Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Social media


Published on

  • Be the first to comment

  • Be the first to like this

Social media

  1. 1. Social media
  2. 2. What is social media? Web-based and mobile based technologies which are used to turn communication into interactive dialogue between organizations, communities, and individuals (Wikipedia!!) "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content.”(Kaplan and Haenlein)
  3. 3. Social media Six different types of social media: • collaborative projects (e.g., Wikipedia), • blogs and microblogs (e.g., Twitter), • content communities (e.g., YouTube), • social networking sites (e.g., Facebook), • virtual game worlds (e.g., World of Warcraft), • virtual social worlds (e.g. Second Life).
  4. 4. Supporting technologies • Technologies include: blogs, picture-sharing, vlogs, wall-postings, email, instant messaging, music-sharing, crowdsourcing and voice over IP, to name a few.
  5. 5. A few facts Social networking now accounts for 22% of all time spent online in the US Twitter processed more than one billion tweets in December 2009 and averages almost 40 million tweets per day The number of social media users age 65 and older grew 100 percent throughout 2010, so that one in four people in that age group are now part of a social networking site.
  6. 6. • As of June 2011 Facebook had 750 Million users • 1 out of 8 couples married in the U.S. last year met via social media • 1 in 6 higher education students are enrolled in online curriculum
  7. 7. My technologies • Facebook • Email • Online forums • Twitter • Blogs • Virtual conferencing