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Strategic corporateresearch2010


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Strategic corporateresearch2010

  1. 1. Strategic Corporate Research Laura L. Leavitt Assistant Head, Gast Business Library Labor Relations & Business Librarian Michigan State University (517) 355-4647 [email_address] August 17, 2010
  2. 2. Today’s Objective <ul><li>Learn how to research employers & industries using a variety of resources </li></ul><ul><li>… . to better assess the REAL threats and opportunities faced by a company or industry </li></ul><ul><li>… .and place you in a better overall bargaining position . </li></ul>
  3. 3. Topics for Today: <ul><li>Unique features of business information </li></ul><ul><li>Company & industry profiles, descriptions and statistics </li></ul><ul><li>Financial information </li></ul><ul><li>Company & industry analysis </li></ul><ul><li>News & recent events </li></ul><ul><li>Legal/regulatory environment </li></ul>
  4. 4. Business Information Unique Features <ul><li>Initial things to consider…is the company: </li></ul><ul><li>Public or private ? </li></ul><ul><li>Subsidiary or parent ? </li></ul><ul><li>… and, is the information: </li></ul><ul><li>“ Free” or proprietary ? </li></ul>
  5. 5. General Company Info: Profiles & directories <ul><li>Business & Company Resource Ctr </li></ul><ul><li>General BusinessFile ASAP </li></ul><ul><li>Reuters Company Profiles </li></ul><ul><li>Thomas Register </li></ul><ul><li>Yahoo! Finance </li></ul>
  6. 6. General Company Info: Profiles & directories <ul><ul><li>State & Local Resources </li></ul></ul><ul><ul><ul><li>Crain’s Detroit Business Internet Directory </li></ul></ul></ul><ul><ul><ul><li>Chamber of Commerce directories Ex: Des Moines Partnership </li></ul></ul></ul><ul><ul><ul><li>Public library files </li></ul></ul></ul><ul><ul><ul><li>Office of the Secretary of State </li></ul></ul></ul><ul><ul><li>See Business Filings by State </li></ul></ul>
  7. 7. Financial Information <ul><li>EDGAR </li></ul><ul><ul><li>Website of corporate filings with the U.S. Securities & Exchange Commission (SEC) </li></ul></ul><ul><ul><li>10-K, 10-Q, 8-K and Proxy Statements </li></ul></ul><ul><li>Annual Reports </li></ul><ul><ul><li>IRIN’s </li></ul></ul><ul><ul><li>Co. Website (ex: General Mills ) </li></ul></ul><ul><li>Yahoo! Finance </li></ul>
  8. 8. Analysis & Opinion <ul><li>Motley Fool – community driven ratings </li></ul><ul><li>Zack’s – ABR’s (Average Brokerage Ratings) </li></ul>
  9. 9. News & Events What’s the Buzz? <ul><li>Magazines & newspapers </li></ul><ul><ul><li>Business & Company Resource Ctr </li></ul></ul><ul><ul><li>General BusinessFile ASAP </li></ul></ul><ul><ul><li>New York Times </li></ul></ul><ul><ul><li>NewsBank Michigan Newspapers </li></ul></ul><ul><ul><li>… .ALL available through </li></ul></ul>
  10. 10. News & Events What’s the Buzz? <ul><li>News Alerts </li></ul><ul><ul><li>Google Alerts </li></ul></ul><ul><li>Discussion Groups/BBs </li></ul><ul><ul><li>Yahoo! Groups </li></ul></ul><ul><li>Anti-Company Sites </li></ul><ul><ul><li>Starbucks </li></ul></ul><ul><ul><ul><li> </li></ul></ul></ul><ul><ul><li>United Airlines </li></ul></ul><ul><ul><ul><li> </li></ul></ul></ul>
  11. 11. Industry Information <ul><li>Overviews </li></ul><ul><ul><li>Business & Company Resource Ctr </li></ul></ul><ul><ul><li>Dun & Bradstreet Industry Reports Free registration required. </li></ul></ul><ul><ul><li>IBISWorld Industry Reports Brief reports free, longer reports for sale. </li></ul></ul><ul><ul><li>Reuters </li></ul></ul><ul><li>Market Research - aggregators </li></ul><ul><ul><li> </li></ul></ul><ul><ul><li> </li></ul></ul>
  12. 12. Industry Information <ul><li>Trade Associations & Trade Magazines </li></ul><ul><ul><li>ASAE’s Gateway to Associations </li></ul></ul><ul><ul><li>TSNN: Trade Show Directory </li></ul></ul><ul><li>Statistics </li></ul><ul><ul><li>Bureau of Economic Analysis </li></ul></ul><ul><ul><li>Bureau of Labor Statistics </li></ul></ul><ul><ul><li>Economic Census </li></ul></ul>
  13. 13. Legal & Regulatory Environment <ul><li>Legislation & Litigation </li></ul><ul><ul><li>THOMAS (Federal legislation) </li></ul></ul><ul><ul><li>Michigan Legislature (track Michigan bills and laws) </li></ul></ul><ul><li>Government & Related Sites </li></ul><ul><ul><li>OSHA NLRB </li></ul></ul><ul><ul><li>EEOC SEC </li></ul></ul><ul><ul><li>EPA FreeERISA </li></ul></ul>
  14. 14. Watchdog Resources <ul><ul><li>CorpWatch </li></ul></ul><ul><ul><li>Interfaith Center on Corporate Responsibility </li></ul></ul><ul><ul><li>LaborNet </li></ul></ul><ul><ul><li>Pesticide Action Network </li></ul></ul><ul><ul><li>Environmental Defense’s Scorecard </li></ul></ul><ul><ul><li>Third World Network </li></ul></ul>
  15. 15. Union Data <ul><li>UnionStats </li></ul><ul><li>Online collections of CBAs/contracts: </li></ul><ul><ul><li>UC-Berkeley IIR Library </li></ul></ul><ul><ul><li>Cornell University http :// / </li></ul></ul><ul><ul><li>MSU – MI Public Sector Agreements http :// </li></ul></ul>
  16. 16. Thank You!! Laura L. Leavitt Labor Relations/Business Librarian Gast Business Library Michigan State University 50 Law College Building East Lansing, MI 498824-1300 517-355-4647