Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

The death of enewsletters?

203 views

Published on

No. No way.

In fact our own weekly enewsletter (thank you for reading this!) goes from strength to strength. That’s if your measurement criteria for a successful newsletter includes the number of those signing up to receive it, the numbers opening it, the numbers reading it – and the amount of favourable comments received.

Oh and the number of enquiries we receive through it too.

Yes, actual leads each week, even though we don’t promote anything within the newsletter (ok then maybe a teeny weeny bit at the bottom sometimes!)

So I remain convinced that a company newsletter could be a very powerful contributor to helping your company achieve its strategic goals.

Published in: Business
  • Be the first to comment

  • Be the first to like this

The death of enewsletters?

  1. 1. “The death of enewsletters?” Link to Blog on slide 4…
  2. 2. No. No way. In fact our own weekly enewsletter goes from strength to strength. That’s if your measurement criteria for a successful newsletter includes the number of those signing up to receive it, the numbers opening it, the numbers reading it – and the amount of favourable comments received. Oh and the number of enquiries we receive through it too. Yes, actual leads each week,
  3. 3. So I remain convinced that a company newsletter could be a very powerful contributor to helping your company achieve its strategic goals…
  4. 4. Read Full Blog by clicking link below… http://leighashton.wordpress.com/2014/01/ 29/the-death-of-enewsletters/

×