The art and science of UX & responsive design

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These are the slides from my UX Cambridge presentation. When I speak I don't put much detail on the actual slides, but there should be enough here to get my point.

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The art and science of UX & responsive design

  1. 1. The art & science of UX & responsive design
  2. 2. “Rather than tailoring disconnected designs to each of an ever-increasing number of web devices, we can treat them as facets of the same experience.” Ethan Marcotte (2011)
  3. 3. Boxes everywhere
  4. 4. 2013 plus ça change
  5. 5. Stop designing for mobile, design for uncertainty
  6. 6. Responsive design at TUI
  7. 7. It’s still all about people
  8. 8. Starting with understanding your users makes RWD easier
  9. 9. Question everything
  10. 10. So people don’t look for holidays on mobile devices? Really?
  11. 11. Start with people
  12. 12. Tell stories
  13. 13. What about content?
  14. 14. You need to model your content, to support your design
  15. 15. Not just modelling metadata, but also relationships between things
  16. 16. 3 things I learned on this project...
  17. 17. #1) Focus on people
  18. 18. #2) Let go of the page
  19. 19. #3) Design small interactions
  20. 20. Design games help the team focus on small interactions
  21. 21. Putting the pieces together
  22. 22. Content out...?
  23. 23. Content doesn’t have primacy over design - they need to work together
  24. 24. Sometimes content is created to support design solutions for user goals
  25. 25. Mobile first...?
  26. 26. User-centred design helps us define and prioritise user needs, so no need to design mobile first
  27. 27. So in summary...
  28. 28. #1) Focus on people #2) Let go of the page #3) Design small interactions
  29. 29. Keep telling stories
  30. 30. Lee McIvor RAFT experience design @leemcivor The end

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