AGRI-BUSINESS                ROADMAP & ACTION                AGENDAOscar Aleson TorralbaManagement Association of the Phil...
ROADMAP & ACTION AGENDARoadmap  A practical guide for LGUs in developing  agribusiness potential at the LGU level.Action A...
ROADMAPA practical guide for LGUs in developingagribusiness potential at the LGU level.  a checklist of attributes of comp...
AGRIBUSINESSSum total of all operations involved in the  Farm supplies manufacture & distribution;  Farm production activi...
Agribusiness Chain of Activities supply of farm inputs; production of farm products; post-harvest handling, storage, proce...
ROADMAP STEP-BY-STEP APPROACH STEP 1: Ascertain Public-   • Identify convening agentsPrivate Sector Commitment    • Hold m...
STEP 1: Ascertain Commitment to        Competitiveness Initiative1-1 Identify convening agents and hold a    municipal com...
STEP 2: Rapid Participatory        Resource Assessment Resource Assessment is learning about - -   local resources and ass...
STEP 2: Rapid Participatory        Resource Assessment2-1 Form the working group     Select members of the assessment/surv...
Step 2: Rapid Participatory Resource AssessmentSample working group members & linkage to enterprise groups.               ...
STEP 2: Rapid Participatory        Resource Assessment Form the Survey/Assessment Team                                   11
STEP 2: Rapid Participatory        Resource Assessment2-2 Identify and make available financial and    other resources2-3 ...
STEP 2: Rapid Participatory        Resource Assessment2-4 Conduct Biophysical & Socio-economic    Survey(To evaluate asset...
STEP 2: Rapid Participatory        Resource AssessmentElements of Resource Survey  Natural resources   General topography ...
STEP 2: Rapid Participatory        Resource AssessmentElements of Resource Survey  Natural resources    Water sources    R...
STEP 2: Rapid Participatory        Resource AssessmentElements of Resource Survey  Productive resources    Roads    Infras...
STEP 2: Rapid Participatory        Resource AssessmentElements of Resource Survey  Communities    Location of communities ...
STEP 2: Rapid Participatory        Resource Assessment2-5   Place the Information on a Resource Map                       ...
STEP 2: Rapid Participatory        Resource Assessment2-6 Define Zones for the AreaZoning is important for prioritizing in...
STEP 3: Supply/Value Chain Analysis   Value chain: a market collaboration between   different businesses that work togethe...
STEP 3: Supply/Value Chain Analysisa)   Value chain mapping     (Chain map is the core of value chain analysis)        Dra...
STEP 3: Supply/Value Chain Analysis                                                                                    Con...
STEP 3: Supply/Value Chain Analysisb) Quantify and describe value chains in detail -   attach numbers to the basic chain m...
STEP 3: Supply/Value Chain Analysisc) Economic analysis of value chains    Assess chain performance in terms of    economi...
STEP 3: Supply/Value Chain Analysis Economic analysis of value chains   “Benchmark” the economic performance of a   value ...
STEP 4: Formulation of StrategicObjectives/Value Chain Upgrading Strategic objectives are written statements that describe...
STEP 4: Formulation of StrategicObjectives/Value Chain Upgrading  Formulation of Strategic Objectives                     ...
STEP 4: Formulation of StrategicObjectives/Value Chain Upgrading Example 2:   Supply Chain Segment: Production   Competiti...
OSCARO – Objective Assessment:        Delivery ObjectiveS – Strategy MenuC – Choice of StrategyA – ActR – Review          ...
ACTION AGENDA List of actions to be undertaken by the concerned national government agencies (executive and legislative) t...
Key Issues and Proposed ActionAgenda by Supply Chain Approach         K ey Issu es b y                                A c ...
You cannot be competitive in  the world if you cannot be competitive in your country.                             Mr. Mich...
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Agribusiness Roadmap and Action Agenda

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Agribusiness Roadmap and Action Agenda

  1. 1. AGRI-BUSINESS ROADMAP & ACTION AGENDAOscar Aleson TorralbaManagement Association of the Philippines Presented at the 2nd LGU Conference Organized by the National Competitiveness Council 27 February 2009
  2. 2. ROADMAP & ACTION AGENDARoadmap A practical guide for LGUs in developing agribusiness potential at the LGU level.Action Agenda A list of actions to be undertaken by the national and local government agencies (executive and legislative) to support the competitiveness of the agribusiness sector as a whole (To be prioritized during this break-out session) 2
  3. 3. ROADMAPA practical guide for LGUs in developingagribusiness potential at the LGU level. a checklist of attributes of competitiveness a list of guide questions and indicators to assess potential in agri-business as a whole, and an overall framework for developing the local agribusiness industry to steer local initiatives towards enhancing their competitiveness. 3
  4. 4. AGRIBUSINESSSum total of all operations involved in the Farm supplies manufacture & distribution; Farm production activities; and storage, processing, and distribution of farm commodities and items derived from them. 4
  5. 5. Agribusiness Chain of Activities supply of farm inputs; production of farm products; post-harvest handling, storage, processing and transport of farm products; supply of packaging materials; marketing and distribution of fresh processed and packaged goods; and financing of various activities. 5
  6. 6. ROADMAP STEP-BY-STEP APPROACH STEP 1: Ascertain Public- • Identify convening agentsPrivate Sector Commitment • Hold municipal competitiveness conference • Form the working group • Identify and provide financial and other resources • Define the assessment area STEP 2: Participatory • Conduct biophysical and socio-economic survey Resource Assessment • Collect secondary data • Collect primary data • Write report • Prepare resource map • Define area zones • Value chain mapping STEP 3: Supply Chain • Quantify and describe value chains in detail Analysis • Economic analysis of value chain Based on Competitiveness Analysis Attributes STEP 4: Formulate • Cost • Quality Strategic Objectives • Supply reliability • Appropriate Innovation • Customer service 6
  7. 7. STEP 1: Ascertain Commitment to Competitiveness Initiative1-1 Identify convening agents and hold a municipal competitiveness conference Convening agents = respected and influential business people and government officials at provincial and regional levels Conference purpose: to assess genuine interest and commitment among local stakeholders and agents of change 7
  8. 8. STEP 2: Rapid Participatory Resource Assessment Resource Assessment is learning about - - local resources and assets, and the local people’s perspectives of the potential and current contribution to development goals 8
  9. 9. STEP 2: Rapid Participatory Resource Assessment2-1 Form the working group Select members of the assessment/survey team from among the working group members The assessment/survey team would be guided and supported by local professional, technical groups and educational and research institutions. 9
  10. 10. Step 2: Rapid Participatory Resource AssessmentSample working group members & linkage to enterprise groups. Specialists Working Group Facilitator of Traders/ Policy and the process entrepreneur Implementation Finance Development agencies Chamber of commerce Government NGOs Agencies Research BDS PA BDS FA BDS FA FG FG FG FG FG FG FG FG FG FG FG FG FG Farmer FG FG groups 10
  11. 11. STEP 2: Rapid Participatory Resource Assessment Form the Survey/Assessment Team 11
  12. 12. STEP 2: Rapid Participatory Resource Assessment2-2 Identify and make available financial and other resources2-3 Define the assessment area Decide on the assessment area limits Whole municipality A barangay A cluster of barangays Particular communities 12
  13. 13. STEP 2: Rapid Participatory Resource Assessment2-4 Conduct Biophysical & Socio-economic Survey(To evaluate assets and social skills available for agribusiness development) Collect secondary data Collect primary data Write the report 13
  14. 14. STEP 2: Rapid Participatory Resource AssessmentElements of Resource Survey Natural resources General topography (altitudes: steep, less sloping, flat areas; arable land; land use) Land, especially large areas, that may be made available to investors for plantation scale production of high value, commercial and industrial crops 14
  15. 15. STEP 2: Rapid Participatory Resource AssessmentElements of Resource Survey Natural resources Water sources Relative productivity of soils Seasons (wet & dry) 15
  16. 16. STEP 2: Rapid Participatory Resource AssessmentElements of Resource Survey Productive resources Roads Infrastructure Major businesses with agricultural links Support services Transport for produce (frequency, costs and quality) Markets 16
  17. 17. STEP 2: Rapid Participatory Resource AssessmentElements of Resource Survey Communities Location of communities & their relative populations Land tenure structure Location of different ethnic groups/social groups, and their identification Level of social organization Level of business organization 17
  18. 18. STEP 2: Rapid Participatory Resource Assessment2-5 Place the Information on a Resource Map 18
  19. 19. STEP 2: Rapid Participatory Resource Assessment2-6 Define Zones for the AreaZoning is important for prioritizing interventions for competitiveness Zoning criteria Agroecosystem Access to roads and markets Land tenure Access to water throughout the year Productive orientation (for market or for household food security Types of existing production systems 19
  20. 20. STEP 3: Supply/Value Chain Analysis Value chain: a market collaboration between different businesses that work together to produce and market value-added products Value Chain Analysis Tasks: 1. Value chain mapping 2. Quantify and describe value chains in detail - attach numbers to the basic chain map 3. Economic analysis of value chains 20
  21. 21. STEP 3: Supply/Value Chain Analysisa) Value chain mapping (Chain map is the core of value chain analysis) Draw a visual representation of the value chain system. identify business operations (functions), chain operators and their linkages Identify the chain supporters within the value chain. 21
  22. 22. STEP 3: Supply/Value Chain Analysis Consumption s c tor s/A Retailing on n ct i n Fu i C ha Trading Research p p ly Su Transportation Processing Communications Trading Market information & intelligence Tech. & business training & assistance Post harvest handling Government policy regulation s ce Financial services ervi Production S p ort Production input supply Sup 22
  23. 23. STEP 3: Supply/Value Chain Analysisb) Quantify and describe value chains in detail - attach numbers to the basic chain map numbers of actors the volume of produce the market shares of particular segments in the chain (if possible) specific chain analyses “zoom in” on any relevant aspect Characteristics of particular actors Services the political, institutional and legal framework conditions enabling or hindering chain development. 23
  24. 24. STEP 3: Supply/Value Chain Analysisc) Economic analysis of value chains Assess chain performance in terms of economic efficiency value added along the stages of the value chain cost of production to the extent possible, the income of operators transaction costs (e.g., doing business, collecting information, and enforcing contracts) 24
  25. 25. STEP 3: Supply/Value Chain Analysis Economic analysis of value chains “Benchmark” the economic performance of a value chain with competing chains Compare the value of important parameters with those of competing chains Analyze different cost structure from input supply, production, processing, marketing of agribusiness products (based on consultation with the key industry players in the chain). 25
  26. 26. STEP 4: Formulation of StrategicObjectives/Value Chain Upgrading Strategic objectives are written statements that describe an intended outcome, and clearly describe measurable targets of achievemen Example 1: Supply Chain Segment: Input Supply Competitiveness Attribute: Cost Strategic Objective: Decrease the cost of feeds by 10% in 2009 26
  27. 27. STEP 4: Formulation of StrategicObjectives/Value Chain Upgrading Formulation of Strategic Objectives 27
  28. 28. STEP 4: Formulation of StrategicObjectives/Value Chain Upgrading Example 2: Supply Chain Segment: Production Competitiveness Attribute: Supply Reliability Strategic Objective: Increase hog production by 20% in 2009 28
  29. 29. OSCARO – Objective Assessment: Delivery ObjectiveS – Strategy MenuC – Choice of StrategyA – ActR – Review 29
  30. 30. ACTION AGENDA List of actions to be undertaken by the concerned national government agencies (executive and legislative) to support the competitiveness of the agri-business sector as a whole. Suggested activities to be undertaken by the LGU in enhancing the development of the sector at the local level. 30
  31. 31. Key Issues and Proposed ActionAgenda by Supply Chain Approach K ey Issu es b y A c tio n a g e n d a S u p p ly C h ain N a tio n a l L e ve l L o c a l L e ve l S eg m en t/ B asic F un ctio n a . In p u t S u p ply b . P ro d u c tio n c . P ro c e s sin g d . M a rke ting e . L o gistic s f. C o n su m p tio n 31
  32. 32. You cannot be competitive in the world if you cannot be competitive in your country. Mr. Michel Camdessus Former Managing Director, International Monetary Fund (IMF) Honorary Governor Banque de France Open Forum of the MAP CEO Conference, 7 Oct. 2008 32

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