Samasource: A New Model for Empowering the Poor


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Watch this 6-slide introduction to a bold new method for helping people in poor countries find meaningful work.

Published in: Career, Business
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  • This is bold indeed. Going so far as to reach out individual women at their homes to do IT work is a huge value proposition for both a business case and social case.

    Good luck with the expansion efforts! If all goes well, Samasource really will change the world for the better.
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  • Awesome slideshow! I especially like the consistency in branding. - Derek
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Samasource: A New Model for Empowering the Poor

  1. 1. samasource a new model for empowering the poor
  2. 2. Meet Maria. Maria Umar has a Master’s Degree from Peshawar University, in the North-West Frontier Province of Pakistan, currently occupied by the Taliban. Maria is smart, capable, and ready to work – but, like many women in Northern Pakistan, she cannot leave her home because of her conservative family and the dangerous political situation around her.
  3. 3. Meet Jobita. Jobita lives in Nairobi, Kenya, one of the world’s poorest major cities. Though he is a hard worker and has a high school diploma and several certificates in IT, he has a very hard time finding work. Jobita has a physical disability that prevents him from hearing clearly. Nairobi has a 60% unemployment rate, and many employers won’t hire people with disabilities.
  4. 4. Enter samasource Sama means “equal” in Sanskrit. We exist to help bright but marginalized people in poor regions find dignified jobs by expanding their access to markets. Our method has three parts: we screen and select high- potential individuals and small businesses in poor communities, train them, and market their services to global clients through our website and sales team. screen train market + select
  5. 5. Our impact During our pilot in Kenya, with only $35,000 in funding, we trained more than 250 people and found over $125,000 worth of work for six promising small businesses specializing in data entry, transcription, virtual assistance, and software coding and testing. The microenterprises we help are locally-owned and employ people from disadvantaged groups, including women, the poor, ethnic and religious minorities, and physically disabled people. Initial funding Earned $35,000 $125,000 with an all- for small Kenyan volunteer staff businesses
  6. 6. How you can help Maria is now in training to do virtual assistance and content writing for a US client. She is forming her own virtual company with other women in Pakistan who wish to market their services through Samasource. Jobita landed a job at a Samasource partner in Nairobi that employs him to proofread documents, a skill he has perfected thanks to his excellent eye for detail. He participates in training and enrichment activities with other recent graduates. To keep going, we need your help. We are raising $350,000 in the next four months to scale our efforts in East Africa and reach more microenterprises around the continent. To be part of the solution, visit