Street Live Creative Guidelines

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Street Live Creative Guidelines

  1. 1. Streetbroadcast Digital Network: Artwork Guidelines
  2. 2. StreetLive Specifications Display Specification Unit Image Display area size (w x h) 3868 x 1800 mm Display circumference 1231 mm Screen native resolution (w x h) 1046 x 720 pixels Display viewing area 360 degrees Supported Content Video (4:3 PAL, 16:9 PAL) Static posters (6-sheet) Display refresh rate 50Hz (25 frames per second) Control Full remote control & diagnostics Remote content scheduling Remote Access LiteCast
  3. 3. StreetLive Specifications The display has two virtual content panels but can also operate as one 360 landscape wrap
  4. 4. File Formats Quick Guide POSTERS (STATIC) VIDEO (4:3, 16:9) ONE PANEL SPECIAL 360 LANDSCAPE WRAP (0.71:1) (2.11:1) Supported aspect ratios are: Supported aspect ratios are: Supported aspect ratios are: Supported aspect ratios are: Standard: 0.67:1 (Poster) Standard: 4:3 (Video) Special: 1.07:1 (Full Panel) 2.11:1 (Full Screen) 16:9 (Video) Supported file formats are: Supported file formats are: Supported file formats are: Supported file formats are: JPG WMV 9 (1:1), bit rate: 6000 Video: WMV 9 (1:1), bit rate: WMV 9 (1:1), bit rate: bits/sec (min), square pixels 6000 bits/sec (min), sq pixels 8000bits/sec (min), sq pixels DVDs and QuickTime can Stills: JPG HD 1080p (16:9) files are be used as source. DVD recommended as a starting quality files are recommended point. Files need to be converted to File needs to be manually be using square pixels prepared for full screen use since the aspect ratio is unique for the display
  5. 5. 6 Sheet Poster (0.67:1) 6 SHEET POSTER DISPLAY NATIVE SIZES IMAGE ASPECT PIXEL ASPECT CREATIVE CONTENT RATIO RATIO SIZES Reference Dimension Standard 6 Sheet poster 1200 (w) x 1800 (h) mm 0.67 StreetLive display set for 6 sheet poster 1 panel (in two panel set-up) physical size 1200 (w) x 1800 (h) mm 0.67 1 panel (in two panel set-up) digital size 480 (w) x 720 (h) pixels 0.67 Output Native output size in pixels (aspect ratio corr.) 318 (w) x 720 (h) pixels 0.44 1.51 480 (w) x 720 (h) sq. pixels PHYSICAL POSTER STREETLIVE UNIT SMALLER SIZES 1200mm 3868 mm (2 x 1200mm poster panels) If the creative content is smaller than specified 1800mm 1800mm then the content 6 Sheet is displayed in the middle. (on a black background)
  6. 6. PAL Video (4:3) 4:3 PAL VIDEO DISPLAY NATIVE SIZES IMAGE ASPECT PIXEL ASPECT CREATIVE CONTENT RATIO RATIO SIZES Reference Dimension Standard DVD PAL Video (4:3) 720 (w) x 576 (h) pixels 1.33 0.94 StreetLive display set for 4:3 video 1 panel (in two panel set-up) physical size 1934 (w) x 1451 (h) mm 1.33 1 panel (in two panel set-up) digital size 768 (w) x 576 (h) pixels 1.33 Output Native output size in pixels (aspect ratio corr.) 512 (w) x 580 (h) pixels 0.88 1.51 768 (w) x 576 (h) pixels DVD VIDEO (PAL 4:3) STREETLIVE UNIT 3868 mm 720pixels 576pixels 1800mm 4:3 Video Best Practice is to create the content at least in 720 x 576 (DVD). Note: In video creation the content is not necessarily prepared as square pixels (needs to be converted before upload)
  7. 7. PAL Video (16:9) 16:9 PAL VIDEO DISPLAY NATIVE SIZES IMAGE ASPECT PIXEL ASPECT CREATIVE CONTENT RATIOS RATIOS SIZES Reference Dimension HD 1080p video (16:9) 1920 x 1080 pixels 1920 (w) x 1080 (h) pixels 1.78 1.00 StreetLive display set for 16:9 video 1 panel (in two panel set-up) physical size 1934 (w) x 1087 (h) mm 1.78 1 panel (in two panel set-up) digital size 1024 (w) x 576 (h) pixels 1.78 Output Native output size in pixels (aspect ratio corr.) 512 (w) x 435 (h) pixels 1.18 1.51 1024 (w) x 576 (h) sq. pixels DVD VIDEO (PAL 16:9) STREETLIVE UNIT 3868 mm 720pixels 720pixels 576 pixels 1800 mm 16:9 Video Best Practice is to create the content at least in 1920 x 1080 (DVD). Note: In video creation the content is not necessarily prepared as square pixels (needs to be converted before upload)
  8. 8. One Panel Special (video or still) (1.07:1) 1.07 SPECIAL DISPLAY NATIVE SIZES IMAGE ASPECT PIXEL ASPECT CREATIVE CONTENT RATIO RATIO SIZES Reference Dimension 1 panel (in two panel set-up) 1934 (w) x 1800 (h) mm 1.07 1.00 StreetLive display set for 4:3 video 1 panel (in two panel set-up) physical size 1934 (w) x 1800 (h) mm 1.07 1 panel (in two panel set-up) digital size 773 (w) x 720 (h) pixels 1.07 Output Native output size in pixels (aspect ratio corr.) 512 (w) x 580 (h) pixels 0.71 1.51 773 (w) x 720 (h) pixels SPECIALLY CROPPED SOURCE STREETLIVE UNIT 773 pixels 3868 mm 720 pixels 1800mm 4:3 Video
  9. 9. 360 Landscape Wrap (2.15:1) 360 LANDSCAPE WRAP DISPLAY NATIVE SIZES IMAGE ASPECT PIXEL ASPECT CREATIVE CONTENT RATIOS RATIOS SIZES Reference Dimension 1 panel (in two panel set-up) 3868 (w) x 1800 (h) mm 2.15 1.00 StreetLite Display set for full screen video Physical size 3868 (w) x 1800 (h) mm 2.15 Digital size 1546 (w) x 720 (h) pixels 2.15 Output Native output size in pixels (aspect ratio corr.) 1024 (w) x 720 (h) pixels 1.51 1546 (w) x 720 (h) sq. pixels 360 LANDSCAPE WRAP 1546 pixels 3868 mm 720pixels 1800mm 16:9 HD 1080p Video Manually converted & cropped into This video fills the entire unit. 1546 x 720 resolution (square pixels)
  10. 10. HTML backdrop used by Community Broadcasters •The backdrop consists of a single HTML file visible on the entire screen. •The HTML backdrop is aimed mainly for news or local content which update regularly. •We can set the backdrop to rotate through a list of URLs. 1024pixels IE 6.0 compatible HTML page. May contain Flash components. Needs to be fixed on 1024 x 768 pixel size. 720pixels
  11. 11. Content Delivery System Content Delivery Content is either emailed or sent via FTP client to our own LiteCast system. Site Owners will then schedule the content to be displayed in the media network. Content delivery is fully automatic once the Content has been authorised by the Site Owner.

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