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Sales Execution Wins

Presentation by Bob Marsh delivered at the Bizdom Sales Startup event on April 18, 2013.

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Sales Execution Wins

  1. 1. Sales Execution WinsBizdom Sales Growth EventApril 18, 2013Bob MarshCEO, LevelEleven
  2. 2. • Live in Bloomfield Township• Married with three kids:6, 3, and 4-months!• Grew up in Orchard Park, NY– was a big Bills fan!• College at John CarrollUniversity outside Cleveland– played on college golf team1Background
  3. 3. 2Background20 years in sales. What I learned along the way…Retail1992 – 1996That being genuinemakes you stand out1996 - 1997How to segment andtarget your messageDigitalDecision1997 - 2000Startups, online marketing& networking2000 - 2000That I hatednot selling2000 - 2012How to sell, hire, train andscale2012 - ???Building abusiness, team, bizmodel, fundraising
  4. 4. 3LevelElevenThe CompanyLevelEleven empowers managers tocreate competition around anything thatcan be tracked in Salesforce.com. It’swickedly easy-to-use, takes 20-minutesto install, and results are immediate.• Over 70 paying customers• Rapid early growth business• #1 gamification app in the SalesforceAppExchange
  5. 5. 3 Things41. Be the Expert2. Help them Buy3. Build Your Sales Machine… a few other tips
  6. 6. 5Be theExpert
  7. 7. 6Be the Expert
  8. 8. 7Be the Expert
  9. 9. 8Be the Expert
  10. 10. 9Be the Expert
  11. 11. 10Be the Expert
  12. 12. 11Help themBuy
  13. 13. ©2010, ePrize® LLC - CONFIDENTIAL 12
  14. 14. ©2010, ePrize® LLC - CONFIDENTIAL 13
  15. 15. 14BuildYourSalesMachine
  16. 16. 15
  17. 17. 16Build your salesmachineStep 1Make your list
  18. 18. 17Build your salesmachineStep 2Set BasicMetrics
  19. 19. 18Build your salesmachineContactsConnectsOpportunitiesWins
  20. 20. 19Build your salesmachineStep 3Commit toTracking
  21. 21. 20Build your salesmachineStep 4Be a ContentMachine
  22. 22. LevelEleven growth21Leads/mo - all
  23. 23. 22A FewOther Tips…
  24. 24. A Few Other Thoughts23• Do it yourself to start• Early on, charge something!• When hiring, the candidate is selling• Always be recruiting
  25. 25. Help Them Buy24
  26. 26. Bob MarshCEO, LevelEleven(313) 373-5542bob@leveleleven.comTwitter: @bobmarsh5LinkedIn: linkedin.com/in/bobmarsh525Thank you!

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