Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Small custom aircarft

866 views

Published on

  • Be the first to comment

  • Be the first to like this

Small custom aircarft

  1. 1. Linh T. LeTechnology Entrepreneurship Prof Chuck Eesley, Stanford University
  2. 2.  Understand the business structure at all aspects • Market Size • Customers • Competition • Capability Identify weakness(es) at each aspect Analyze and improve weakness(es) Re-structure for “Best” business idea
  3. 3.  Building a small custom aircraft • Custom built aircraft at affordable price • Sold as kit with assembly service • Target men 30+ with obsession to flight and income north of $500k • Partner with private aircraft fans, flight instructors, certificate centers. • Revenue included selling kit, providing optional assembling service and maintenance. http://venture-lab.org/venture/team_ideas/8
  4. 4.  Market Size: (N/A) Customers: • Address wrong customer target • Lack of customer structures Competitions: (N/A) Capability: • Unclear company roles • Insufficient partnership network
  5. 5.  Market Size • Define how many people with income $500k+ and want to assemble the aircraft themselves Capability: • Define company uniqueness: technology or customer base or other factors • Strategy reselling parts (as kit) or providing assembly service • Partnership should be expanded to potential customer network and also focused on effective marketing
  6. 6.  Competitions: • Assess competitive landscape includes due diligence in market share, technology, financial, management Customers: • Assess customer segments to tailor different products.

×