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TO THE NEW Digital - Services Overview


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TO THE NEW Digital is a new-age, premium digital services company that is at the forefront of the digital landscape. TO THE NEW Digital is the services arm of TO THE NEW Venture, a leading internet products and services company. We are a born-in-digital company that uniquely combines the power of technology, analytics, creative and content for digital transformation.

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TO THE NEW Digital - Services Overview

  1. 1. Overview
  2. 2. By 2017 the CMO will spend more on Technology than the CIO” - Gartner “
  3. 3. Who Are We? We are an innovative, end-to-end digital services provider focusing on Technology, Analytics, Digital Marketing and Content to help you better engage your end audiences, optimize your marketing spend as well as maximize ROI for your clients. We are your strategic digital partner, helping you deliver stronger value propositions to your clients at lower costs.
  4. 4. Who Are We? For 300+ clients across 30+ countries Across North America, Europe and Asia Pacific Global team size of 600+ across 10 cities Digital Specialists, App Developers, Designers and Data Analysts
  5. 5. Malaysia India Our Clients USA Europe S.E. Asia
  6. 6. Our Services MARKETING TECHNOLOGY Custom Web and Mobile apps for your Digital Campaigns ANALYTICS Online Consumer and Competitive insights for your Marketing Strategy CREATIVE PRODUCTION Impactful Images and Videos for your Social Media and Web sites
  7. 7. We augment your creative efforts with Image & Video Production services Our Services > Creative Production IMAGES & ILLUSTRATIONS Custom Designs and Illustrations for Websites / Social Media INFOGRAPHICS Visual charts to enhance the presentation of information and data ANIMATED VIDEOS Animation based info videos / how- to videos to engage the audiences VIDEO EDITING Custom Video Editing and Post Production
  8. 8. Custom designed images and illustration for LG Electronics’ Social Media posts Our Services > Creative Production > Our Works
  9. 9. Custom “how-to” animated info-videos for Axis Bank’s Youtube Channel Our Services > Creative Production > Our Works
  10. 10. We design and develop innovative Web & Mobile based Sites & Apps to enhance your Digital Marketing Our Services > Marketing Technology WEBSITES / MICROSITES Mobile Responsive websites integraed with a CMS SOCIAL APPLICATIONS Interactive Social Media app development for your Digital Marketing Campaigns HTML5 MINI-GAMES Mini-Game implementation for your Digital Marketing Campaigns SOCIAL / E-COMMERCE Deployment of Facebook or Mini E- Commerce Portals MOBILE APPLICATIONS Implementation of innovative Mobile Applications for Marketing purposes ONLINE VIDEO MANAGEMENT Development of video-based microsites and Youtube integration
  11. 11. Our Services > Marketing Technology > Our Works FB Campaign App for Sundance Channel’s (AMC Networks) launch of “Breaking Bad” Mobile responsive FB App for Tag Heuer’s “Don’t Crack Under Pressure” Campaign
  12. 12. Our Services > Marketing Technology > Our Works “Accessorize My Home” Marketing Mobile App for LG Electronics “Catch The Fly” Mini-Game marketing the movie “The Karate Kid” for Sony Pictures
  13. 13. Our Services > Analytics SOCIAL MEDIA MONITORING Global leader in real time social media monitoring & ORM DIGITAL AUDIT We provide actionable insights to understand online brand perception DIGITAL RISK MANAGEMENT We quantify and monitor social media risk vis-à-vis competition SOCIAL LEAD GENERATION Driving leads through social media channels DIGITAL CAMPAIGN ANALYSIS Measure the ROI & refine your social media strategy DIGITAL TREND ANALYSIS Insights about your industry using millions of social data points We provide you with Actionable Insights from huge volumes of social, search & web data
  14. 14. Our Services > Analytics > Our Works Competitive Benchmarking analysis for Toyota against other car brands in the areas of Association, Awareness, Preference as well as Sales / Purchase Intention Consumer Sentiment analysis on Citibank’s Credit Cards and Promotions
  15. 15. Our Services > Analytics > Our Works Audience Persona analysis for P&G on 3 categories of “+1 ladies” for a high-end beauty product Social Lead Generation for Myntra, a leading E- Commerce Portal in India to discover potential leads / customers through Social chatter
  16. 16. Why TO THE NEW? • Over 600 employees • Global presence in 10 cities • In business for 10 years • Clients in over 30 countries • Large agency client base • Fortune 1000 clients • Industry Thought Leaders • Team of Digital Specialists, App Developers, Designers and Data Analysts Established Clientele Team $ Cost-effective • Competitive, offshore pricing model • Cost savings and increased profit margins for your projects • Comprehensive and Innovative Service Offering • Quality work with client testimonials Quality Local • Local presence in the US • Local account management • Management team member based locally
  17. 17. …presented in Global conferences …published 250K+ hrs of video content online …achieved Certifications in various technologies …have created 1000+ Digital Marketing campaigns Our team consists of Thought Leaders and Digital Evangelists who have… ..authored Books & 700+ Blog Our Team …developed 200+ Business critical web & mobile apps
  18. 18. Our Awards Search Engine Journal TOP 5 Social Analytics Company Campaign Asia MOST Engaging Facebook Page (Singapore) Economic Times TOP 5 Digital Company (India) McKinsey Nielson Client as #1 BRAND On Social Media GOAFEST Branded Content BRONZE for Samsonite MAD TechVentures WINNER Community & Social Networks (Malaysia)
  19. 19. First service provider to be certified in APAC AWS Advanced Consulting Partner & Channel Reseller Advanced Partner of MongoDB Trusted Partner for Adobe Marketing Cloud integrated solutions Silver Partner for Big Data solutions Trusted partner of Google Strategic Partners
  20. 20. What Our Clients Say About us? After 4 years of relationship and execution of some very large projects, TO THE NEW is no more a vendor or a partner. It has become our own development team (just sitting somewhere else). Agile methods combined with crack development team make it a very smooth experience working with TO THE NEW. MIKAEL ANDERSSON Ecommerce Head - We worked with TO THE NEW on a multimonth project and found them extremely easy and accommodating to work with, and adept at an agile workflow. I would highly recommend TO THE NEW to any company looking for an excellent web app development resource. JOSH MELLICKER CEO, PlatformPurple JAY SINGH Co-founder, ViralGains I highly recommend TO THE NEW for anybody who is looking for good software development. They are the best that we have come across so far. So these guys did really good building our product and I would highly recommend them to anybody else TO THE NEW is highly professional and a delight to work with. They executed all elements of the social media campaign from beginning to end without fault. CNBC hugely appreciates the support TO THE NEW provided to enable us to build a successful campaign for Bangkok Metropolitan Authority (BMA). Kerry Terrant VP, Advertising Sales, CNBC
  21. 21. What Our Clients Say About us? TO THE NEW have really helped us to move our architecture into the second decade of the 21st century. We now have more stable, efficient and reliable systems, they have taken the headache of those midnight pages off our dev teams hands and helped them to be more focused on day to day sprint task which of course improves our velocity. DAVID EVANS Technical Director, We had a long debate internally before we engaged TO THE NEW for native app development for CarDekho. TO THE NEW's mobile team has played a critical role in establishing CarDekho as one of the top apps in India and crossing 1 million mark in a very short span of time. AMIT JAIN CEO and Co-Founder, CarDekho Social media listening and reporting is a commodity for many in the industry. What differentiates TO THE NEW is the attention to detail and the ability to deliver on their promises. That is extremely valuable to us. AIZUDDIN DANIAN Head, Group Digital Marketing Management, Malayan Bank TO THE NEW has come a very long way in a very short time, and in the process, become a valuable asset for i-Meet! Not only is their development outstanding, but they make it their business to understand your business, which results in a platform that goes beyond initial expectations. They have been an integral part of our strategic planning, and their design and creative capabilities are also outstanding. JOHN PINO Chairman and CEO,
  22. 22. Contact us Leon CK Leong VP Business Development TO THE NEW Digital (650) 753-9574 Speaking Engagements at: • Conference on Social Media & Mobile Marketing for Insurance • KFC Regional Marketing Conference • iMedia Brand Summit 2014 • MSIG Regional Distribution and Marketing Conference • Mobile Monday Industry Publications in: • Marketing Magazine / Marketing Interactive • The Singapore Marketer • Business Times • Straits Times / Sunday Times
  23. 23. Client Location Our Location Contact us Let us know how we can help you. :) Email us at: