Business Presentation


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Business Presentation

  1. 1. THE FACTS The top 5 American fears are: public speaking, heights, insects and bugs, financial problems and deep water 1. Communication skills are more important than technical skills 2. Effective speaking is considered to be the main indicator of likely career advancement. A study done at the University of Minnesota revealed that if you stand up and give a presentation using visual aids, audiences is 43% more likely to be more persuaded and is willing to pay 26% more for the same product or service. 75% 13% 12% Information stored Visually Hearing Smell, touch, taste 85% 15% Color in visual aids Color No Color Source: Walwork, Adrian. Busines Options – Students Book. Oxford University Press. 2009. page 96
  2. 2. PREPARATION Three important things when giving any presentation: 1. Preparation 2. Preparation 3. Preparation Objective Audience Structure Content Venue Method Time and length Note Rehearsal
  3. 3. THE DELIVERY Audience rapport Body language Cultural consideration Voice quality Visual aids Audience reaction Language
  4. 4. THE STRUCTURE Beginning Short introduction welcome our audience introduce our subject explain the structure of our presentation explain rules for questions Middle Body of presentation present the subject itself End Short conclusion summarize our presentation thank our audience invite questions Questions and Answers
  5. 5. EXPRESSIONS Introduction Get people’s attention If I could have everybody's attention If we can start Perhaps we should begin? Let's get started Welcoming Good morning, ladies and gentlemen Good morning everybody Welcome to…….. It’s very nice to see you all today Thank you for coming today. Good morning, ladies and gentlemen. On behalf of Intel, I'd like to welcome you. Introducing ourselves My name's Jane Shaw. I'm responsible for travel arrangements. For those of you who don't know me, my name's Tom Stotter As you know, I'm in charge of public relations. I'm the new Marketing Manager.
  6. 6. Example • One day I watched a concert of Trio Singa in an outdoor stadium. Suddenly the rain fell and the audience rushed to find shelters. There were some pretty girls stood next to me. They were wearing fashionable clothes and quite heavy makeup. But what happened? I saw that their faces were dirty and black because of the smearing mascara. I could not stand laughing. • Good morning Ladies and Gentlemen. • My name is Tri Cahayanti Widuri. I am the assistant of marketing manager of PT Lancome Indonesia.
  7. 7. Introducing the Subject I’m going to talk about……….. The title of today’s presentation is….. The talk is ……… One of my responsible is to introduce…… The purpose of my presentation is to introduce our new range of... This morning I'd like to present our new processor. Today I'd like to discuss our failures in the Japanese market and suggest a new approach. This afternoon, I'd like to report on my study into the German market. What I want to do this morning is to talk to you about our new mobile telephone system. What I want to do is to tell you about our successes and failures in introducing new working patterns What I want to do is to show you how we've made our first successful steps in the potentially huge Chinese market. Outlining Our Structure To start with I'll describe the progress made this year. Then I'll mention some of the problems we've encountered and how we overcame them. After that I'll consider the possibilities for further growth next year. Finally, I'll summarize my presentation (before concluding with some recommendations). Giving instructions about questions Do feel free to interrupt me if you have any questions. I'll try to answer all of your questions after the presentation. I plan to keep some time for questions after the presentation.
  8. 8. Example • I am going to talk about DEFINICIL waterproof mascara, our new product. • Today’s topic is of particular interest to those of you who have business in cosmetics and who need makeup to support your activities. • To start with I’ll explain the reasons of producing this kind of mascara. Then I’ll describe the ingredients of this product. Next, I’ll tell you about the benefits of wearing this product and after that about the price. Finally, I’ll summarize my presentation. • My presentation will take about 15 minutes. • We will have about 5 minutes for questions in the question and answer period. • I’ll be handling out copies of the power point slides at the end of my talk.
  9. 9. Expressions Body Begin the subject I’d like to start by….. I’ll begin by….. Let’s begin by…. First of all, I’ll…..Starting with……. Let’s begin by…………. First of all, I…………. Starting with………. I’ll begin……………… Expand or Elaborate I’d like to expand more on this problem we have had in Chicago. Would you like me to expand a little more on that or have you understood enough? I don’t want to elaborate any more on that as I’m short of time. Digress I’d like to digress here for a moment and just say a word of thanks to Bob for organizing this meeting. Digressing for a moment, I’d like to say a few words about our problems in Chicago. Referring Forward I’ll say more about that in a moment I’ll come back to that later on Referring Back As I said earlier (before) As I mentioned earlier (before) Going back to what I said earlier Going back to something I said earlier, the situation in Chicago is serious. I’d like to go back to something Jane said in her presentation.
  10. 10. Finishing One Subject Well, I’ve told you about………. That’s all I have to say about………… We’ve looked at…………….. So much for………… Moving On That brings me to my next point Let’s move on to the question of…. Now we’ll move on to….. Let me turn now to…. Next…. Turning to….. I’d like now to discuss…... Let's look now at... I’d like to move on to the next point if there are no further questions I’d like to turn to something completely different Let’s turn now to our plans for next year Referring to visuals As you can see from this diagram/graph/table/… This figures show….. If we look at this chart……
  11. 11. Giving Example For instance….. For example ……. Let me give you an example ……. A good example of this is…. As an illustration…. To give you an example….. To illustrate this point... Dealing With Questions We'll be examining this point in more detail (later on)…. I'd like to deal with this question, if I may….. I’ll come back to this question later in my talk Perhaps you’d like to raise this point at the end I won’t comment on this now If you have any questions, I'll be happy to answer them as we go along. Feel free to ask any questions. Perhaps we can leave any questions you have until the end? There will be plenty of time for questions at the end.
  12. 12. • Let’s begin by explaining the reasons of producing this kind of mascara. Nowadays the need of wearing makeup for women is just like the need of eating. Women will feel more confident by wearing makeup because it can make them look more interesting and more beautiful. Makeup today is not only about face powder, lipstick, eye shadow, blush on and eyebrow pencil. It has expanded to the use of false eyelashes, eye liner, mascara and any others. To make someone’s eyes look more attractive, people not only put on eye shadow but also put on other things like false eye lashes and mascara. Let’s take Syahrini as an example. Her using false eye lashes and mascara has made her have better performance and of course it contributes to her career as a singer. That is why our company thinks that today mascara is one of the most wanted parts of cosmetic and will have very good market in cosmetic industry.
  13. 13. • As I told you earlier, there were some pretty girls who were wearing mascara at the Trio Singa’s concert. But their mascara was not waterproof since it melted in the rain water and made them look so funny. It may be caused by the quality of the mascara that they wore. So now I’ll move on to the next point about the ingredients of our mascara product. DEFINICIL contains of some good ingredients that make it have high quality. They are: ISODODECANE, CERA ALBA / BEESWAX / CIRE D'ABEILLE, AQUA / WATER / EAU, DISTEARDIMONIUM HECTORITE, CARNAUBA / CARNAUBA WAX / CIRE DE CARNAUBA, ALLYL, STEARATE/VA COPOLYMER, PARAFFIN, PROPYLENE CARBONATE , VA/VINYL BUTYL BENZOATE/CROTONATES COPOLYMER, TALC, POLYVINYL LAURATE, and SODIUM.
  14. 14. • This leads to the next points which are the benefits of wearing this kind of mascara. The benefits that you will get by wearing this Definicil Mascara by Lancome are: -Delivers longer, high-definition lashes instantly -Perfectly lengthens and separates lashes for natural look -Waterproof formula keeps lashes from smudging -Ophthalmologist-tested. Fragrance-Free. Suitable for contact lens wearers • Next, I’ll talk about the price. Because of the high quality ingredients and the benefits that you get from this mascara, the price will be a bit more expensive than the one of other brands. It costs $27 or it will be around 270,000 rupiah for the consumer price. The price is quite worth it for buying this mascara. If you are wholesalers or retailers, you don’t need to worry to get customers because people today don’t mind to spend a lot of money for good quality goods.
  15. 15. EXPRESSIONS Conclusion Summing Up To conclude,... In conclusion,... Now, to sum up... So let me summarize/recap what I've said. Finally, may I remind you of some of the main points we've considered In conclusion,... Right, let's sum up, shall we? I'd like now to recap... Let's summarize briefly what we've looked at... Finally, let me remind you of some of the issues we've covered... If I can just sum up the main points... If I could just summarize a few points from John’s report. I don’t have a lot of time left so I’m going to summarize the next few points. I’d like to quickly recap the main points of my presentation Recapping quickly on what was said before lunch, …… Giving Recommendation In conclusion, my recommendations are... I therefore suggest/propose/recommend the following strategy Ordering Firstly...secondly...thirdly...lastly.. First of that...finally... To start finish up...
  16. 16. Inviting Questions Any questions so far? Does everyone follow that? Is that clear? Does anyone/everyone know what ….is? Are you familiar with…..? Now I'll try to answer any questions you may have. Can I answer any questions? Are there any questions? Do you have any questions? Are there any final questions? Finishing Off Well, that was a brief overview of the subject. Well, I hope that has given you some ideas of…… We’ll, I’ve told you about….. That’s all I have to say about…. Thanking our audience Many thanks for your attention. May I thank you all for being such an attentive audience. Thank you very much for your attention.
  17. 17. • Well, that brings me to the end of my presentation. • To conclude, Definicil mascara by Lancome has a certain cachet that will not disappoint both its sellers and its customers. • I therefore recommend you to get this Definicil mascara as soon as possible and make a big profit with it. • Thank you very much for your attention. • And now I’ll be happy to answer any questions you may have.