HUMAN RESOURCE EXCELLENCE AWARDS 2015
Submission by Leaderonomics
Category: Excellence in Workplace Well-Being
VISION AND GOALS
Leaderonomics is a social enterprise passionate about people. We believe that every individual can be a leader and can make
a positive difference in the communities they are in. Such is the fervor of our belief that we take intentional care to grow strong leaders with great
attitudes not just in our external impact programmes, but even more so within our organisation. Our people (affectionally known as ‘Leaderonomers’)
are our history makers and nation builders, as such, our aim is to equip and empower them to be agents of change and inﬂuencers in their respective
community touch points.
Leaderonomers are the heartbeat of our organization. We try our very best to ensure the wellbeing of our people are taken care of so that they are
empowered and motivated to go out into communities to make a difference. The following aspects guide us in creating a workplace that is optimum
for our people’s wellbeing:
(We are a social enterprise passionate about people. Leaderonomers have
a great ability to combine work together with play.)
HR has an open door policy where
communication channels are open.
Leaderonomers are free to have career
and development discussions with HR
and their respective team leads, be
mentored, to seek advice and counsel
On a monthly basis, team leads and HR
have discussions on Leaderonomers’
welfare, movement, career progression
and staff recruitment during the
Leaders’ roundtable. Different cross
division group Leaderonomers are also
invited to “Courageous Conversation”
sessions with the CEO each month to
propose new ideas, raise concerns,
suggest improvements and have
Ultimately, we want every
Leaderonomer to be HAPPY & look
forward to MONDAYS.
(Employee engagement is essential at Leaderonomics and directly impacts productivity and growth.)
IMPLEMENTATIONLeaderonomics grew from a 4 man shop into an organization with 58 Leaderonomers, 4 offices and branches across Malaysia. When we started the
organisation, we knew that a big part of employee well-being and happiness lies in both the workplace culture and the physical work environment,
thus, through the years of growth, we made special efforts to ensure the following aspects are enhanced year on year, rather than get diluted with
the shear size of the organization:
1. Highly Engaged Leaderonomers
As our people grew in number and spread out to different locations, we
realised the importance of ensuring our people are continuously
engaged across divisions and locations, preventing the silo-mentality
that would erode our collaborative culture and closeness to the
Our Engagement team intentionally cultivated and implemented the
SENSE OF OWNERSHIP
A Common Culture: Cultural beliefs that drive
our work and interaction with each other
Together with key leaders of the organisation, we
developed 5 cultural belief statements that encompasses
the attitude and mindset of a Leaderonomer at work.
Doing so allows expectations to be consistent across the
board and decreases misalignment within teams.
Our cultural belief statements are:
I take personal ownership to deliver
on all expectations entrusted to me
I accept challenges and exceed
expectations in all that I do
I actively seek out and lead
I am open to honest and authentic
conversations and feedback
I ﬁnd opportunity in all circumstances
and will adapt myself to thrive in them
Engaging in 5 crucial conversations a year
with respective team leads.
Monthly recognition awards for
Leaderonomers who have demonstrated
and embodied the cultural beliefs.
Monthly sessions with CEO to discuss
issues and challenges.
Forming of “Go Beyond Projects” with cross
division teams that tackle different areas of
need and expansion within the organisation.
Bi-monthly cross-departmental meetings
to share ideas and encourage deeper
Each of these beliefs are underpinned by
a tangible experience that Leaderonomers
can relate to and anchor upon.
Cultural beliefs discussion with Leaderonomers to nail down the cultural
essence of the organisation
Go Beyond Projects 2015
- Design training video for
corporate programme launches
- Increase views for each of our
YouTube Videos to 10,000
- Organise Do Good campaign for
- Design E-Learning module
- New Corporate Services Kit &
Learning Courses Catalogue
- Set up guidelines for
- Develop an experiential
"orientation" simulation - the Day
in the Life of a Leaderonomer
- Incorporate "Campus" simulations
into Learning modules
Sense of Ownership of the Organisation’s Mission:
Empowering employees towards deeper ownership
An engaged employee is an employee who believes they have
a voice and who knows they are heard. Last year, we ran an
organisational wide “CEO Simulation” where Leaderonomers
were tasked to form teams and present ideas and strategies they
would employ if they were the CEO (chief executive officer)
of Leaderonomics. The simulation birth forth many new ideas and
highlighted key areas of improvement that we have since actively
targeted in our efforts towards employee engagement.
We also conduct employee engagement surveys to get a better
gauge on the level of engagement within the company. The survey
results not only help us to identify gaps which require looking in to,
but also shows us areas that we are doing well in. For example, in
our last survey, we learnt that Leaderonomers felt a deep sense of
belonging and family-ness in the organisation and as such, were
eager to raise the bar on productivity and work excellence.
Our company goals and KRAs (key result areas) are agreed upon
together with key leaders and staff in the organisation. Selected
Leaderonomers get together to debate and dialogue on the 3-year
plan for the company and suggest ideas on the best strategies to
Leaderonomer Hui Ming briefing the CEO simulation teams on their next challenge
Leaderonomers sharing laughter together and enjoying fun times at work.
We believe that authentic relationships are the cornerstones for
inﬂuential leadership and we dedicate time to celebrate the bonds
that we have with each other. These include welcoming new
Leaderonomers into the fold, surprising each other on birthdays,
planning elaborate parties for life events and milestones (baby
showers, bachelorette and stag dos) and company anniversaries
and year-end get-togethers.
Deepening Relationships through
Rituals and Experiences
Welcoming new Leaderonomers into the fold, Leaderonomics style!
Invasion of Papa Smurf and Dr. Minion: Our fond farewells to Leaderonomers Vinesh and Imran
Celebrating the upcoming nuptials of Leaderonomers Jermaine and Hanisah
to their respective Prince Charmings
Interview with Dato Charon Mokhzani, MD, Khazanah Research Institute on our Leaderonomics Show
Every other Friday, we get together for
FAB Fridays which are dedicated times
for teams to show their appreciation for
one another. Teams that are in charge
put in tremendous effort to ensure that
the hour spent together is special and
people are honoured and appreciated
by their peers.
On the last Friday of the month, we
have our Live at the Pantry, which is an
open mic time for Leaderonomers to
showcase their manifold talents and to
enjoy each other’s company.
Appreciating each other by ‘framing’ them on FAB Fridays
In appreciation of the hardworking team behind
our weekly career pull out
Live at the Pantry performance by Leaderonomics
interns: The Disney Princesses
Every individual who joins us is fully welcomed into the Leaderonomics
family. It does not matter if they are an intern or staff, as they are equally
empowered to take on responsibilities and important roles. Each person
is seen as a Leaderonomics ambassador and is encouraged to carve out
their own Leaderonomics story from the impactful experiences they
have encountered in their journey.
New hires go through a
thorough onboarding process
as they are introduced to the
company, its vision, values
and culture in their first few
days. They will also meet
with the key leaders within
the organisation to hear their
stories and initiatives. Interns
are assigned mentors in their
teams and are provided with
a handbook for further
clarity on expectations
Leaderonomics interns initiation ritual. “We’re all minions around here”
Alumni: Once a Leaderonomer, Always a Leaderonomer
Leaderonomers who conclude their time with us go on to form
part of our growing alumni of partners and they continue to stay
in touch via social media and newsletters. We have many interns
and ex-Leaderonomers who eventually return to pursue a full
time career with Leaderonomics or to volunteer in our
programmes in various capacities.
Truly, we have seen that
‘Once a Leaderonomer, Always a Leaderonomer’.
Farewell for Nigel who left to continue his studies in the US Tearful farewell for Leaderonomer Hyma who moved on to serve her community at an NGO
Once a Leaderonomer,
Always a Leaderonomer
Leaderonomers strive to be Accountable, Excellent, Synergistic, Courageous & Agile Swing dancing at the office effectively combats mid-day lethargy
Aspiring Yoga practitioners showing off during our Learning Friday session
2. Continuous Learning and
In line with our vision of “Growing People into Leaders”, we take
responsibility for the growth and development of Leaderonomers. One
such example is our Learning Fridays, where our people come together
for an hour to learn about a particular topic ranging from language
workshops, skills workshops, understanding GST to yoga classes.
These sessions are often spearheaded by our own people which further
drives the message of hands-on learning and knowledge sharing. We
also offer plenty of opportunities for Leaderonomers to participate in
experiential learning simulations (the same ones we run for clients)
which cover a myriad of skills such as decision making, ﬁnancial acumen,
communication and so on.
Leaderonomers experiencing “Cold War”, a simulation on team alignment and collaboration Leaderonomers during our strategic retreat in 2014 where we did our strengths-based assessments
We believe in engaging our people based on their strengths. As such,
every Leaderonomer goes through a strengths-based assessment
which helps them to further understand themselves and how they
work best. This also empowers us to place people in job scopes that
best align with their strengths.
Another learning platform is via our
content development efforts in print
and video forms.
We have a rich archive of leadership
learnings and musings from prominent
individuals all around the globe which
is easily accessible on our learning
website and our YouTube channel.
Often times, Leaderonomers get the
privilege of meeting and sitting in on
interview sessions with these leaders,
examples of whom include, Luca Barberis,
MD (managing director), Zalora Malaysia;
Dato Charon Mokhzani, MD, Khazanah
Research Institute and Datuk Sheila Majid,
award winning Malaysian singer.
Interview with Dato Charon Mokhzani, MD, Khazanah Research Institute on our Leaderonomics Show
3. Rewards and Recognition
We believe Leaderonomers should be rewarded and
recognized for their contributions regularly. On top
of the typical remunerations and beneﬁts (eg:
Insurance, Parking Pass, Health Plans, Medical,
Optical, Dental, Executive Healthchecks, Asset Buy
Back etc), we make it a point to customize the
rewards to individual needs and development.
Since 2012, we’ve allocated scholarships and
subsidies for Leaderonomers who are interested in
furthering their studies in relevant subjects.
Currently we have 4 Leaderonomers who are
pursuing their Masters in various Psychology related
ﬁelds, 1 pursuing ACCA certiﬁcation, 1 pursuing
certiﬁcation in coaching and another a HR Diploma.
We also encourage Leaderonomers to upskill and
they can apply for sabbaticals to pursue an area of
We also recognise Leaderonomers as they choose
to grow and partner with us and we present a
special gift for employees who reach their third year
mark with Leaderonomics. To celebrate this
milestone, they are entitled to a gadget of their
choice to the value of RM1,800.
Leaderonomers who have served the organisation
for more than 2 years are also given share options
so they own a part of the organisation.
Two employees successfully graduated from their sponsored Masters in Psychology.
Once a year, we pack our bags and head off for a retreat together
with our spouses and children. Families are important to us as we
acknowledge that each person is part of a larger system that
inﬂuences their motivations and direction in life. Sometimes, we opt
to have Leaderonomers only so as to further strengthen the bonds
between staff especially as the team continues to grow in numbers
In addition, Department Heads are given the freedom to
extend rewards to their team members for exemplary
performance. This include meal vouchers, coffee
vouchers, event vouchers, team dinners
Leaderonomics company retreat together with our spouses and children to Krabi in 2014
Leaderonomers having discussions in our pantry area in a common sight. Low dividers and an open concept encourages
team collaboration and communication.
Discussions often take on a quirky quality
as we marry work and play in the office.
4. Inspiring Work Spaces and a
People-Centric Work Culture
When we started the organisation, we knew that we wanted to create a setup
that promoted a fun and play-oriented attitude towards learning and growth.
Hence, we are partial towards bright and happy colours with movable
furniture pieces and open workspaces. Our offices are designed to encourage
play and relationship-building amongst Leaderonomers.
Our workspaces are mostly kept open (without cubicles and towering
dividers) and encourage collaboration and dialogue amongst team members.
Meeting rooms and senior management offices are also mostly glass to give
a sense of space and to foster accountability and transparency.
Employees are free to move around and ﬁnd their preferred spot for the day
in any of the unoccupied work spaces. This also means that employees are
trusted to work remotely or from home with due reasons.Our cosy reception area in our Johor office which features our values wall,
emphasising the motivations of what we do.
Colourful and vibrant discussion areas in our Johor office.
Chalkboard walls encourage creativity amongst Leaderonomers
and allows them to unleash their inner Da Vinci.
Our new work space in our Johor office continues the trend of openness and collaboration.
These amenities and workplace concepts are
replicated in our newest offices established in Petaling
Jaya and Johor this year. Even though those spaces
are still a work-in-progress, Leaderonomers have
already settled in and made themselves at home.
Meanwhile, we are also working hard to nail down the
best partners for our latest acquired space in order to
take our ethos of learning and play to the next level.
Other facilities and beneﬁts made available to all our
staff include a shower room with water heating, a
nursing room and changing room for mothers and
fashionistas, parking passes and plentiful parking lots,
unmonitored and unlimited internet usage.
We adopt a ﬂexi working system whereby employees are empowered to work according to their team needs, their role needs
and their personal style. We allow employees to work virtually when needed, yet encourage them to come in often enough to
work collaboratively. All employees are equipped with a laptop, whilst business phone calls and broadband subscriptions are
allowed for eligible employees.
Families are important to us and one way we demonstrate this by allowing staff to bring their children to work. Spouses and
children are also very much welcomed to be a part of our company celebrations, dinners and retreats. Families are covered
under our company medical care policies and enjoy special discounts when attending any of our public youth programmes.
Besides annual leave entitlements, Leaderonomers are allowed to take time off for urgent family or personal matters.
Leaderonomers are also allowed to take sabbaticals to pursue personal goals, studies and community involvement. We believe
that when the individual’s personal achievements are supported, they would be more purposeful and more driven to support
the organisation’s mission as well.
Audrey Tong, a Leaderonomer who took 4 months sabatical to join
YWAM ((Youth With A Mission) in Albania.
Lisanne, a Leaderonomer who took 3 weeks sabatical to join Logos Hope.
5. Work Life Balance
6. Personal & Organisational Goals Alignment
To ensure employee wellbeing, we start at the recruitment stage to ensure we hire employees whose personal goals are aligned
with the orgnisation, in that they believe in...
To encourage Leaderonomers to continue pursuing their personal goals, which are in line with the organisation’s mission, we intentionally
encourage Leaderonomers from all divisions to participate and volunteer for all our youth leadership development initiatives.
At our DIODE leadership camps, youths come together with facilitators to mentor and guide
At DropZone, we run activities that focus on the personal
and creative development of youth. We aim to inspire
leadership excellence, meaningful friendships and a sense
of responsibility towards the community.
Leaderonomics Clubs are housed in schools as part
of their extra-curricular programmes. Here, youth
learn leadership skills and then practise these in
their immediate community.
Growing People into Leaders,
Building Communities of Love
Transforming the Nations
Employees from other divisions have demonstrated extraordinary dedication to all our Community initiatives,
including Youth development.
Participation has come in
consistently from 100% of
departments, including support
functions like Admin & Finance.
Our staff accounted for 49% of
facilitation needs at DIODE leadership
camps. 54% of this ﬁgure is made of
employees from non-Youth departments.
To the credit of Leaderonomers,
even previous employees and interns
continue to volunteer in our initiatives.
In DropZone, non-Youth
employees made up 65% of
the total amount of external
volunteers at the centre.
In Youth Special Projects,
employees made up 72% of
facilitator needs. 65% of this is
100% powered by Leaderonomers
Leaderonomics Club is 100% run by Leaderonomers.
36% of facilitators are from non-Youth divisions.
This continual involvement of Leaderonomers in
Leaderonomics’ Community initiatives has worked
to reinforce employee connection to the vision of
This connection with the company purpose and
identity is reﬂected in employee engagement levels,
but also in the way employees interact with clients
and partners, and their consistent demonstration of
commitment to Community initiatives beyond their
100% 49% 47%
Testimonials from Employees
Being primarily involved in serving corporate
organisations, getting the opportunity to spend
some time with our nation's youth in last year’s
YLC was an experience I will always cherish.
Connecting directly with young, energetic youth
and encouraging them in their leadership
journey was a wonderful privilege.
– Hui Yi-Wen, Head, Products & Publicity,
Learning & Acceleration
Being able to volunteer as a Facilitator at YLC
was the highlight of my year, as it reminds me
of the purpose of Leaderonomics - to transform
the nation through leadership development.
The young people taught and inspired me far
beyond my wildest expectations, showing me
that there is much hope for our beloved Malaysia.
– Ian Lee, Head, Organisational Diagnostic & Growth,
Learning & Acceleration
I’ve been admiring the great work of my colleagues
in the social space since I joined Leaderonomics.
Last year, I volunteered for SPARK Programme as
I saw it as a chance to get involved in making an
impact. During camp, I didn't realise what a signiﬁ-
cant difference I had made until I received so many
words of encouragement and appreciation from
campers and colleagues. I knew then that I am very
lucky to be able to work where I’m working now.
– Rahilah Najumudeen, Finance Executive
When I joined Leaderonomics, I was bought over by
their vision of transforming the nation through
leadership development. DIODE YLC is where I truly see
this mission being carried out as I see potential future
leaders being developed at a young age, setting their
values and beliefs in the right path early. What I enjoy
most in the camps is watching kids from different
backgrounds work together and help each other to
achieve their goals as a team. Every time i return from
camps I am truly re-energised knowing that we are
grooming great future leaders for our nation.
– Rishen Philip, Growth Partner, Development & Programme
Management, Learning & Acceleration
Working with youth has always been a passion of
mine so when I heard Leaderonomics encouraged
time off to work in their Community arm, I jumped at
the chance. Volunteering in camp and working with
the Youth team has given me a chance to grow in
unexpected ways. Simple things like remembering a
camper's name and sharing small moments with them
become such valuable lessons to take back to my role
in sales. I am constantly grateful for the opportunity
to be part of a team inspiring change in the young.
– Ameera Hussain, AVP, Business Development,
Speaking to the kids during a CSR programme
organised by the Youth division of Leaderonomics
enabled me to reﬂect upon Leaderonomics’ core
principle of cradle to grave leadership. The session
empowered the kids to learn and practise the
heart of leadership, which is to handle adversities
in all situations, strive to achieve excellence and to
embrace the period of painful growth.
– Dinesh Dorai Raj, Talent Partner, Organisational Diagnostic
& Growth, Learning & Acceleration
The fruit of our initiatives is evident in the happiness and satisfaction of our employes. It can be further evidenced in
the strength of our culture, increased productivity and output, as well as deeper ownership and accountability.
We have 4 returning Leaderonomers who previously
completed their internships with us and have chosen to
pursue a career in our organisation. Since Jan 2015, 40%
of our ex-interns continue to maintain a strong relationship
with us and are active in our various projects and initiatives.
Leaderonomers volunteer to organise company gatherings
and take ownership of their workspaces.
Leaderonomers get praised by customers and guests,
some feedback from customers to the leadership team:
“How come every employee
speaks the same lingo, with the
same enthusiasm and passion”
“Your employee is the most
dedicated we’ve ever come across,
answering our query at 2am with
such chirpiness and enthusiasm”
“Did you all brainwash
3 sessions of FAB Friday has taken place where each team
has continuously “enhanced” the appreciation act.
There are 6 more FAB Friday sessions upcoming for 2015.
We have increased output and productivity by empowering
Leaderonomers to work in accordance to their strengths.
Our solutions team has churned out a whooping 364
proposals since Oct 2014, increasing their output by 37%.8
Referral rates for new open roles in the organization increased by
39% from internal Leaderonomers
Leaderonomers who have left to pursue personal growth opportunities
have recommended Leaderonomics to their new employers.
We have run 12 Learning Friday sessions this year and 10 of these
sessions were conducted by Leaderonomers (some of whom were
Learning Friday sessions this year:
- Swing Dance
- French & English Phonetics
- Introduction to Greek Mythology
- The Shift of Employer Branding
- Learning Arches – Planning and
- Make Up for Ladies
- Learning Korean
- What I Have Learnt From Cats, Dogs
& Social Enterprises
- Speaking Spanish
- How To Build A Career That Brings
You To 65 Countries.
- Inﬂuencing Skills
- Tech & Tools
- Designing Simulations
- The Will To Write Your Will
- Close Quarter Self-Defense
- The Posterior Chain & Office
Our planned initiatives for continual improvements include:
• Handicap friendly facilities: We hire indiscriminately and as such have a responsibility to ensure that all our employees are able to navigate the
office space comfortably and conﬁdently.
• Meeting spaces that suit a variety of needs: As our company grows, we ﬁnd that we need meeting spaces that can accommodate all our people
and at the same time give room for personal conversations. These are considerations taken into account in our design of our new offices.
• Leaderonomics experience: Streamlining the experiences of each employee and having further opportunities for job rotations and exposure.
• Regional culture initiatives: Expanding the cultural practices and aligning the expectations across our associate companies in Thailand,
Cambodia, Johor and Sarawak.
• Employee engagement fund: Allocating a fund for Leaderonomers to invest in relationship building, fun activities and celebrations
throughout the year.
We believe we deserve the award of Excellence in Employee Engagement as we consistently and intentionally seek to
keep our employees engaged and happy by seeing to their needs at work (and many times, at home as well).
We continually work together with our employees to build a more robust and relational work environment and are
open and honest with feedback and changes. We have cultivated a strong culture where employees feel safe and heard
and are trusted as equal partners of the organisation.
Ultimately, Leaderonomers see ourselves as part of a big family, with many idiosyncrasies and loveable quirks. We are
united in a common purpose and aligned towards the bigger goal of nation transformation through leadership
Leaderonomics 2014 year end dinner celebration: Margarita Land