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Why Most UX is Shite

  1. 1. Crafting Good UX @leisa
  2. 2. 5 signs of great UX according to readwriteweb.com yesterday: 1. Elegant UI 2. Addictive 3. Fast start 4. Seamless 5. It changes you
  3. 3. Why most UX is shite @leisa
  4. 4. 1. You don’t make decisions so people who use your product are forced to make them
  5. 5. 2. You think your opinion counts unless you are designing for yourself, it doesn’t
  6. 6. 3. You don’t measure it you’ve probably not even defined metrics for ‘good experience’ let alone tried to gather data for it
  7. 7. 4. You don’t really care companies who really care shape their organisations, their accounting systems, their culture around their customers
  8. 8. the UI is a symptom of organisational culture need to get beneath the skin to craft really, sustainably good UX
  9. 9. Make good orgs so we can make good UX @leisa
  10. 10. cheers. @leisa

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