Two        Cloud      Application                    Cloud Platform        Users        Developers
SUPPLY SIDE   DEMAND SIDE   MULTI-TENANT
Lowering TCO per server                          IMPACT OF SCALE ON SERVER TCO                                         $5,...
Improving Resource Utilization                               31%                               29%                        ...
Time of Day                             BING SEARCHES – JAPAN VS. UK    12:00 AM   3:00 AM   6:00 AM   9:00 AM       12:00...
$8,000                                                                                      Private Cloud                 ...
Workload Patterns Optimal For Cloud                                            Comp  Comp                                 ...
What is Windows Azure?            Windows Azure for scalable compute and    1       storage              SQL Azure for rel...
SQL Azure  CloudApplications                                  Windows AzureWindows Azure                   Platform AppFab...
An illustration                                                        Application                                        ...
Where is my data? Azure Platform Availability                    Northern        North        Europe      Central USA     ...
Interactive online pricing calculator   For more details please visit   http://www.microsoft.com/windowsazure/pricing-calc...
Summary
Client          Cluster             Cloud  single node    multiple nodes      multiple nodes multi-core or   multi-core or...
On-Premises                                        Desktop Compute Cloud via                                       Idle Wi...
Introduced in November of 2008, Microsoft BizSpark is a program designed to provide     software entrepreneurs all the res...
Microsoft            University            incubators                                   Trusted       Entrepreneur and    ...
Eligibility                    Benefits:• Private software company     • Full featured dev tools + MSDN premium  (created ...
© 2008 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be...
Windows azure for SME's
Windows azure for SME's
Windows azure for SME's
Windows azure for SME's
Windows azure for SME's
Windows azure for SME's
Windows azure for SME's
Windows azure for SME's
Windows azure for SME's
Windows azure for SME's
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Windows azure for SME's

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- What is cloud computing; what are the economic implications for IT?
- Provide an Overview of the Windows Azure Platform and where it sits within “cloud computing”
- Azure and R&D usage scenarios
- How to get started with Azure
- Microsoft BizSpark

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Windows azure for SME's

  1. 1. Two Cloud Application Cloud Platform Users Developers
  2. 2. SUPPLY SIDE DEMAND SIDE MULTI-TENANT
  3. 3. Lowering TCO per server IMPACT OF SCALE ON SERVER TCO $5,000 $4,449 $4,000 $645 $721 $TCO/Server $3,000 $2,361 $1,142 $193 $2,000 $723 $1,000 $1,940 $1,373 $0 1k Server DC 100k Server DC Server Hardware Facility Hardware Operations (Labor) Power Source: Corporate Strategy Group
  4. 4. Improving Resource Utilization 31% 29% 27% CPU Utilization % 25% 23% 21% 19% 17% 15% 12:00 AM 3:00 AM 6:00 AM 9:00 AM 12:00 PM 3:00 PM 6:00 PM 9:00 PM Source: MS IT RightSizing
  5. 5. Time of Day BING SEARCHES – JAPAN VS. UK 12:00 AM 3:00 AM 6:00 AM 9:00 AM 12:00 PM 3:00 PM 6:00 PM 9:00 PM Japan Great Britain Source: Microsoft
  6. 6. $8,000 Private Cloud SMB: >25x public Public Cloud$TCO/10% server workload $6,000 cloud benefit $4,000 Enterprise: ~8x public cloud benefit Public cloud pricing $2,000 $0 100 1,000 10,000 100,000 # of Servers in DatacenterSource: Corporate Strategy Group
  7. 7. Workload Patterns Optimal For Cloud Comp Comp u u e e t t Inactivity Period Average Usage Average Usage Time Time On & off workloads (e.g. batch job) Successful services needs to Over provisioned capacity is wasted grow/scale Time to market can be cumbersome Keeping up w/ growth is big IT challenge Complex lead time for deployment Comp Comp u e u e t t Average Usage Average Usage Time Time Unexpected/unplanned peak in Services with micro seasonality trends demand Peaks due to periodic increased demand Sudden spike impacts performance IT complexity and wasted capacity Can’t over provision for extreme cases
  8. 8. What is Windows Azure? Windows Azure for scalable compute and 1 storage SQL Azure for relational storage for the 2 cloud AppFabric infrastructure to connect the 3 cloud
  9. 9. SQL Azure CloudApplications Windows AzureWindows Azure Platform AppFabric On-Premises Applications Windows Others
  10. 10. An illustration Application Compute Storage Config Fabric … SQL Azure Applications Windows Azure Platform AppFabric Windows Azure Applications Windows Others
  11. 11. Where is my data? Azure Platform Availability Northern North Europe Central USA Eastern Western Asia Europe South Central USA Southeast Asia
  12. 12. Interactive online pricing calculator For more details please visit http://www.microsoft.com/windowsazure/pricing-calculator/
  13. 13. Summary
  14. 14. Client Cluster Cloud single node multiple nodes multiple nodes multi-core or multi-core or distributed memory manycore manycore on-demandshared memory distributed capacity memory
  15. 15. On-Premises Desktop Compute Cloud via Idle Win 7 Workstation Cores HPC Head NodeDesktop User HPC Cluster Broker Node(s) Azure Compute Proxies Azure Compute Instances
  16. 16. Introduced in November of 2008, Microsoft BizSpark is a program designed to provide software entrepreneurs all the resources they need to build successful companies. Eligible companies (less than 3y.o and less than 1M$ in revenues) get, for 3 years: Software • Full featured Development tools and production licenses (Visual Studio 2010, Team Foundation Server, Software Windows Server 2008, etc..) Azure • No upfront costs SupportVisibility • Community support from over 1000 network and hosting partners Support • Professional technical support from Microsoft Visibility • Profile and promotion on the BizSparkDB.comBizSpark is available in 82 countries, in 9 languages and already counts thousands and thousands of startups.
  17. 17. Microsoft University incubators Trusted Entrepreneur and and government partners industry associations Hosters agencies Network Partners sponsor Startups Startups join BizSpark™
  18. 18. Eligibility Benefits:• Private software company • Full featured dev tools + MSDN premium (created or soon to be subscriptions created) • Unlimited production licenses of server• Less than 3 years products• Less than 1M$ in revenues • Technical supportNo Upfront Cost, just a 100$ • Visibility fee to pay at graduation • Support from the communityDaresbury SIC are a BizSpark Network Partner • Discounts from Hosters
  19. 19. © 2008 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

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