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Consulting practicum summer 2012


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Consulting practicum summer 2012

  1. 1. Library Resources for Consulting Practicum MBA 8920 Linda Hauck May 31, 2012
  2. 2. Serendipity is Good, Systematic Search is Great stores29.html?_r=1&smid=pl-share
  3. 3. Country ReportsGlobal Edge, FITA, EIU, Deloitte, U.S. Country Commercial Guides
  4. 4. Free but not C.R.A.P.Criteria Application• Currency Google “Online• Reliability shopping in Brazil”• Authority/Author• Purpose/Point of View Apply C.R.A.P. to these: • kc2jp • mwf3x
  5. 5. Market Information: GMID EuromonitorSearch, Industries, Consumers & Countries
  6. 6. Business & Professional Lit• ABI/Inform• Business Source Premier• ISI/Emerging Markets – Keywords-multiple, phrases in quotes – Field searching – Subject facets – Publication type facets
  7. 7. Citation & Documentation Don’ts
  8. 8. Citation & Documentation Dos• Choose a style• Be consistent• Provide attribution for images, graphs, data in presentations• Use citation utilities in databases• Use Research & Documentation Online
  9. 9. Need help?