20 yr Artsy Lesley Yu public version

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20 year personal marketing plan

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20 yr Artsy Lesley Yu public version

  1. 1. The Starry Night 20 yr Marketing Plan for Artsy Les Lesley Yu January 2010
  2. 2. Outline: To Reach the Stars… <ul><li>A. Daily Rounds </li></ul><ul><li>Vision/ Mission </li></ul><ul><li>Daily Roles to the Stars </li></ul><ul><li>Goal Checklist </li></ul><ul><li>Morale Booster </li></ul><ul><li>B. Brand Launch </li></ul><ul><li>C. SWOT for Life (Free for all) </li></ul><ul><li>D. End in Mind </li></ul><ul><li>My 20 year journey.. </li></ul>
  3. 3. This is my brand today. . . Artsy Les Yu Les Designer (Hair)Do for Yu Artsy
  4. 4. SWOT for Life . . . Strengths & Weaknesses <ul><li>A SWOT matrix is a framework for analyzing your strengths and weaknesses, as well as the opportunities and threats you face. This helps you to focus on your strengths, minimize weaknesses, and take advantage of every opportunity. </li></ul>SWOT Matrix Article from: goodlifezen.com
  5. 5. SWOT for Life . . . Opportunities & Threats SWOT Matrix Article from: goodlifezen.com
  6. 6. My 20 year journey. . . <ul><li>Here & Now </li></ul><ul><li>28 yr old </li></ul><ul><li>Single </li></ul><ul><li>Graphic Designer </li></ul><ul><li>Earning & Saving </li></ul><ul><li>Viewing Van Gogh in books </li></ul><ul><li>Hesitant & Indecisive </li></ul><ul><li>In 20 Years… </li></ul><ul><li>Healthy 48 yr old </li></ul><ul><li>Married w kids </li></ul><ul><li>Creative Director or self-employed </li></ul><ul><li>Traveling & Spending </li></ul><ul><li>Has viewed Original Starry Night </li></ul><ul><li>Sure and Confident </li></ul>
  7. 7. The Starry Night 20 yr Marketing Plan for Artsy Les Lesley Yu January 2010

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