like this

Marketing your major

  1. 1. Marketing Your Major (or minor, or certificate, or medial, or dual degree)
  2. 2. Challenges 1. Competition 2. Misunderstood or not understood at all 3. Media brainwashing 4. Not for the faint at heart 5. The Dark Ages
  3. 3. USPUnique Selling Proposition Easy Cheap Job Friends Prof they like
  4. 4. Recipe 1. Get the pre-req – try it out 2. Make your first year courses rockstars 3. Offer a spring or summer online course for those that miss it 4. Promote that course above all 5. Sell your major to those that take those courses
  5. 5. Creative Memorable Tease and Bait Party Invite USP People not Posters Meet them Overcome obstacles