E Learning


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Advent of the information age and globalization has brought information seekers to a single location, i.e. the web.

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E Learning

  1. 1. Team TARA<br />AmbujAgarwal<br />Ann Thomas<br />Rashmi Gupta<br />TamasMandal<br />
  2. 2. Presentation Guide<br />What is e-learning<br />Online classroom<br />Online Tutoring<br />Online tests<br />Online references<br />Interactive Learning through games ( CHI )<br />Lecture broadcasts<br />
  3. 3. Online Classrooms<br />A real time interaction between instructor and students.<br />Web or video conferencing technology is used to present online courses and asynchronous interaction.<br />Provides practical advice, learner-centered pedagogy and online learning communities. <br />
  4. 4. Instruction modes for Online Classroom<br />Online Classrooms<br />Virtual Classroom<br /> learning environment created in the virtual space. <br /> Improves the quality and effectiveness of education by using the computer to support a collaborative learning process.<br />Hypertext Courses<br /> Structured course material is provided electronically and can be viewed with a browser. Hyperlinks connect text, multimedia parts and exercises.<br />
  5. 5. Online Classrooms<br />Instruction modes for Online Classroom<br />Video-based courses<br /> Video-streaming technologies is used.<br /> Video is watched by means of freeware or plug-ins e.g. Windows Media Player, RealPlayer.<br />Audio-based courses<br /> only the sound track of the lecturer is provided with a text transcription of the lecture.<br />
  6. 6. Instruction modes for Online Classroom<br />Online Classrooms<br />Animated courses:<br /> Enriched text-oriented or audio-based course material by animations. Animations are created using Macromedia Flash or similar technologies.<br />Web-supported textbook courses:<br /> Students read and reflect on the chapters by themselves.<br /> Class meetings are held to discuss matters in a chatroom.<br />
  7. 7. Online Classrooms<br />Use of e-learning platform, Learning Management System– LMS, such as Blackboard, WebCT, OLAT, Moodle, JoomlaLMS, SharePointLMS, Tadaros.<br />Second Life<br />WebEx<br /> real time collaboration using an interactive whiteboard, chat, and VOIP technology that allows audio and video sharing.<br />Platforms<br />
  8. 8. Online Classrooms<br />Heritage Key<br /> Is a platform for historical education.<br /> Virtually recreates important archaeological sites such as Tutankhamun’s tomb.<br /> Support real-time communication through messaging and live conversations using Skype.<br />Platforms<br />
  9. 9. Online Classrooms<br />Some Players<br />
  10. 10. Online Classrooms<br />Some Players<br />K-12 Education Curriculum<br />
  11. 11. Online Classrooms<br />Some Universities<br />
  12. 12. Online Classrooms<br />Revenue Sources<br />Direct Enrollment of students which is 60-70% of the amount spent on traditional school settings.<br />Selling partial solutions to schools that offer hybrid classroom online programs.<br />Materials sold directly to consumers including parents who home school their children.<br />Projects undertaken as a part of the learning for the participants add to the revenue.<br />Contract with agencies and organizations for the training of their employees.<br />
  13. 13. Online Tests<br />BITSAT: BITS Admission Test<br />CAT 2010: Common Admission Test<br />GRE: Graduate Record Examination<br />NMAT: NMIMS Admission Test<br />GMAT: Graduate Management Admission Test<br />
  14. 14. Conducting Organizations<br />Online Tests<br />Conducting Organisations<br />Prometric<br />Kaplan<br />British Council<br />Et al<br />
  15. 15. Supporting Businesses<br />Online Tests<br />Mock tests growing at a fast pace<br />Players<br />Brilliant Tutorial<br />Career Launcher<br />Kaplan<br />Princeton<br />Etc.<br />
  16. 16. Online References<br />Advent of the Information Age<br />Content addition by users<br />Self Regulatory Mechanism<br />Easy access to internet<br />Low cost of information<br /> All these are fuel for the growth of online references<br />
  17. 17. Online References<br />Famous References<br />
  18. 18.
  19. 19. Online References<br /><ul><li>Advertising Revenue
  20. 20. Selling Goods and Services
  21. 21. Pay Per Impression (CPM)</li></ul>You are paid according to the number of times the advertiser's banner is displayed on your site. <br /><ul><li>Pay Per Click (PPC)</li></ul> Only paid when visitors click the advertiser's banner on the site. The amount paid is usually higher than the pay per impression scheme.<br /><ul><li>Pay Per Sale or Lead</li></ul>The highest payment rates with this method, <br /> It has the lowest conversion rate of the three schemes. You will only earn if your visitors click through the banner and either purchase an item from the advertiser or take some other prescribed action (eg, sign up for a service). <br /> Revenue Model<br />Platforms<br />
  22. 22. Class Room V/s e-Learning<br /><ul><li>Cost structure:
  23. 23. Cost element Classroom E-learning
  24. 24. Fixed cost:
  25. 25. Facilities or buildings High Low
  26. 26. Computer equipment Low High
  27. 27. Travel cost High Low
  28. 28. To deliver course cost High Low
  29. 29. Maintenance Low High</li></ul> Variable cost:<br /><ul><li>Prior arrangement for Programme Low High
  30. 30. Technological Low High</li></li></ul><li>Interactive Learning<br />Social Networking Applications<br />Online Quizzes<br />Interactive games like typeracer, jumble the word etc.<br />Small Mobile games ( Project MILIE by UCB doctoral candidate )<br />Interactive TV with the help of DTH<br />
  31. 31. 3-D Virtual Environments<br /><ul><li>Open Cobalt Project for </li></ul>hyperlinked virtual learning <br />Spaces<br /><ul><li>Second Life
  32. 32. Touch and Feel learning
  33. 33. Being in the environment
  34. 34. Practical Experience for </li></ul> Better understanding and retention<br />
  35. 35. Podcasts<br />Lecture Broadcast<br /><ul><li>Services like iTunes and Odeo
  36. 36. Powerful distribution system for everything from lectures to language lessons, films to labs, audio books to tours
  37. 37. Stanford, Harvard etc on iTunesU</li></li></ul><li>Lecture Broadcast<br />iTunes U<br />
  38. 38. Lecture Broadcasts<br />MIT’s OpenCourseWare, IIT lectures<br />Youtube channels for most major universities<br />Screencastsdirectly from browsers and making the video available online<br />For the teacher: <br />The combination of video and audio to mimic the one on one experience of the classroom <br />Deliver clear, complete instructions unlike text. <br />For the learner: <br />ability to pause and rewind <br /> advantage to move at their own pace, something a classroom cannot always offer.<br />
  39. 39. Lecture Broadcasts<br />Universities going Web 2.0<br /><ul><li>Academic degree and certificate programs online
  40. 40. Processing online: Online registration, e-counselling</li></ul> online textbook purchase <br /><ul><li>Submissions Online
  41. 41. Sharing resources via Slideshare etc</li></li></ul><li>Lecture Broadcasts<br /><ul><li>NTPEL Programme – IITs and IISc
  42. 42. For supplementary material and lectures
  43. 43. One hour videos in 110 different subjects
  44. 44. Podcasts are still at a nascent stage in India
  45. 45. Podbharti – in Indian languages
  46. 46. Business Bytes etc</li></li></ul><li>Lecture Broadcasts<br />Revenue Models - Direct<br />Subscription or One Time Payment<br />Most journals like JSTOR, Project Muse, ProQuest, ScienceDirect<br />Free-mium: Subscription + Ads<br />Economist (www.economist.com ) and The Financial Times (www.ft.com)<br />Pay Per Use<br />appealing to users who are unable or unwilling to commit to a longer-term<br />Institutional Payments<br />Capitaline<br />
  47. 47. Lecture Broadcasts<br />Revenue Models - Indirect<br />Host Institution Support<br />Prestigious Universities<br />Corporate Sponsorships<br />MIT Courseware by Ab Initio<br />Advertising<br />Classified Ads, Display Ads, Search Ads<br />Philanthropic Funding<br />License content Models<br />Revenues are generated for content owners in the form of royalties <br />Bloomberg licenses news stories – up to 20 per day<br />Content creator (Time Inc., The Guardian) may syndicate content to a portal or aggregator (Yahoo!, MSN)<br />
  48. 48. Lecture Broadcasts<br />Tools for collaborative learning<br />Spreadsheets, sharing docs<br />Mind mapping, Diagrams<br />Student/ Teacher Blogs<br />Photo, Video sharing<br />Online tests, quizzes <br />Tutorial series for training in companies<br />Microlearning<br />Quizzes with multiple choice options with on mobile applications<br />Word of the day as daily RSS-feed or email<br />Flashcard-software<br />
  49. 49. E-Learning<br />Porter’s analysis<br />Substitute products: <br />Traditional Classrooms<br /> Books<br />fearof technology<br />Threat of new Entrants.<br />Easy to enter <br /> Need to differentiate <br />Competitive Rivalry within Industry.<br /> High<br />Bargaining power of suppliers and Buyers<br />High<br />
  50. 50. Thank You<br />