Thank you for your patience.The presentation will begin momentarily.
Mobility…Canada’s Most Overlooked Priority and Why it isCrucial to Business Success ©2011 Ideaca
Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
About IdeacaIdeaca is a Canadian based consulting firm that advises on andimplements business applications•      Offices i...
Ideaca OverviewWe are a trusted strategic advisory & technology services              partner from Strategy to Solution• W...
Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
Poll Warm UpDid you bring a mobile device with you?       A.       No, I’m unplugged       B.       Yes, I have my Blackbe...
What is Mobility? ©2011 Ideaca                    8
What is Mobility? ©2011 Ideaca                    9
What is Mobility? ©2011 Ideaca                    10
What is Mobility? ©2011 Ideaca                    11
What Mobility IS NOT!   Citrix Remote Desktop   Terminal Server   Putting a mobile login on your current     applicatio...
What is Mobility? • It changes business models • It is about an integrated   experience • It should be about the right dat...
DEMO: Entering Travel Expenses ©2011 Ideaca                  14
7 Traits of Highly Effective MobilitySoftware Solutions1. Scales well to accommodate             2. Offers proven         ...
Mobility: a Bottom Up Revolution There are a lot of devices out there …                          There are now more       ...
And there are going to be a lot more … Sources: http://www.businessinsider.com/the-one-chart-you-need-to-see-to-understand...
Mobility is a complex, fast-moving,marketplace …                                                                          ...
In the Headlines… ©2011 Ideaca                    19
Mobility: Data In…Info Out                                 Mobility                                 Mobile           “Data...
Mobility: Touches People ©2011 Ideaca                    21
Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
Mobility is Here: Embrace It!  In 2016, 350 million employees will use  smartphones — 200 million will bring              ...
Mobility: What it means for your Company   • The deployment of line-of-business (LOB)     applications in large enterprise...
Poll 1   • How many mobile applications do you     regularly use for personal use?       A. 0       B. 1       C. 2-5     ...
Poll 2   • How many mobile applications do you use     for business use?        A. 0        B. 1        C. 2-5        D. 6...
Mobilized Apps Priorities & Maturity ©2011 Ideaca                     27
Global Enterprise Mobile Application Adoption                Source: Aberdeen Group, September 2011 ©2011 Ideaca
Mobile Investment Costs                   Mobility Cost Breakdown                                         Wireless Carrier...
Poll 3   • How many mobile applications are you     planning to deploy in the next 12 months?        A. 0        B. 1     ...
Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
Mobile Application Adoption Drivers                Source: Aberdeen Group, September 2011 ©2011 Ideaca
Benefits of Mobility                                       Increased                                        Revenue       ...
Benefits of MobilityIncreased Revenue                                                     • Leverage the mobile channel to...
Case StudyiPads Help to Double Sales ©2011 Ideaca                   35
Mobile Business Intelligence in Action ©2011 Ideaca
Benefits of MobilityIncreased Cost Savings                                               • IT operations cost reductions  ...
Mobility Can Be Simple ©2011 Ideaca                   38
Examples of Cost Savings                Reduce                   Attracting &                           Route          Ret...
Benefits of MobilityIncreased Customer Satisfaction                                                      • Engage your cus...
Benefits of MobilityCompetitive Advantage                                                      • Collaboration combined wi...
Benefits of MobilityIncreased Employee Satisfaction and Productivity                          Increased                   ...
Case StudyCommunity Nursing Goes Mobile ©2011 Ideaca                  43
GPS Overlays in Action ©2011 Ideaca
Poll 4Where does (or would) your companyrealize the MOST benefit from mobility?A. Employee SatisfactionB. Percentage of Wo...
Mobility Best-in-Class Performance                Source: Aberdeen Group, September 2011 ©2011 Ideaca
Mobile Workers by Category                                         Delivery personnel/drivers     2%                      ...
Business Case forMobile Business Intelligence ©2011 Ideaca
Business Case forMobile Business Intelligence        Enables better, more timely decision making        Empowers everyon...
Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
Challenges to Building a Mobile Strategy ©2011 Ideaca                    51
Why Build a Mobile Strategy? ©2011 Ideaca                   52
IT has to respond to this challenge NOW …          Enterprises                                                 Smartphones...
Mobile Strategy Influencers ©2011 Ideaca                    55
Enterprise Mobile Strategy   • Define a Mobility Vision   • Research and Analysis                • Competitors            ...
BYOD Strategy                                                                                  Put the Policy in  Start wi...
Mobility Beyond the ROI   Organizational   Consider the culture of your organization in your      Factors       mobile str...
Summary : Recommended Next Steps                                      Define your Mobility Strategy                       ...
Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
Thank you   For further discussion, please contact us:   Brad Blaskavitch: (519) 340 1017   Brad.Blaskavitch@ideaca.com   ...
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Waterloo Ideaca Mobility Presentation: May 2012

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This event focused on the urgent need for Canadian businesses to step up their initiaves in creating a mobile platform for both their employees and for their customers.

Brad Blaskavitch, Sales Director at Ideaca, touched on the many ways a company can develop different mobile strategies to better their customers experience, as well as satisfying the everchanging needs of their employees.

Christa Nesbitt, Sales Director at Ideaca, also wowed the audience with a few demos showcasing submitting expenses on the go, tracking store productivity and sales in real-time and a virtual tracking program to discover and maintain issues in the field.

If you missed out on this event, it will be hosted again in Fall 2012 in Toronto, Calgary, Edmonton and Vancouver. Stay up-to-date for event details in your city!

contact us: toronto@ideaca.com

Published in: Technology, Business
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Waterloo Ideaca Mobility Presentation: May 2012

  1. 1. Thank you for your patience.The presentation will begin momentarily.
  2. 2. Mobility…Canada’s Most Overlooked Priority and Why it isCrucial to Business Success ©2011 Ideaca
  3. 3. Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
  4. 4. About IdeacaIdeaca is a Canadian based consulting firm that advises on andimplements business applications• Offices in Vancouver, Calgary, Edmonton, Toronto and Kitchener• Privately held with over 250 employees• Over 350 satisfied, repeat customersOur Areas of Focus Include:• Strategic Consulting & Advisory Services• Business Intelligence• Mobility Advisory Implementation Services Services• Customer Relationship Management (CRM)• Portals and Collaboration• Enterprise Resource Planning (ERP)• Custom Application Development• Enterprise Application Integration Support Services• Cloud Computing• Support Services Big Firm Consulting, Small Team Dedication, Benefits-Based Delivery ©2011 Ideaca
  5. 5. Ideaca OverviewWe are a trusted strategic advisory & technology services partner from Strategy to Solution• With a benefits based delivery model, we work with customers to concentrate on achieving tangible benefits quickly• Our approach builds capabilities, not just systems. We put a heavy emphasis on people dimensions of project success and ensure your people have the capabilities and knowledge for continued success long after we are gone• Experience-based project approach methodology & delivery tools that allow us to seamlessly & effectively work with clients and other external partners ©2011 Ideaca
  6. 6. Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
  7. 7. Poll Warm UpDid you bring a mobile device with you? A. No, I’m unplugged B. Yes, I have my Blackberry C. Yes, I have my iPhone D. Yes, I have my Android E. Yes, I have my Tablet ©2011 Ideaca 7
  8. 8. What is Mobility? ©2011 Ideaca 8
  9. 9. What is Mobility? ©2011 Ideaca 9
  10. 10. What is Mobility? ©2011 Ideaca 10
  11. 11. What is Mobility? ©2011 Ideaca 11
  12. 12. What Mobility IS NOT! Citrix Remote Desktop Terminal Server Putting a mobile login on your current applications Solely a link to a website ©2011 Ideaca 12
  13. 13. What is Mobility? • It changes business models • It is about an integrated experience • It should be about the right data • Make mobility fit the purpose • Mobility should be corporately owned, personally enabled • Start securing data in motion ©2011 Ideaca 13
  14. 14. DEMO: Entering Travel Expenses ©2011 Ideaca 14
  15. 15. 7 Traits of Highly Effective MobilitySoftware Solutions1. Scales well to accommodate 2. Offers proven 3. Accommodates specific 4. Features a crisp user future growth in your security features exposure requirements for interface to enhance the organization forms, fields and tables in user experience even the most complex environments 5. Is easily deployed with 6. Allows flexible 7. Operates in both online and no "gotchas" during the control and validation offline environments implementation phase functionality ©2011 Ideaca 15
  16. 16. Mobility: a Bottom Up Revolution There are a lot of devices out there … There are now more Mobile Phones (5.1 B) than toothbrushes (4.2 B) ©2011 Ideaca 16
  17. 17. And there are going to be a lot more … Sources: http://www.businessinsider.com/the-one-chart-you-need-to-see-to-understand-mobile-2011-11?utm_source=%23frankguillen&utm_medium=twitter&utm_campaign=FrankGuillen+Buzz, http://www.businessinsider.com/the-future-of-mobile-deck-2012-3?op=1 ©2011 Ideaca
  18. 18. Mobility is a complex, fast-moving,marketplace … Windows Windows 32 iPhone iPad Android BlackBerry Symbian Palm Mobile ©2011 Ideaca
  19. 19. In the Headlines… ©2011 Ideaca 19
  20. 20. Mobility: Data In…Info Out Mobility Mobile “Data In” “Info Out” “Data In” “Info Out” Business Process Business Analytics Business Process Business Analytics Systems of Systems of Systems of Systems of Record Record Engageme Engagement nt ©2011 Ideaca 20
  21. 21. Mobility: Touches People ©2011 Ideaca 21
  22. 22. Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
  23. 23. Mobility is Here: Embrace It! In 2016, 350 million employees will use smartphones — 200 million will bring 350M their own.* 100% employees with spending smartphones increase on 1.2B mobile projects spending increase 60% on mobile projects growth in 46% collaboration enterprises support personal devices 2B downloads apple app store 2011 2012 2013 2014 2015 2016*Forrester: Mobile is the New Face of Engagement; updated February 23, 2012t ©2011 Ideaca 23
  24. 24. Mobility: What it means for your Company • The deployment of line-of-business (LOB) applications in large enterprises is happening in earnest today as organizations recognize strong business benefits in the deployment of such solutions • Recent IDC survey data demonstrates that 70% of all organizations have deployed at least one mobile enterprise application beyond email • Most organizations have seen a return within 12 – 18 months ©2011 Ideaca
  25. 25. Poll 1 • How many mobile applications do you regularly use for personal use? A. 0 B. 1 C. 2-5 D. 6-10 E. 10+ ©2011 Ideaca
  26. 26. Poll 2 • How many mobile applications do you use for business use? A. 0 B. 1 C. 2-5 D. 6-10 E. 10+ ©2011 Ideaca
  27. 27. Mobilized Apps Priorities & Maturity ©2011 Ideaca 27
  28. 28. Global Enterprise Mobile Application Adoption Source: Aberdeen Group, September 2011 ©2011 Ideaca
  29. 29. Mobile Investment Costs Mobility Cost Breakdown Wireless Carriers 4%1% 5% Mobile Devices 41% 27% IT Support Training Server Hardware Wireless 22% Applications/Software ©2011 Ideaca
  30. 30. Poll 3 • How many mobile applications are you planning to deploy in the next 12 months? A. 0 B. 1 C. 2-5 D. 6-10 E. 10+ ©2011 Ideaca 30
  31. 31. Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
  32. 32. Mobile Application Adoption Drivers Source: Aberdeen Group, September 2011 ©2011 Ideaca
  33. 33. Benefits of Mobility Increased Revenue Increased Employee Increased Satisfaction & Cost Savings Productivity Customer Competitive Satisfaction Advantage & Retention ©2011 Ideaca
  34. 34. Benefits of MobilityIncreased Revenue • Leverage the mobile channel to increase sales orders, and revenue Increased Revenue • Route planning using GPS to Increased Increased schedule more client visits in a Employee Satisfaction & Cost day and optimize technician Savings Productivity routes • Ability to add additional value during the delivery of a service. Customer Competitive Satisfaction Advantage & Retention • Accelerate buying decisions ©2011 Ideaca
  35. 35. Case StudyiPads Help to Double Sales ©2011 Ideaca 35
  36. 36. Mobile Business Intelligence in Action ©2011 Ideaca
  37. 37. Benefits of MobilityIncreased Cost Savings • IT operations cost reductions account for 20% of the total savings Increased Revenue from mobility • Changing the way mobile workers Increased use IT eliminated or greatly reduced Increased Employee Cost the requirements for the old IT Satisfaction & Productivity Savings infrastructure • The improvement in business operations account for approximately 17% of the total Customer benefits Competitive Satisfaction Advantage & Retention • LOB operations are designed to automate business processes and increase information distribution and flow ©2011 Ideaca
  38. 38. Mobility Can Be Simple ©2011 Ideaca 38
  39. 39. Examples of Cost Savings Reduce Attracting & Route Retaining Admin Planning Talent Costs Reduce Reduced Warranty or Legal Claim Costs Real Time Liability / Documentation Claims ©2011 Ideaca 39
  40. 40. Benefits of MobilityIncreased Customer Satisfaction • Engage your customer in newer Increased ways Revenue • Respond to your customer more Increased Increased quickly and more accurately Employee Cost Satisfaction & Savings Productivity • Increase your “stickiness” to the customer Customer Competitive Satisfaction Advantage & Retention People’s lives are a sequence of moments. Mobile apps let people act — and offer feedback — in those moments. (November 16, 2011, “Mobile Mandate For eBusiness Professionals”) ©2011 Ideaca
  41. 41. Benefits of MobilityCompetitive Advantage • Collaboration combined with Increased Revenue innovation enables you to be responsive and agile. Increased • Lower costs can give you a Increased Employee Cost competitive edge Satisfaction & Savings Productivity • Mobility can enable collaboration Customer Competitive Satisfaction Advantage & Retention “Serve customers at the lowest possible cost and instill in them a self-service habit.” (Forrester: February 23, 2012) ©2011 Ideaca
  42. 42. Benefits of MobilityIncreased Employee Satisfaction and Productivity Increased • User productivity benefits are Revenue typically the most significant of all of the benefits generated by mobile Increased LOB solutions Increased Employee Cost Satisfaction & Savings Productivity • On average, users were said to be 14% more productive through a combination of reducing the time spent in acquiring the information Competitive Customer needed for their jobs and Satisfaction Advantage & Retention increasing their time and ability to provide information to their customersBest in class companies have achieved38% year over year improvement inemployee productivity compared to 14%. ©2011 Ideaca
  43. 43. Case StudyCommunity Nursing Goes Mobile ©2011 Ideaca 43
  44. 44. GPS Overlays in Action ©2011 Ideaca
  45. 45. Poll 4Where does (or would) your companyrealize the MOST benefit from mobility?A. Employee SatisfactionB. Percentage of Workload Completed on Mobile DeviceC. Operational EfficiencyD. Employee ProductivityE. Customer Satisfaction & Retention ©2011 Ideaca
  46. 46. Mobility Best-in-Class Performance Source: Aberdeen Group, September 2011 ©2011 Ideaca
  47. 47. Mobile Workers by Category Delivery personnel/drivers 2% Factory/production staff 3% Construction/tradespeople 2% Specialty/Other Public Safety 2% 19% Physicians/clinicians 5% Public Service 2% 44% Faculty 3% Field Force 36% Field Sales 21% Field Service 12% Mobile Senior Executives 15% Professional Managers 10% Consultants 8% Other knowledge worker staff 7% Administrative 4% ©2011 Ideaca 47
  48. 48. Business Case forMobile Business Intelligence ©2011 Ideaca
  49. 49. Business Case forMobile Business Intelligence  Enables better, more timely decision making  Empowers everyone in the organization  Provides a single version of the truth (inside and outside the office)  Can be applied to any corporate data; can re-use existing reports Report “In the Office” Report “On the Road” ©2011 Ideaca
  50. 50. Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
  51. 51. Challenges to Building a Mobile Strategy ©2011 Ideaca 51
  52. 52. Why Build a Mobile Strategy? ©2011 Ideaca 52
  53. 53. IT has to respond to this challenge NOW … Enterprises Smartphones & tablets are building mobile applications today are the dominant computing device Tablets Forecast 45% 1800 1600 of companies as a priority will 1400 implement mobile enterprise 1200 apps in 2011 1000 (millions of units) 800 600 58% 400 200 expect to support up to 4 0 different mobile operating 2010 2011 2012 2013 2014 system platforms Desktop PC Mobile PC Smartphones Media Tablets ©2011 Ideaca
  54. 54. Mobile Strategy Influencers ©2011 Ideaca 55
  55. 55. Enterprise Mobile Strategy • Define a Mobility Vision • Research and Analysis • Competitors • Industry Trends and Non-Related Industry Trends • Create a Mobility Framework • Establish a Mobility Eco-System • Define an Infrastructure Roadmap ©2011 Ideaca 56
  56. 56. BYOD Strategy Put the Policy in Start with Mobile Place and Enforce It Secure the Tablets Put IT Back in Charge Device Management Create & Maintain Plan for Multiple Smart Evolve to Enterprise Compare your a Device Inventory Devices per User Mobility Management Organization’s (EMM) Performance ©2011 Ideaca 57
  57. 57. Mobility Beyond the ROI Organizational Consider the culture of your organization in your Factors mobile strategy and your customer branding/value proposition. Evaluate the current state of existing business applications and business processes Ensure a mobile application will add value, consider a pilot Update your company policies Acceptable Use Employee responsibility for lost/stolen damaged devices Privacy policies and security policies ©2011 Ideaca
  58. 58. Summary : Recommended Next Steps Define your Mobility Strategy Manage your Mobility Reassess and Adjust Infrastructure Realize the Benefits Develop and/or Deploy Apps ©2011 Ideaca
  59. 59. Ideaca OverviewWhat is Mobility?Mobility Industry TrendsBenefits of MobilityBuilding a Mobile StrategyQuestions
  60. 60. Thank you For further discussion, please contact us: Brad Blaskavitch: (519) 340 1017 Brad.Blaskavitch@ideaca.com Or Christa Nesbitt: (519) 340-1015 Christa.Nesbitt@ideaca.com ©2011 Ideaca

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