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Building Networks for Good
@leesean / @purpose
#CAPS15eu
Building networks for good
Building Networks for Good
@leesean / @purpose
Lee Sean
Purpose builds movements and new power
models to tackle the world's biggest problems.
User
Experience
Strategic
Storytelling
Community
Management
Movement
Building
Community
Centered
Design
"what happens when
people are given the
tools to do things
together, without
needing traditional
organizational structures"
Make joining easy
Create personal value
Subdivide the community
What can we learn from
misfits and pirates?
UX
Urban eXperiment
http://www.theguardian.com/world/2007/nov/26/france.artnews
http://www.wired.com/2012/01/ff_ux/
Movement > Organization
Local / Global
MiLES (Made in the Lower East Side)
MiLES (Made in the Lower East Side)
MiLES (Made in the Lower East Side)
MiLES (Made in the Lower East Side)
MiLES (Made in the Lower East Side)
21
Movement > Organization
The Night Heron
by Sextant.Works
“The Night Heron” photo by Yoni Brook
“The Night Heron” photo by Yoni Brook
“The Night Heron” photo by Yoni Brook
“The Night Heron” photo by Yoni Brook
“The Night Heron” photo by Yoni Brook
“The Night Heron” photo by Yoni Brook
“The Night Heron” photo by Yoni Brook
Informality
Independence
Share

“Source Code”
Expand
Org Chart
>
@AwesomeFound
Building Networks for Good
@leesean / @purpose / @foossa_com
Some Awesome Projects
• http://www.awesomefoundation.org/en/chapters/nyc
• http://gabriellalevine.com/SNEEL
• http://www.theguardian.com/stage/video/2014/nov/04/
dreary-coast-brooklyn
• http://urbanmatterinc.com/silent-lights/
• http://www.theacousticguitarproject.com/
10 Trustees
$1000 / Month
“Awesome” Projects
Action > Consensus
Consensus > Voting
Call to Action
Start an Awesome Foundation
chapter in your community
join@awesomefoundation.org
@WisdomHackers
Look backward
to move forward
Look inward to
to innovate outward
wisdomhackers.com
@UXforGood
“It’s like Doctors Without
Borders for designers”
“The design dream team
that money can’t buy”
How can we enrich lives or
working musicians?
How can we grow
mindfulness in schools?
Leverage outsider
intelligence
Document!
Document!
Document!
How can we turn feelings
into action?
inzovucurve.org
Networks for Good
embody New Power values
#NewPower
http://www.ted.com/talks/jeremy_heimans_what_new_power_looks_like?language=en
https://hbr.org/2014/12/understanding-new-power
CURRENT
NEW POWER
CURRENCY
OLD POWER
by @htimms & @jeremyheimans
CURRENT
MADE BY MANY
NEW POWER
CURRENCY
HELD BY FEW
OLD POWER
by @htimms & @jeremyheimans
CURRENT
MADE BY MANY
UPLOADS
NEW POWER
CURRENCY
HELD BY FEW
DOWNLOADS
OLD POWER
by @htimms & @jeremyheimans
CURRENT
MADE BY MANY
OPEN
PEER-DRIVEN
UPLOADS
SHARES
NEW POWER
CURRENCY
HELD BY FEW
CLOSED
LEADER-DRIVEN
DOWNLOADS
COMMANDS
OLD POWER
by @htimms & @jeremyheimans
OLD POWER VALUES NEW POWER VALUES
by @htimms & @jeremyheimans
Start Small
Stay in Beta
MVP
Minimum Viable Product
MVB
Minimum Viable Bureaucracy
MUE
Minimum Unit of Engagement
ENGAGEMENT
COMMITMENT OVER TIME
VIEW
LIKE
JOIN
SHARE
CREATE
PURCHASE/
DONATE
ATTEND
Commitment Curve
ENGAGEMENT
COMMITMENT OVER TIME
VIEW
LIKE
JOIN
SHARE
CREATE
PURCHASE/
DONATE
ATTEND
Commitment Curve
A few people are the most engaged, but
this is a feature of social systems, not a bug
Build community before
you have anything
Build community before
you have anything…even if
you don’t know what to do
with them
Bubble Tea Diplomacy
Taiwan Sunflower Movement
spark
signal/story
space
structures
Adapted from Christina Xu: https://medium.com/chrysaora-weekly/signal-space-structure-designing-for-
communities-of-interest-d09ad8454f57
Building Networks for Good
@leesean / @purpose

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