10 French startups disrupting the
way you experience fashion online Rachel Vanier - RudeBaguette.com - Picture: inside Vestiaire Collective’s offices

“In order to launch a
fashion marketplace, we had to be in Paris.“ Sébastien Fabre, CEO @VestiaireCollective It may sound like a cliché to say that French people are the worldreference for fashion. But as we say here in France, “il n’y a pas de fumée sans feu” (there’s no smoke without fire). ! It may sound like a stretch to say that French people are the reference for fashion. But as we say, “il n’y a pas de fumée sans feu” (there’s no smoke without fire). In addition to having a very prolific fashion sense, the French are also very creative when it comes to the shopping experience. The landscape of French fashion startups is flourishing those days: 6 of the 10 companies presented in this article closed a round last spring/summer season and the results of their investments are released now. Let’s open the catwalk. ! ! @VanierRachel for RudeBaguette.com

Flink, the Flipboard of fashion
blogs ! KEY FACT ! Thomas France and his co-founders developed the idea while working on another e-commerce app, Shopelia: user-feedback got them the idea on focusing on the fashion vertical. ! KEY FIGURE ! The fashion discovery app go 25,000 downloads in just a few days. Learn more

Carnet de mode, crowdfunding meets
social shopping ! KEY FACT ! Fashion-lovers can participate in the funding of a collection and young creative talents are able to develop it and get access to their first customers. ! KEY FIGURE ! The startup raised $1million from Elaia Partner who said Carnet de Mode was “revolutionizing the online shopping experience”. Learn more

Instant Luxe, buying luxury online
has never been safer ! KEY FACT ! The leather goods, watches and accessories marketplace plays the intermediary and ensure a safe transaction between buyers and sellers with no risk of counterfeits. ! KEY FIGURE ! They achieved a €2 millions round of investment in June 2013 with Iris Capital and ISAI. ! Learn more

Monshowroom, the first marketplace for
on-going collections ! KEY FACT ! When Séverine Grégoire and Chloé Ramade created Monshowroom.com in 2006, the platform was basically the only way to access current collections online ! KEY FIGURE ! 270 brands are now available Learn more

Dymant, invite-only e-Commerce, the true
e-luxury experience ! KEY FACT ! Dymant changed the e-commerce industry by focusing on the story-telling and esthetical atmosphere experience more than on the products. ! KEY FIGURE ! Partech Ventures and IDInvest invested $1 million last year in order to enable the startup to address other geographical markets. Learn more

Vestiaire Collective, a second-hand luxury
marketplace ! KEY FACT ! Vestiaire Collective has an editorial committee that selects which articles can be sold online, that specialists then check before they arrive in the customer’s hands. A great service that ensures happiness on both sides of the sale. ! ! KEY FIGURE ! They achieved a series C round with Condé Nast ($15 millions) last year. Learn more

VideDressing, social shopping for previously
owned outfits ! KEY FACT ! Meryl Job and Renaud Guillerm, co-founders, managed to build a strong a faithful community first, and then monetized is by facilitating trades inside this community. ! KEY FIGURE ! They now claim a 5-times growth factor between 2011 and 2012 and realized two rounds in 2013 – the last one with Global Founders Capital for $5 Million. Learn more

Selectionnist, shopping through fashion magazines
! KEY FACT ! Selectionnist, founded by female serial-entrepreneurs Tatiana and Lara Rouyres (Living Social, Dealissime) enables its visitors to search for things spotted by magazine or by brand. ! ! KEY FIGURE ! Only a few days of existence, time to try it out! Learn more

wheretoget.it, finds the fashion items
you lost ! KEY FACT ! The platform gathers a community of passionate fashion-lovers who are able to spot where you can find an article that you have trouble finding, providing that you have a picture. ! KEY FIGURE ! Rumor is that Romain Moyne, founder, is currently working on a Series A round of investment[fr]. ! Learn more

Rad, a marketplace dedicated to
the Cool ! KEY FACT ! Rad’s particularity holds in its editorial line: it’s just cool, then you can only get it for a small amount of time. ! KEY FIGURE ! They closed a €2.5 Series A round of funding in June 2013, Learn more

See you soon on RudeBaguette.com
France’s startup blog! ! Rachel Vanier