Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Design Funnel                         (a.k.a. Design Process)                                                          L.G...
L.Galli Design Funnel (a.k.a. Design Process)                         Elaboration                                         ...
L.Galli Design Funnel (a.k.a. Design Process)                                                Methods & techniques
L.Galli Design Funnel (a.k.a. Design Process)                            Design methods are like toothbrushes.            ...
Divergence                             Transformation   ConvergenceJohn Chris Jones 1970-1992, Design Methods
L.Galli Design Funnel (a.k.a. Design Process)           Methodology should not be a fixed track to a fixed            destin...
L.Galli Design Funnel (a.k.a. Design Process) Bill Buxton (2007) Sketching User Experiences, Morgan Kaufmann Steve Harriso...
Upcoming SlideShare
Loading in …5
×

The Design Funnel

4,778 views

Published on

Published in: Design, Business
  • Be the first to comment

  • Be the first to like this

The Design Funnel

  1. 1. Design Funnel (a.k.a. Design Process) L.GalliCopyright of this presentation is by referred sources for quoted content and/or Luca Galli for original content
  2. 2. L.Galli Design Funnel (a.k.a. Design Process) Elaboration Reduction Oppurtunity-seeking: Decision-making: from from singular to multiples broad to specific Design Process Starting Focal point pointBill Buxton 2007, Sketching User Experiences; Paul Laseau 1980, Graphic Thinking for Architects and Designers
  3. 3. L.Galli Design Funnel (a.k.a. Design Process) Methods & techniques
  4. 4. L.Galli Design Funnel (a.k.a. Design Process) Design methods are like toothbrushes. Everyone uses them, but no one likes to use someone else’s [Zimmerman 2011]John Zimmerman quoted by Steve Harrison and Deborah Tatar 2011, On Methods, in Interactions
  5. 5. Divergence Transformation ConvergenceJohn Chris Jones 1970-1992, Design Methods
  6. 6. L.Galli Design Funnel (a.k.a. Design Process) Methodology should not be a fixed track to a fixed destination but a conversation about everything that could be made of happen [Jones 1970-1992]John Chris Jones 1970-1992, Design Methods
  7. 7. L.Galli Design Funnel (a.k.a. Design Process) Bill Buxton (2007) Sketching User Experiences, Morgan Kaufmann Steve Harrison and Deborah Tatar (2011), On Methods in Interactions vol. XVIII.2 John Chris Jones (1970-1992) Design Methods, Wiley Paul Laseau (1980) Graphic Thinking for Architects and Designers,Van Nostrand Reinhold Company

×