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Pirelli PM MYTHOLOGY.pdf

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[PDF] Pressemitteilung: MYTHOLOGY: In Moskau präsentieren Pirelli und Karl Lagerfeld den Pirelli Kalender 2011
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Pirelli PM MYTHOLOGY.pdf

  1. 1. Pressemitteilung MYTHOLOGY: In Moskau präsentieren Pirelli und Karl Lagerfeld den Pirelli Kalender 2011Moskau, 30. November 2010 – MYTHOLOGY heißt der Pirelli Kalender 2011, der heute inMoskau offiziell vorgestellt wurde. Zur Präsentation der mittlerweile 38. Ausgabe des Kult-Kalenders kamen zahlreiche Medienvertreter, Firmen-Gäste und Sammler aus aller Welt insStanislavsky & Nemirovich & Danchenko Theater. In dem bekannten russischenBühnenhaus werden seit 90 Jahren Opern und Ballette aufgeführt, die zum Kulturgut desLandes gehören.Hatte der Fotograf Patrick Demarchelier im Pirelli Kalender 2008 das Thema Chinapräsentiert, Peter Beard ein Jahr später Aufnahmen in der beeindruckenden LandschaftBotswanas gemacht und Terry Richardson für die Ausgabe 2010 brasilianische Strände undRegenwälder als Kulisse genutzt, so trägt „The Cal“ 2011 die Handschrift von Karl Lagerfeld– dem kreativen Genie, vielseitigen Künstler und weltweit gefeierten Ästheten.In seinem Pariser Atelier schuf der Modeschöpfer und Fotograf mit MYTHOLOGY einenKalender, der einer seiner tiefsten Leidenschaften gewidmet ist: der griechisch-römischenMythologie und ihren Erzählungen über die Ursprünge der Menschheit und das Werden derWelt, dargestellt in den Abenteuern von Göttern und Göttinnen, von Helden und Heldinnen.MYTHOLOGY nimmt den Betrachter auf eine Reise in längst vergangene Zeiten mit undführt ihn in der universellen Sprache der Fotografie zu den Wurzeln der klassischen Kulturzurück. Zugleich bringt das Thema den Pirelli-Kalender dem Alten Kontinent näher. Auf ihm,genauer gesagt: in Mailand, wurde vor knapp 140 Jahren das Unternehmen gegründet, dasheute als multinationaler Konzern in mehr als 160 Ländern der Welt agiert.Auf den 36 Aufnahmen des Pirelli Kalenders 2011 sind 24 Gottheiten, Helden und Mythen zusehen. Das Kamera-Objektiv Lagerfelds zeigt uns nach Art eines Bildhauers gestalteteFotos. Dieser Eindruck vermittelt sich sowohl durch die ästhetische Strenge der AufnahmenPRESSEINFORMATION Seite 1 von 3
  2. 2. als auch durch zahlreiche Anspielungen auf die Kunst der Bildhauerei und deren klassischeMaßstäbe.Karl Lagerfeld hat schwarz-weiß fotografiert. Dadurch erhalten die Aufnahmen Charakter.Der starke Kontrast betont die Schönheit der Körper, der geschickte Einsatz des Lichtesverleiht den Figuren Räumlichkeit.„Schauspielerinnen und Models verkörpern die Helden und stellen den neuen Begriff desSchönen dar“, erklärt Karl Lagerfeld. Mit dem Pirelli-Kalender 2011 bietet er ein ideales,unsterbliches Bild der Schönheit. Was bedeutet: Jugendlichkeit, Körperkultur und dasVerlangen ohne Sühne prägen den neuen Schönheitsbegriff und sind Ausdruck für dasModerne in der Mythologie. An der Produktion des Pirelli Kalenders 2011 wirkten 21Darsteller mit, darunter 15 weibliche und fünf männliche Models sowie die SchauspielerinJulianne Moore.Zur Riege der Darstellerinnen gehören• Bianca Balti und Elisa Sednaoui aus Italien,• Freja Beha Erichsen aus Dänemark,• Isabeli Fontana, die bereits im Kalender 2005 von Patrick Demarchelier und 2009 von Peter Beard abgelichtet wurde, aus Brasilien,• Magdalena Frackowiak und Anja Rubik aus Polen,• Abbey Lee Kershaw, die ihr Debüt im Pirelli Kalender 2010 mit Terry Richardson gab, aus Australien,• Lakshmi Menon aus Indien,• Heidi Mount und Erin Wasson, die im Kalender 2005 von Patrick Demarchelier zum ersten Mal abgelichtet wurde, aus den USA,• Natasha Poly aus Russland,• Lara Stone aus den Niederlanden,• Daria Werbowy, bereits im Kalender 2009 von Peter Beard zu sehen, aus Kanada,• Iris Strubegger aus Österreich sowie• Jeneil Williams aus Jamaika.PRESSEINFORMATION Seite 2 von 3
  3. 3. Die fünf männlichen Rollen übernahmen• Baptiste Giabiconi und Sébastien Jondeau aus Frankreich,• Brad Kroenig und Garrett Neff aus den USA sowie• Jake Davis aus England.Wie seine Vorgänger verführt auch der Pirelli Kalender 2011 durch Bilder auf höchstemNiveau. Und schon bald wird auch er zu den begehrtesten Sammlerstücken gehören, inderen Besitz jedoch nach wie vor nur wenige ausgewählte Personen gelangenPRESSEINFORMATION Seite 3 von 3

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