FUSO - Neue Fuso Vertriebsstruktur stärkt internationale Ausrichtung_Engl.pdf


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[PDF] Press Release: New Fuso sales structure strengthens its international focus

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FUSO - Neue Fuso Vertriebsstruktur stärkt internationale Ausrichtung_Engl.pdf

  1. 1. Contact: Phone: Press InformationSimonette Illi +49 (0) 711-17-83326 Datum: July 10, 2012New Fuso sales structure strengthensits international focus• Fuso optimizes its global sales structure• Milestone for growth strategy “FUSO 2015”, which includes the goal of selling 200,000 units annually• Fuso President & CEO Dr. Albert Kirchmann: “Our new sales organization is an important step towards becoming a leading manufacturer on the global commercial vehicles market.”Stuttgart/Kawasaki, Japan – Fuso optimizes its sales structure inorder to more effectively meet the demands of its customers inmore than 150 markets worldwide. Since July 1, 2012, Fuso’s salesorganization has two designated areas of competence. “Sales &After Sales Fuso” now incorporates the sales planning andmanagement for the Japanese home market as well as theinternational markets in Asia, Australia, and Europe. It alsoencompasses Fuso marketing functions.Through the consolidation of strategic and operative sales and after-sales functions for the domestic and international markets, Fusocreates synergies and strengthens its global business sustainably.This way, Fuso is consistently pursuing its growth strategy “FUSODaimler Communications, 70546 Stuttgart/Germany
  2. 2. 2015”, which plans for the Daimler subsidiary to double Fuso Seite 2sales to more than 200,000 units worldwide in the midterm. Thetandem sales operations function “Mitsubishi Fuso Sales Japan” isexclusively dedicated to the Japanese retail operations.“Our new sales organization is an important step towards becominga leading manufacturer on the global commercial vehicles market,”Fuso President & CEO Dr. Albert Kirchmann affirms. “Through therealignment of our sales structure, we are faster, operate moreefficiently, and thereby deliver tailored services to meet the growingcustomer demands. As a result, we will have satisfied customers inour home market of Japan and worldwide.”About FusoMitsubishi Fuso Truck and Bus Corporation (MFTBC), based inKawasaki, Japan, is one of Asias leading commercial vehiclemanufacturers. Daimler AG owns 89.29% of MFTBC shares. Theremaining 10.71% of shares are held by various Mitsubishi groupcompanies. In 2011 Daimler Trucks sold about 147,700 vehiclesunder the Fuso brand in all – including light-duty, medium-duty andheavy-duty trucks, and buses.More information from Daimler is available on the Internet:www.media.daimler.com and www.daimler.comDaimler Communications, 70546 Stuttgart/Germany
  3. 3. About Daimler Page 3Daimler AG is one of the world’s most successful automotive companies. With its divisions Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services, theDaimler Group is one of the biggest producers of premium cars and the world’s biggest manufacturerof commercial vehicles with a global reach. Daimler Financial Services provides financing, leasing,fleet management, insurance and innovative mobility services. The company’s founders, GottliebDaimler and Carl Benz, made history with the invention of the automobile in the year 1886. As apioneer of automotive engineering, Daimler continues to shape the future of mobility today: TheGroup’s focus is on innovative and green technologies as well as on safe and superior automobilesthat appeal to and fascinate its customers. For many years now, Daimler has been investingcontinually in the development of alternative drive systems with the goal of making emission-freedriving possible in the long term. So in addition to vehicles with hybrid drive, Daimler now has thebroadest range of locally emission-free electric vehicles powered by batteries and fuel cells. This isjust one example of how Daimler willingly accepts the challenge of meeting its responsibility towardssociety and the environment. Daimler sells its vehicles and services in nearly all the countries of theworld and has production facilities on five continents. Its current brand portfolio includes, in additionto the world’s most valuable premium automotive brand, Mercedes-Benz, the brands smart, Maybach,Freightliner, Western Star, BharatBenz, Fuso, Setra and Thomas Built Buses. The company is listed onthe stock exchanges of Frankfurt and Stuttgart (stock exchange symbol DAI). In 2011, the Group sold2.1 million vehicles and employed a workforce of more than 271,000 people; revenue totaled €106.5billion and EBIT amounted to €8.8 billion.Daimler Communications, 70546 Stuttgart/Germany