Getting Started with Social Marketing Rotary Clubs Kauai

Linda Sherman
Linda ShermanSocial Media Marketing, WordPress Websites, Japan Cross-Cultural at The Courage Group
••
How to Get Started with Social Marketing Kauai Rotary Clubs 03-17-12 @LindaSherman
Kauai Rotary Clubs 03-17-12 Linda Sherman Intro Resident of Kauai since 2004 Avid Tennis Player Member, Kukui’ula Outrigger Canoe Club Co-Founder, Sustainability Forums Kauai Aqua Farming International Commercial Marine Biology Institute Lived in Japan for total of 21 years Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Linda Sherman Intro Traditional CMO background Former CEO Club Med Japan; set up Coors Japan; success launching ZIMA in Japan Social Marketing Strategist & Trainer Social Media Influencer Co-Founder, The Courage Group Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Courage Group Intro Website Creation Graphic Design and Corporate Identity Social Media Marketing Strategy and Training Digital Film: Online Promo and Documentary Video Photography Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Competitive Landscape Has Changed Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Competitive Landscape Has Changed Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 History of Marketing Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 History of Marketing Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 How To Be Found Has Changed Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Traditional Marketing Marketing Campaigns include print, TV, radio, in-store, events, and email. Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Holistic Marketing Integration Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 What Is Social Media? Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Social Media Tool Integration Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Three Steps of Social Media Marketing Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Allocate Resources Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 How To Get Started Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Facebook Profile Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Facebook Timeline Profile Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Facebook Pages Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Facebook Page: Taste of Hawaii Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Engaging Your Facebook Fans Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 YouTube Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Google+ Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Pinterest Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 foursquare Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Instagram Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Twitter Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Twitter Connect Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Twitter Discover Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Website Blog Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 What is Hot? Infographics Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Get Found Online Create Optimize Promote Social Proof Convert Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Reaching New Members & Sponsors Linda Sherman KauaiMarketing.com
Kauai Rotary Clubs 03-17-12 Contact Linda Sherman Tel: 808-212-1860 email: Linda.Sherman@CourageGroup.com @LindaSherman • @KauaiTalk @BoomerTechTalk BoomerTechTalk.com KauaiMarketing.com ItsDifferent4Girls.com Gplus.to/LindaSherman Pinterest/com/KauaiMarketing slideshare.net/LindaSherman Linda Sherman KauaiMarketing.com
1 of 34

Getting Started with Social Marketing Rotary Clubs Kauai

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Self ImprovementBusinessTravel

How to get started with social marketing. Strategy, implementation, what are the platforms. This presentation was to a gathering of rotarians interested in marketing and PR for the Rotary. It was held at Rotary Club District Assembly on Kauai March 17, 2012 during a series of sessions led by the well-known newscaster and Rotary director Linda Coble. Linda Sherman, who has a successful background in traditional marketing presented on how to make the transition to holistic integrated marketing. Discussion focused on what this meant for the Rotary Clubs.

Linda Sherman
Linda ShermanSocial Media Marketing, WordPress Websites, Japan Cross-Cultural at The Courage Group

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Getting Started with Social Marketing Rotary Clubs Kauai

  • 1. How to Get Started with Social Marketing Kauai Rotary Clubs 03-17-12 @LindaSherman
  • 2. Kauai Rotary Clubs 03-17-12 Linda Sherman Intro Resident of Kauai since 2004 Avid Tennis Player Member, Kukui’ula Outrigger Canoe Club Co-Founder, Sustainability Forums Kauai Aqua Farming International Commercial Marine Biology Institute Lived in Japan for total of 21 years Linda Sherman KauaiMarketing.com
  • 3. Kauai Rotary Clubs 03-17-12 Linda Sherman Intro Traditional CMO background Former CEO Club Med Japan; set up Coors Japan; success launching ZIMA in Japan Social Marketing Strategist & Trainer Social Media Influencer Co-Founder, The Courage Group Linda Sherman KauaiMarketing.com
  • 4. Kauai Rotary Clubs 03-17-12 Courage Group Intro Website Creation Graphic Design and Corporate Identity Social Media Marketing Strategy and Training Digital Film: Online Promo and Documentary Video Photography Linda Sherman KauaiMarketing.com
  • 5. Kauai Rotary Clubs 03-17-12 Competitive Landscape Has Changed Linda Sherman KauaiMarketing.com
  • 6. Kauai Rotary Clubs 03-17-12 Competitive Landscape Has Changed Linda Sherman KauaiMarketing.com
  • 7. Kauai Rotary Clubs 03-17-12 History of Marketing Linda Sherman KauaiMarketing.com
  • 8. Kauai Rotary Clubs 03-17-12 History of Marketing Linda Sherman KauaiMarketing.com
  • 9. Kauai Rotary Clubs 03-17-12 How To Be Found Has Changed Linda Sherman KauaiMarketing.com
  • 10. Kauai Rotary Clubs 03-17-12 Traditional Marketing Marketing Campaigns include print, TV, radio, in-store, events, and email. Linda Sherman KauaiMarketing.com
  • 11. Kauai Rotary Clubs 03-17-12 Holistic Marketing Integration Linda Sherman KauaiMarketing.com
  • 12. Kauai Rotary Clubs 03-17-12 What Is Social Media? Linda Sherman KauaiMarketing.com
  • 13. Kauai Rotary Clubs 03-17-12 Social Media Tool Integration Linda Sherman KauaiMarketing.com
  • 14. Kauai Rotary Clubs 03-17-12 Three Steps of Social Media Marketing Linda Sherman KauaiMarketing.com
  • 15. Kauai Rotary Clubs 03-17-12 Allocate Resources Linda Sherman KauaiMarketing.com
  • 16. Kauai Rotary Clubs 03-17-12 How To Get Started Linda Sherman KauaiMarketing.com
  • 17. Kauai Rotary Clubs 03-17-12 Facebook Profile Linda Sherman KauaiMarketing.com
  • 18. Kauai Rotary Clubs 03-17-12 Facebook Timeline Profile Linda Sherman KauaiMarketing.com
  • 19. Kauai Rotary Clubs 03-17-12 Facebook Pages Linda Sherman KauaiMarketing.com
  • 20. Kauai Rotary Clubs 03-17-12 Facebook Page: Taste of Hawaii Linda Sherman KauaiMarketing.com
  • 21. Kauai Rotary Clubs 03-17-12 Engaging Your Facebook Fans Linda Sherman KauaiMarketing.com
  • 22. Kauai Rotary Clubs 03-17-12 YouTube Linda Sherman KauaiMarketing.com
  • 23. Kauai Rotary Clubs 03-17-12 Google+ Linda Sherman KauaiMarketing.com
  • 24. Kauai Rotary Clubs 03-17-12 Pinterest Linda Sherman KauaiMarketing.com
  • 25. Kauai Rotary Clubs 03-17-12 foursquare Linda Sherman KauaiMarketing.com
  • 26. Kauai Rotary Clubs 03-17-12 Instagram Linda Sherman KauaiMarketing.com
  • 27. Kauai Rotary Clubs 03-17-12 Twitter Linda Sherman KauaiMarketing.com
  • 28. Kauai Rotary Clubs 03-17-12 Twitter Connect Linda Sherman KauaiMarketing.com
  • 29. Kauai Rotary Clubs 03-17-12 Twitter Discover Linda Sherman KauaiMarketing.com
  • 30. Kauai Rotary Clubs 03-17-12 Website Blog Linda Sherman KauaiMarketing.com
  • 31. Kauai Rotary Clubs 03-17-12 What is Hot? Infographics Linda Sherman KauaiMarketing.com
  • 32. Kauai Rotary Clubs 03-17-12 Get Found Online Create Optimize Promote Social Proof Convert Linda Sherman KauaiMarketing.com
  • 33. Kauai Rotary Clubs 03-17-12 Reaching New Members & Sponsors Linda Sherman KauaiMarketing.com
  • 34. Kauai Rotary Clubs 03-17-12 Contact Linda Sherman Tel: 808-212-1860 email: Linda.Sherman@CourageGroup.com @LindaSherman • @KauaiTalk @BoomerTechTalk BoomerTechTalk.com KauaiMarketing.com ItsDifferent4Girls.com Gplus.to/LindaSherman Pinterest/com/KauaiMarketing slideshare.net/LindaSherman Linda Sherman KauaiMarketing.com